Introducing The Asian Paints Group Asian Paints is Indias largest paint company and Asias third largest

paint company, with a turnover of Rs 77.06 billion. The group has an enviable reputation in the corporate world for professionalism, fast track growth, and building shareholder equity. Asian Paints operates in 17 countries and has 24 paint manufacturing facilities in the world servicing consumers in over 65 countries. Besides Asian Paints, the group operates around the world through its subsidiaries Berger International Limited, Apco Coatings, SCIB Paints and Taubmans. Forbes Global magazine USA ranked Asian Paints among the 200 Best Small Companies in the World for 2002 and 2003 and presented the 'Best under a Billion' award, to the company. Asian Paints is the only paint company in the world to receive this recognition. Forbes has also ranked Asian Paints among the Best under a Billion companies in Asia In 2005, 06 and 07. The company has come a long way since its small beginnings in 1942. Four friends who were willing to take on the world's biggest, most famous paint companies operating in India at that time set it up as a partnership firm. Over the course of 25 years Asian Paints became a corporate force and India's leading paints company. Driven by its strong consumer-focus and innovative spirit, the company has been the market leader in paints since 1968. Today it is double the size of any other paint company in India. Asian Paints manufactures a wide range of paints for Decorative and Industrial use. In Decorative paints, Asian Paints is present in all the four segments v.i.z Interior Wall Finishes, Exterior Wall Finishes, Enamels and Wood Finishes. It also introduced many innovative concepts in the Indian paint industry like Colour Worlds (Dealer Tinting Systems), Home Solutions (painting solutions Service), Kids World (painting solutions for kids room), Colour Next (Prediction of Colour Trends through in-depth research) and Royale Play Special Effect Paints, just to name a few. Asian Paints has always been ahead when it comes to providing consumer experience. It has set up a Signature Store in Mumbai where consumers are educated on colours and how it can change their homes. Vertical integration has seen it diversify into products such as Phthalic Anhydride and Pentaerythritol, which are used in the paint manufacturing process. Asian Paints also operates through APPG (50:50 JV between Asian Paints and PPG Inc, USA, one of the largest automotive coatings manufacturer in the world) to service the increasing requirements of the Indian automotive coatings market. Another 50:50 JV with PPG has been proposed which will service the protective, industrial powder, industrial containers and light industrial coatings markets. International Presence Today the Asian Paints group operates in 17 countries across the world. It has manufacturing facilities in each of these countries and is the largest paint company in eleven countries. The group operates in five regions across the world viz. South Asia,

South East Asia, South Pacific, Middle East and Caribbean region through the five corporate brands viz. Asian Paints, Berger International, SCIB Paints, Apco Coatings and Taubmans. The Group operates as: Asian Paints in South Asia (India, Bangladesh, Nepal and Sri Lanka) SCIB Paints in Egypt Berger in South East Asia (Singapore), Middle East (UAE, Bahrain and Oman), Caribbean (Jamaica, Barbados, Trinidad & Tobago) Apco Coatings in South Pacific (Fiji, Tonga, Solomon Islands and Vanuatu) Taubmans in South Pacific (Fiji and Samoa)

The company has a dedicated Group R&D Centre in India and has been one of the pioneering companies in India for effectively harnessing Information Technology solutions to maximize efficiency in operations. Ancillaries

Product Name: Asian Paints Decoprime Wall Primer WT

Description:Asian Paints Deco-Prime Wall Primer (WT) can be used as primer for painting of water-based wall finishes such sa distempers & plastic emulsion paints.Its special features are easy brushing,excellent covering,alkali resistance,quick drying & good sealing properties.It is specially fortified with fungicides. Products infomation sheet Product Name: Asian Paints Decoprime Wall Primer ST

Description: Asian Paints Deco-Prime Wall Primer (ST) is suitable for use as primerfor masonary topcoats like distempers, emulsions,lustre & matt wall finishes.It helps in providing a suitable surface for applicationof subsequent coats of putty & finish paint.It seta fast,has good sealing properties,good resistance to wall alkalinity, moisture & fungus. Products infomation sheet

Product Name: Asian Paints Knifing Paste Filler

Description: Asian Paints Knifing Paste Filler is used on metallic or wooden surfaces for filling of dents & other surface imperfections.It has a butter like consistency & is easy in application.It is supplied at ready to use consistency but can be thinned easily to any desired consistency by using recommended thinner.On air drying or stoving,it dries hard.Cutting is easy & involves no strain Products infomation sheet

Product Name: Asian Paints Wood Stains

Description:Asian Paints Wood Stains hav been formulated specifically to impart colour to wood.they offer4 uniform penetration along with a depth & clarity of tones that emphasises the natural pattern & character of wood grain.they can be used on all kinds of veneers & MDF surfaces. Products infomation sheet Product Name: Asian Paints Exterior Sealer

Description:Asian Paints Exterior Sealer is an acrylic copolymer-based surface conditioner for exterior surfaces.It is designed to penetrate into the exterior substrate & also improves adhesion of the Exterior Emulsion Paint topcoats. Products infomation sheet Product Name: Asian Paints Utsav Floor Colour

Description: Asian Paints Utsav Floor Colour is a high quality oxidepowder,which keepsyour concentrate flooring looking attractive for years.It has high colouring strengtyh &mixes easily with cement.It is manufactured using genuine Oxide imported from Persian Gulf.Its brilliance & gloss keeps increasing with time.Also,it is UV light resistant & doesnot fade when exposed to sunlight. Products infomation sheet duct Name: Asian Paints Utsav Primer (ST)

Description:Asian Paints Utsav Primer (E3) is a Solvent-Based primer that can be used on cement as well as wooden surfaces.It is an under coat that provides good adhesion to the surface, thereby increasing the life of the entire paint system.It hasw good sealing properties,which leads to lower absorption, ensuring a uniform deposition of top coats.it is a quality product available at economical price. Products infomation sheet Product Name: Asian Paints Utsav Primer (WT)

Description: Asian Paints Utsav Primer (Water Thinnable)is a water based wall primer that can be usedv in interior masonary surfaces.It has good whiteness, good coverage & flow & leveling properties. Products infomation sheet Product Name: Asian Paints Utsav Metal Primer Red Oxide

Description:Asian Paints Utsav Metal Primer Red Oxide can be used as an undercoat for ferrous substrates.It has a good Anti-Settiling properties & offers good opacity, coverage, flow & leveling. Asian Paints Apex

Apex Weatherproof Exterior Emulsion is a water-based 100% acrylic, exterior wall finish. A high performance, long-lasting exterior paint specially formulated to withstand extreme tropical conditions of high rainfall, humidity and heat, Apex provides excellent resistance against the growth of algae and fungi on the walls. It offers excellent protection against alkali and UV degradation too.

Send Enquiry Asian Paints Apex Dholpur Tex

Cost range: premium finish: rich sheen availability: across all colour world dealers.

Send Enquiry Asian Paints Apex Ultima

Asian paints apex ultima advanced anti algal weather proof emulsion is a waterbased,modified acrylic, anti algal, high performance exterior wall finish. It incorporates the latest state-of-the-art technology to provide long-lasting exterior performance even in the most extreme tropical conditions of india. Its unique advanced anti algal chemistry ensures that exterior walls are provided with powerpacked resistance aganist algae and fungi growth. Its has very good dirt pick up resistance and dirt cleaning properties

Product Name: Asian Paints Ace

Description:Ace Exterior Emulsion is a water-based exterior wall finish suitable for dry to moderately humid climatic conditions. It offers excellent resistance to chalking, cracking and weathering in comparison to Cement Paint. Ace gives cleaner shades which do not fade and last longer. Ace offers good anti-algal performance in dry to moderately humid climatic conditions. Cost Range: Economy Asian Paints Duracast Fine Tex

Asian paints duracast fine tex is a 100% acrylicd water based exterior product specially designed as an intermediate coating. It facilitates excellent adhesion of subsequent coats . Its unique texture pattern has distinctive appeal. 1. Asian paint duracast fine tex is a rollable product which will provide opacity in single coat without any sagging 2. It serves as an undercoat which will not only provide protection but also decor for a variety of exterior & interior surfaces 3. It promotes adhesion of subsequent coats 3. It hides surface undulation & fine cracks

Send Enquiry Asian Paints Tractor Acrylic Distemper

Tractor acrylic distemper is a water-based, interior wall paint and gives walls a delightful, attractive, matt finish that lasts for ages. A time-tested formulation with acrylic copolymer binder, its special formulation ensures shade retention for a long time and its fast drying property facilitates quicker completion of painting jobs.

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Asian Paints Utsav Acrylic Distemper

Utsav acrylic distemper is a water-based, interior wall paint. It is a value-for-money brand that makes it possible for consumers to have beautiful walls at affordable rates. Being an acrylic finish, it offers a smooth and matt finish. The shades retain their brightness for a longer time. White can be tinted with apcolite universal stainer to obtain customised shades. cost range: economy finish: matt availability: across all colour world dealers.

Send Enquiry Asian Paints Acrylic Wall Putty

Asian paints acrylic wall putty is water_based putty. It is one of the best product of its kind available in the market. It provides a very strong durable foundation & brings out the best performance from the finish paints. Both in looks & durability.

Send Enquiry Asian Paints Decoprime Wall Primer St

Asian paints deco-prime wall primer (st) is suitable for use as primerfor masonary topcoats like distempers, emulsions,lustre & matt wall finishes. It helps in providing a suitable surface for applicationof subsequent coats of putty & finish paint. It seta fast,has good sealing properties,good resistance to wall alkalinity, moisture & fungus.

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Asian Paints Duracast Swirltex

Cost range: premium finish: rich sheen availability: across all colour world dealers.

Send Enquiry Asian Paints Exterior Wall Primer

Asian paints exterior primer is water-based wall coating suitable for application on exteriors as an undercoat to exterior emulsions. It has a good opacity & whiteness, which helps improve the appearance of the emulsion top coat. Exterior wall primers doesnot chalk & can be applied on freshly plastered surfaces that are adequately cured. It doesnot require any water curing.

Send Enquiry Deltron

A premium 2-pack polyurethane based automotive refinishing system. It comes as a fully integrated package of products, right from bare metal pretreatment to plastic component systems through to polishing and finishing compounds. It is available in more than 40000 shades. Its comprehensive range takes care of all kinds of painting needs. deltron is available on a mixing system with a range of tinters, which when mixed together in different proportions offer a wide variety of shades to the customer. These tinters are mounted on a mixing rack that is installed at the shops of each deltron dealer. advantages of deltron : * it is one of the best automotive refinish systems available in the world today. It is a product sold in more than 40 countries around the world, and is suitable for all types of weather and environment conditions. * it is supported by a global r&d and colour matching division. The same product and shade match is available across the globe irrespective of which country your car comes from, or which country it is bound for. * the colour centre in mumbai ensures that all shade-matching problems are resolved at the earliest. * it is a very costeffective system. This is due to an advanced tinter based technology, which offers a superior coverage per litre of paint. Furthermore, it uses smaller amounts of hardeners

and thinners, ensuring further savings in costs. * the same set of hardeners and thinners can be used for all the tintable shades on offer. * the clearcoats offer exceptionally high levels of gloss and mar-resistance. This ensures that the cars finished in deltron retain their superior finish even years after they have been painted.

Send Enquiry Asian Paints Duracast Rough Tex

Asian paints duracast rough tex an exterior finish composedof high quality exterior durable acrylic modified resin specially designed as an intermeditate coating. Its unique texture pattern has an distinctive appeal.

Send Enquiry Asian Paints Wood Primer

Asian paints wood primer is specially formulated to protect wood. It has an excellent sealing & filling properties which protects wood from swelling due to absorption moisture. Wood primer penetrates wood fibre & gives excellent adhesion to substrates & also serves as a sound base for application of undercoats & finishing coats. It also protects the finish coat from exudation of resinous matter oozing out from wood.

Send Enquiry Floor Coatings

Concrete floors represent a significant investment for any industry. Despite this, it is often the most neglected and abused part of the structure. Apart from the mechanical abuse, spillages of various kinds of chemicals also occur often weakening the reinforcement and concrete surface. The need to protect the surface with a suitable coating is quite obviously there. an increasing awareness of the limitations/drawbacks

of concrete flooring is now resulting in wider acceptance of floor coatings. Limitations include the accumulation of dust due to the formation of laitance and difficulty encountered during cleaning owing to surface texture. Furthermore, the presence of cracks and surface porosity allows various oils to seep in, resulting in unappealing patches. Weakening of the reinforcement and concrete surface due to chemical spillage and the possibilities of microbial growth are other significant drawbacks. apart from these, concrete floors are aesthetically unappealing making the workplace dull. the apcoflor coatings are hard wearing, abrasion resistant coatings available in wide range of attractive colours. They have excellent mechanical properties and provide floors that are tough and long lasting. They, apart from protecting the concrete surface, help tide over the limitations without affecting the intrinsic strength of concrete floor.

Send Enquiry Phthalic

The venture asian paints ventured into phthalic anhydride manufacturing as a part of backward integration endeavours. the place ankleshwar in gujarat, a location with excellent infrastructural facilities, healthy industrial climate and proximity to the major user industry base, was selected as the manufacturing destination. The construction of the plant began towards the end of 1988 and the plant was commissioned on 20th march, 1990. since then it has been supplying 'phthalic anhydride' to our paint manufacturing plants at ankleshwar, bhandup, patancheru & kasna and catering to users across all end use segments be it in plasticizer, dyes, alkyd resin, unsaturated polyester resin and other end use segment-s. Asian paints is fully committed to providing the right quality product to its customers at the right place and time with a firm assurance for excellent and enduring after sales technical services support.

Send Enquiry Asian Paints Decoprime Wall Primer Wt

Asian paints deco-prime wall primer (wt) can be used as primer for painting of waterbased wall finishes such sa distempers & plastic emulsion paints. Its special features

are easy brushing,excellent covering,alkali resistance,quick drying & good sealing properties. It is specially fortified with fungicides.

Send Enquiry Protective Coatings

Protecting industrial assets is increasingly becoming critical owing to rising asset costs, harsh weather conditions and mounting chemical pollution. Therefore asset owners are looking at specialised protective coatings specific to their requirements. We perceive this to be just the right environment for asian paints to demonstrate its growing technical strength. protective coatings from asian paints offer a choice of high-performance, heavy-duty coatings, designed to protect assets against the specific corrosive environment they are exposed to. Asian paints protective coatings are tested under extreme conditions to ensure that they are durable and can withstand the vagaries of the different climatic conditions. Today the range of coatings find use across diverse industries such as nuclear, thermal or hydel power plants, chemical, petrochemical or fertilizer plants, refineries, sugar, pulp and paper industry, offshore structures, pharmaceuticals etc. at asian paints, we understand the specific environment that your assets are exposed to, so as to offer the right coating solution for your needs.

Send Enquiry Road Markings

Road markings are the silent custodians of road safety in this era of four and six lane highways. Markings signify the delineation of traffic path and the lateral clearance from traffic hazard for the safe, smooth and orderly movement of traffic. Apart from traffic guidance, they also serve as a tool for controlling, warning and providing information to road users. though the cost of road markings is fractional in comparison to the cost of the road, its importance is indisputable. Often a key parameter used to judge the road quality is the quality of the installed road marking. asian paints commands market leadership in the field of thermoplastic road markings. asian paints offers a variety of road markings. These include hot applied retroreflective thermoplastic material, fast drying highly durable 100% acrylic retroreflective water borne paints and conventional water / solvent based road marking paints. apcotrak range of coatings includes coatings such as water based road marking paints conforming to is-164, 1981 (amended 1993) - specification for ready mixed paint for road marking, ordinary water based road marking paint and the 3rd generation road markings: apcotrak wbr, fast drying highly durable 100% acrylic retro-reflective water borne paints. These represent a generational shift in markings. They are safer to handle as heating is not required. Do not soften on environmental

heat and hence dirt pickup is eliminated. They take less time for application as can be sprayed by air / airless spray machines leading to lower disruption in traffic movements, provide very high retroreflectivity, very ideal for edge lines on highways and apron / taxiways at airports. apcomark range of markings includes hot applied retroreflective thermoplastic road markings conforming to clause 803. 4, "specifications for road and bridge works" of ministry of road transport & highways. Apcomark has been widely used in the famed golden quadrilateral and nsew project of nha

Send Enquiry Asian Paints Tractor Synthetic Distemper

Asian paints tractor synthetic distemper is a water-based, interior wall paint. It is the most popular distemper brand in india and gives walls a finish that is good looking, time-tested, durable and value for money. Asian paints tractor synthetic distemper gives a uniform matt film, which can be wiped with clean water. Being oil bound, the paint film becomes harder over a period of time, which gives better washability and durability. cost range: mid-range finish: matt availability: across all colour world dealers.