Creative and aggressive communications specialist with outstanding skills for newsgathering, social media &

marketing. Possess efficient team aptitude and self-guided abilities to get the job accurately done. Highly
flexible and adaptable performer capable to multi-task and thrive in a fast-pace environment. Exceptionally
motivated, hard worker, assist others to excel and always up for a challenge.

Key strengths and competencies:

Fully bilingual (English and Spanish)
Solid writing and editorial skills to prepare articles, press
releases, letters and new stories
Technical writing, blogs, SEO and SMO strategies
Computer knowledge with Mac, MS Office Suite, basic
HTML

Social media savvy; Final Cut, Photoshop

Google Adwords Tracking & Analytics. Ads Content
writing.
Team leadership, coaching & mentoring

Professional Experience:
Univision Interactive Media Guaynabo, PR

June 2012 Present

Digital Reporter / Content Manager

Supervise UnivisionPR.com online publishing team.

Manage all the content created and published to the online platform of Univision Puerto Rico.
Create online content in Spanish including, but not limited to photos, slideshows, articles and content packages.
Manage social media strategy and posts for multiple accounts
Process videos using basic linear editing software; Ensure proper performance of mobile platform.
Serve as liaison to sales teams to maximize online sales from content generated, improve page views and uniques.
Support TV station initiatives and manage social media to leverage and promote site content and station brand.
Create reports, analyze data to be able to implement projects that will enhance and reach all digital goals. Proven
record of increased traffic and best practices.

MiamiDiario Coconut Grove, FL

September 2011 June 2012

Reporter / Editor
Coordinate interviews and news coverage for South Florida events from sports to education, entertainment to
politics.
Keep track of all the latest events, make the necessary contacts to cover all the activities and news going on, not only
in Florida, but nationwide.
Upload the content to the CMS system with pictures and publish the online version of the paper.
Select and ranked news of interest to the South Florida community. Edited news and articles.

Professional Experience Cont.:

Nationwide Relocation Services Margate, FL

March 2010 September 2011

Writing / Social Media / Reputation Management

SEO and SMO strategies, research cities and a variety of topics for copyediting
Created content for 100+ blogs, generated and edited accounts.
Uploaded and managed link building for multimedia platforms, handled multiple Twitter and Facebook accounts and
other Ezine publications.
Reputation management liaison for the company. Worked with the customer service and dispatch departments to
improve productivity.

University of Puerto Rico Communications Office Rio Piedras, PR

May 2007 July 2008

Journalist / Communications Assistant

Organized daily clippings as well as administrative and general office duties

Covered all campus activities and wrote for the Internet page Notic@mpus.
Assisted in writing, organizing, and distributing press packets and news releases
Edited promotional materials for publication and distribution. Also wrote, designed, and published newsletters &
advertisements.

DC Latino, Washington D.C.

January 2007 May 2007

Entertainment Reporter

Worked as a correspondent for the local TV program DC Latino

Conceptualize and pitch ideas for possible stories
News coverage of cultural events, entertainment, nightlife and hard news
In charge of scheduling interviews and coverage in the Washington D.C. metro area

Education:
Florida International University (FIU)

August 2008 December 2009

Master of Science in Investigative Journalism - Thesis: Health is not a luxury: a view into South Floridas
uninsured

University of Puerto Rico ( Rio Piedras Campus)

August 2003 July 2008

Bachelor of Arts in Communications and journalism with a second concentration in political science
Professional Associations
National Association of Hispanics Journalists (NAHJ)
Crdova and Ferns Internship 2007 Alumni
Washington Center for Internships and Academic Seminars 2007 Alumni