achieve

Be inspired. Be a part of the MBA story

2 Welcome

Welcome to Henley ....in Germany!

Are you interested in a distance learning MBA programme of worldwide recognition which not only scores highly in all the important international rankings, but which is also accredited by AMBA, AACSB and EQUIS? With the following document we hope to provide you with all the necessary information to convince you of the benefits of the Executive MBA programme of Henley Management College. Henley was the pioneer among MBA providers in the German market. In 1989 they started a successful cooperation with the Gesellschaft zur Frderung der Weiterbildung an der Universitt der Bundeswehr Mnchen e.V. in brief gfw. e.V. and have subsequently provided many executives with the necessary tools for new and attractive carer paths. Since the start of the partnership almost 400 executives have successfully completed the programme and the majority of them have as a result built impressive careers in various industries. The Henley MBA programme differentiates itself from others through its immediate implementation, which is why it is only open to executives and those with many years of management experience. It also exhibits an international content as a result of Henleys network of cooperation partners, as well as an extensive e-learning platform and support through dedicated personal tutors. An implicit emphasis is thereby also placed on the development of executives as personalities. With a background of twenty years experience as apost-graduate education provider, the gfw supports programme members intensively through all the stages of their learning journey. All of the Henley workshops and exams are held in Munich. By corresponding interest, the gfw can offer from its broad portfolio an optimal programme of supplementary courses. Henley has delivered a proven formula for career success over the last 60 years. And as the German partner in the Henley family, we look forward to welcoming you into this exiting network. Prof. Dr. Rainer Marr Chairman of the Board of gfw

3 Welcome

Our job is to develop managers and leaders to make the right choices for themselves, their organisations and their wider communities.
This marks the difference between Henley and our competitors. We focus exclusively on executives and aspiring executives who know that management and leadership is a series of dilemmas, and when faced with a dilemma you have to make a choice. People who come to Henley know we understand the dilemmas facing managers today and we help them formulate the most appropriate answers for themselves rarely are there textbook answers to real problems. This distinction shows itself most starkly in the people you will work alongside when you come here. Our graduates want to fulfil their potential in the company of like-minded professionals in an environment that is anything but average. We are proud to work with mature, experienced managers 98% of whom are at work and most aged in their mid-30s. Its not just about being book-learned. Life experience is just as important. Thats reflected in the networks and our world-class reputation. We dont teach undergraduates or admit graduates with little or no experience. As a result we are a magnet for all those who want to change how management is practised today. They are at a point in their careers where they can apply their own experience to the knowledge we bring and put what they learn into practice immediately. Our location is also perfect. Near to London and major transport links, yet in an exquisite setting on the River Thames amongst 30 acres of beautiful parkland. Its an ideal environment for both quiet reflection and stimulating debate with other developing business minds. The Henley Executive MBA is a passport to your future welcomed worldwide as a leading business and management qualification. After all, great leaders are those who apply the science of business to the art of management and do so with the interests of more than just themselves in mind. A Henley Executive MBA gives you the opportunity to build your capability in both the science and the art.

Christopher Bones Principal, Henley Management College

4 Your Choice

Your choice
At Henley there is just one Executive MBA designed for the executive level manager. But there are many ways to do it.
Full Time intensive programme for those wanting a career break or change of direction. Suits the self-employed, entrepreneurs, consultants, fast trackers and internationally based executives. Modular at Henley block release two-year programme (2-5 days a month) for working executives. Evening in London evening part-time study programme for those who cant take time out from the office. Distance Learning combines workshops and on-line support through our virtual learning environment. Suited to motivated students who cannot take time away from the office. International Stream MBA the Distance Learning MBA delivered in one week modules in each of the three years. For students who cannot attend regular workshops. Project Management MBA the Distance Learning programme with a strong focus on Project Management. Ideal to prepare for senior positions in project-based organisations.

5 Profile

Profile John Glazebrook

I achieved
John Glazebrook is in the thick of things. No specific job title, fast-changing responsibilities and the everyday task of managing chaos. After six years as an officer in the British Army serving in Northern Ireland, Africa and Bosnia, John now works as an adviser on the civilian and peace building elements of post-conflict stabilisation. He sees business management skills as essential in dealing with post-war zones or disaster efforts. We live in a global village now, with a strong international community and a sense of global responsibility. Thats prompted the rapid rise of response organisations and severe management challenges. Ive seen such bad management in some of these situations because the skills are just not there. He chose the Henley MBA because of its practical, transferable skills. For him, the programme is most valuable in developing knowledge and skills in policy management, strategic planning and implementation. We need performance measurement in international aid situations solid business measurement and a straightforward analysis of return on investment. People give huge volumes of money to relief funds. They deserve to know exactly what is being done with it.

I wanted a Henley MBA because I needed a qualification with international resonance, a name that had an international reputation. I already had ten years experience and wasnt attracted to business schools with recent graduates. This is a senior MBA. The average age on my intake is 38, and Im impressed at the range and experience of my classmates. There are entrepreneurs, engineers, someone whos set up their own IT business, a sales director and all have open minds looking to learn from each other. John Glazebrook
Adviser on conflict and post-conflict stabilisation

6 5 reasons to do an MBA

Did you know?

Henley is the first business school in the world to organise its teaching and research around real world dilemmas and business challenges rather than by traditional academic disciplines.

5
1. 2. 3. 4,

REASONS TO DO A HENLEY EXECUTIVE MBA

We were the first business school established in the UK and one of the first in Europe. We were established by business for business. We were one of the first business schools in the UK to achieve triple accreditation from UK, European and US accreditation bodies, and one of only a handful of schools across the world to hold this honour. Henley is independent. Were not linked to any university, so are not driven by anyone elses curriculum or research agenda. The Henley Executive MBA is an international career passport, recognised all over the world. Were distinctive, only taking experienced executives. Thus we create a heightened business learning environment for all.

I achieved

5.

I came to Henley as a specialist in scientific research, and the MBA has helped me recognise my innate abilities and boosted my knowledge of management issues. I now understand issues from a management and financial point of view, as well as a technical one, which has really opened up management opportunities in my current role. Naina Visani MBA
Atomic Weapons Establishment

Learning MBA or our Executive Modular MBA at a reduced rate. Henley is launching this scheme with its partner, the National School of Government. For more details, see the Henley and National School of Government websites.

An MBA for the public sector

Do you work for the UK government? If so, from spring 2007, you will be entitled to a preferential fee for two modes of study for the Executive MBA. Under a new scheme, candidates from public sector departments (either self or department sponsored) can apply for our Executive Distance

7 The best thing I learned

The best thing I learned

that the lifeblood of any organisation is collaboration, and every action anyone ever takes is always rational (or they would not have done it). If that action does not suit the enterprise, then the problem is with the management practices not the people.

Alan Hughes MBA FCIB FRSA

Chief Executive of First Direct Bank 1999 to 2004

During his time at First Direct Bank, Alan trebled the banks size and profits. Now he is non-executive chair of the Independent Assurance Panel of the UK Governments National Identity Card Programme; on the Governments review of the Charter Mark; a member of the Advisory Board of Leeds University Business School and a visiting lecturer at Templeton College, Oxford.

Sell it to your boss!

1. Investment in the future - A Henley Executive MBA is an investment in your most talented people. Put your faith in them and they become loyal, motivated and confident senior executives, committed to continuous professional development a valuable talentretention tool. 2. Benefit immediately - Candidates will
apply leading-edge knowledge to business

Heres a quick guide for your boss on why he or she should consider sponsoring you for a Henley Executive MBA.

situations from the moment they start the programme. You benefit in areas from business analysis and awareness to teamworking and management skills.

4. Easy to incorporate Henley Executive

MBA participants flexibly integrate studies and work. They study when it suits them and learning continues even if the participant moves to another job in the company.

3. In-house expertise on tap - Your

candidate will complete six mini-consultancy projects plus a major consultancy project, The Management Challenge, on a key issue in your organisation.

5. Measurable results - The Henley

Executive MBA is completed in three stages, meaning you can monitor progress and ensure business value.

Were talking quality

Henley Management College has an enviable reputation throughout the world as a leading international business school. Heres why Henley has 5,400 MBA participants in more than 112 countries. Henley faculty experience spans all continents and most sectors of the economy as well the public and voluntary sectors. Last year over 4,000 executives from leading blue chip companies benefited from the Henley experience. Henley works with over 100 leading private and public sector organisations to design and deliver customised programmes across the world.

The Henley Executive MBA

Welcome to a more rewarding future

The Henley Executive MBA is an intense and rewarding experience. It will offer new opportunities for some; it will hone fitness for senior leadership roles for others; but for everyone it will challenge thinking about business and the practical art of management.
At Henley, we believe that the most meaningful insights come from learning by doing. Your experience, other peoples perspectives and some academic thinking are the stimuli for exciting conversations which help us all make sense of todays complex business world. Applying that understanding to real organisational problems and business scenarios makes knowledge and leadingedge theory relevant and immediately useful for improving day-to-day performance and career prospects. Develop as an individual The programme helps you reflect on your own management style and experiment with alternative strategies to achieve the outcomes you desire. You will be asked to set some personal goals and objectives and to demonstrate your progress towards those goals. Our role is to help you move towards your objectives by providing developmental support and key skills training in areas such as group facilitation, influencing, advanced communication techniques, media training, coaching and career planning. Develop impact in organisations Doing a Henley Executive MBA is a highly participative process. We value both individual contributions and team-based learning. Faceto-face and online group work is a central feature of all modes of study. Programme members come Develop international reach We will challenge you to think strategically about business and management in a global setting where certainty is hard to come by. You will learn to apply familiar management competencies in business environments that may be totally different to those you have previously experienced. Master your career The Henley Executive MBA, recognised worldwide, paves the way for a rewarding and challenging career. Not only do you have the tools to do an excellent job in your role, but you also become part of the Henley family a far-reaching and influential international alumni network. These two factors will help you build the career you deserve. from a variety of different sectors and bring diverse skills and cultural orientations, which inevitably creates challenges for teams along the way. The common denominator is your significant management experience. Our role is to help you harness that diverse experience and translate it into creative and inclusive solutions; to help you combine individual strengths into something greater. The Henley journey starts with your application. Where it ends is up to you Professor Jane McKenzie

Admissions and selection criteria

Starting your Henley journey
All applicants must meet the following admission criteria: hree years management T experience. degree or equivalent A qualification. vidence of competence in E English if it is not your first language. or the Executive Distance F Learning/Executive Modular/ Executive Evening programmes, you must be able to gain access to company data for assignment purposes. Exceptional experience If you do not hold a degree or equivalent qualification, you may still be eligible to join the Postgraduate Diploma in Management programme, which constitutes Stages One and Two of the Henley MBA. This serves as an entry route to Stage Three, the final part of the MBA programme. The College Admissions & Reregistration Panel will review all non-standard applications for suitability. We welcome applications from candidates with exceptional experience who may not meet all of the formal Henley criteria for admission.

Admissions procedures All applicants are required to submit a completed Henley application form, certified copies of degree certificates, a CV and satisfactory references (ideally one business and one academic). Selection day Candidates seeking to join the Executive Full Time/Executive Modular and Executive Evening MBA programmes will be required to attend a Selection Day at Henley. The event will include participation in a group exercise, personal interview with a member of faculty, an essay in English and completion of a personality questionnaire.

Successful applicants will be sent an offer letter no more than seven working days after the event. Further details on the Henley admissions process may be obtained from our website www.henleymc.ac.uk/mba Disability The College aims to provide a welcoming and friendly environment, which is supportive to students, programme members and staff with disabilities. This is part of a wider commitment to equal opportunities. We therefore urge all applicants with special needs to identify their individual requirements as early as possible in the application process by ticking the relevant section of the application form, or by contacting a member of the Henley staff.

Programme structure
Stage 1 Managing the organisation
Dynamics of Management Managing People and Performance Managing Processes, Systems & Projects Exam 1 Managing Financial Resources

Personal Development Plan & Review 1

Stage 2 Making business choices

The Global Business Environment Strategic Marketing Corporate Finance and Governance Exam 3 Elective 1 Strategic Direction

Exam 2

Personal Development Plan & Review 2

Stage 3 Making a difference

Leadership and Change Elective 2 Manager as Investigator Management Challenge Reputation and Relationships

Personal Development Plan & Review 3

Elective list
The following electives are currently offered and are frequently updated:
Business Finance Competitor Intelligence Corporate Governance & Board Leadership Corporate Social Responsibility Creative Problem Solving Customer Relationship Management Systems Dynamics of Branding Entrepreneurship Innovation Management Intercultural Analysis Knowledge Management Leadership Leading the ICT Function M anaging Projects - Project Selection and Definition Managing the Project Based Organisation Relationship Marketing

Programme content
The Henley Executive MBA has three equal stages that build towards your final qualification. Together they cover business management from every practical and theoretical angle, giving you powerful tools and decisionmaking techniques in your future career.
Stage One
Key themes include: the impact of context and culture; understanding behaviour and motivation; leadership; managing performance; coaching, training, development and organisational learning; teamworking and talent management. Managing Processes, Systems and Projects - looks at integrating operational management and information systems management. Systems and processes are the key enablers of business strategy, and students gain an understanding of how systems fit together. The focus is on performance, innovation and change processes. Key themes include: business process mapping; value chains; make or buy decisions; capacity management; quality processes; continuous improvement; and knowledge management. Managing Financial Resources - integrates accounting, finance and microeconomics. It enables managers to be financially literate and confident in financial decisionmaking and assessing business performance. Key themes include: financial statements; financial planning and budgeting; management accounting and decision making; financial analysis and valuation; demand and supply analysis; cost analysis and market structure.

Managing the Organisation

Dynamics of Management develops concepts and behaviours that support the changing role of management and leadership in an increasingly uncertain and turbulent business environment. Key themes include: management context (how management, leadership, and organisations have evolved); developing effective behaviours (key personal and interpersonal attributes and behaviours for effective management and leadership); and informing effective choices (approaches, tools and techniques for effective evaluation, analysis and decision-making). Managing People and Performance - considers how managers engage with individuals, teams and organisations and how this impacts on and drives performance. The module explores how performance is scoped, created, reviewed, and embedded at the individual, organisational and strategic level in a range of contexts.

Stage Two

Making Business Choices

The Global Business Environment - covers the global business environment and how to identify different drivers. You learn to analyse business from different philosophical standpoints and methods such as macroeconomics and politics. Key themes include: business ethics and sustainability; and the social impact of business on society. Strategic Marketing - deals with building and maintaining relationships with stakeholders including customers, suppliers, partners and employees. It takes an international perspective to marketing and deals with businessto-business situations as well as consumer and non-profit contexts.

Key themes include: brands; customer relationship management; reputation; marketing communications; electronic and mobile commerce; and consumer behaviour. Corporate Finance and Governance - covers financial and strategic decision making, and senior managements governance role for achieving it. This module provides managers with skills and competences to make strategic decisions. It examines how corporate finance supports the strategic direction of organisations, their accountability and their relationships with interest groups. Key themes include: financing policy; investor and dividend policy; cost of financing capital; changing ownership structures; value based management; value incentive plans; primary treasury functions; the development of corporate governance practice; and board tasks and codes. Strategic Direction - deals with decision making in different organisational contexts and environments. It covers theoretical approaches and practical tools.

Key themes include: resources and capabilities; competition and collaboration; diversification and focus; emergent and deliberate approaches; complexity theory; and real options. Elective 1 See list page six.

Elective 2 See list page six. The Manager as Investigator - equips you to undertake the Management Challenge. Key topics are: research approaches; research design; literature reviews; data collection and analysis; and research writing. The Management Challenge - a research-based consultancy project. Students apply a range of knowledge and skills to a real organisational issue or problem and, through analysis, generate relevant and practical solutions or recommendations. Students use their intellect, self-discipline and organisational skills to demonstrate they can work at Masters level and add value to an organisation as well as managing their own learning and development.

Stage Three

Making a Difference
Leadership and Change - deals with managing strategic change in organisations. It looks at different strategies for change and explores aspects of the change process. Key themes include: change architecture; leadership models; power and politics; organisational development and growth; learning organisations; and knowledge management. Reputation and Relationships - addresses the key challenge of developing and managing organisational reputation. Reputation, responsibility and value creation will be linked through a focus on understanding stakeholder relationships.

For enquiring minds

Can I do the Henley Executive MBA if I dont have a degree? Yes. If you have several years relevant management experience you can register as a Diploma entry student. The Diploma represents Stage One and Two of our three-stage MBA. Complete the Diploma successfully, and you start the MBA at Stage Three. Is there any extra help for people self-funding their MBAs? Please refer to our website (www.henleymc.ac.uk/ mba) for information about loans and scholarships. In addition to this, Henleys careers team has a particular focus on self sponsored students and alumni. As well as advice and information, it offers practical help in CV creation, job searches and finding companybased projects and future employment for self-funded students. Are there other costs, apart from the course fees? Allow some additional for text books and travel costs associated with the international study weeks that are an integral part of the programme structure.

Is there a selection process for potential students? Apply to us with references and evidence of your qualifications. If youre interested in an Executive Distance Learning MBA, we can usually make a judgement on that information alone. For other MBAs, we invite you to a selection day which helps you demonstrate your skills and aptitudes in a supportive environment. This involves a group exercise, one to one interview, essay and psychometric test. Can I take a holiday from my MBA? Yes, you can take a holiday from your studies for up to three years. Ideally you need it to be at a natural break, i.e. at the end of one of the three stages of the MBA. This process is possible for all types of MBA but is less feasible for those on an Executive Full Time MBA. Does the Henley Executive MBA have a particular focus? Its a general management MBA. But our focus is on strategy, the core skill that managers benefit most from learning. Do you have provision for people with disabilities? The college provides a welcoming environment that supports students and staff with disabilities. We have facilities such as a hearing loop and wheelchair access to parts of the Henley site and welcome delegates with guide dogs. Read our full Disability Statement on our website (search for Disability).

8 From here to peer

From here to peer

Do you want a high calibre contacts book, packed with the telephone numbers of industry leaders of today and tomorrow? Come to Henley. Henley has over 30,000 alumni based in 134 countries. In 20 of these countries there are groups offering both business and social activities. Many of our alumni are in influential roles in all types of organisations and they can definitely open doors for fellow alumni. In the UK we have special interest groups of alumni: E-business formed in the 1990s by those with a keen interest and expertise in ebusiness trends, technology, strategy and implications, as well as real expertise across all areas of e-business; Pharma founded in 2003 to advance the personal and professional development of members within the context of this pharmaceutical industry-specific group. Join this invaluable network and enjoy the excellent benefits that being a Henley alumnus brings, including access to networks, discounts on programmes, a regular alumni magazine and a monthly e-newsletter. Dr Bill Kilgallon is the Chair of the Pharma Forum. He says: I created this group to benefit the wider pharma community and to drive personal and professional development. It attracts both alumni and a wider pharma community. New groups include an Entrepreneurial group, a Construction & Property Industry group and, starting in early 2007, a Third Sector group.

Career insurance for Mika

Mika Makkonen from Finland has experienced a fast career move in the insurance industry helped most recently by completing an Executive MBA with Henley. Mika started working for Tapiola Insurance Group in 1991 as a lawyer. In 1998 he moved to the Finland branch of Zurich Insurance where he worked as a Casualty Manager. Wanting to become more involved with international operations in the insurance business, he also embarked on his MBA studies at Henley. After graduating, he was promoted as Group Insurance Manager, moving with his family to the Zurich Insurance Company headquarters in Zurich. Two years later, in 2006, the Tapiola Insurance Group offered him a demanding new post as a Unit Director of International Operations a role that would enable him to fully use his knowledge of international business operations. Mika says that his Henley Executive MBA programme gave him a better understanding of key elements of the business environment and how to solve the dilemmas he faced as a manager. He has consistently found that the management tools learned have stood him in good stead since graduation.

In particular, the international approach was very interesting and the case studies made it easy to adapt issues from a theoretical level to an operational one. It was an important part of my own idea of a lifetime learning process.

9 Thanks to Henley

Thanks to Henley
I came to Henley as a Team Manager in Marketing and developed throughout the MBA Programme not only my business career but also my personal knowledge. During the programme I had the chance to lead different teams in various areas until I was promoted to a Department Manager in Product Management. My MBA studies supported me with the appropriate knowledge, tools and management qualification to meet the challenges of each position. Recently I was appointed as head of Marketing for one of Germanys top brands in the telecommunications industry. Frank Heimbrger MBA E-Plus Mobilfunk

I achieved
I joined Henleys MBA programme to broaden my lawyers qualification, equip myself for a career in business and develop entrepreneurial flair. As a result of the course, I set up a business services group with a focus on consultancy and recruitment. The business grew beyond my wildest expectations, and I sold it in 2000. That has given me the financial freedom to become a business angel, investing in early growth companies. My MBA is critical to not only spotting good management in potential investments, but also where appropriate talking through challenges or issues with the people who run those businesses. Gareth Quarry MBA Business angel

MY MBA

As a lead business consultant, it was impossible to commit to a formal attendance course. So I opted for the distance learning option. I chose Henley because of its reputation and because I wanted to build my confidence as a mature woman working in the business environment. It hasnt let me down. Kate Greaves MBA Managing Consultant
QA, Training and Consulting

distance learning?

10 Top ranking

Did you know?

Henley's Executive Full Time MBA is ranked number two in the UK and first in the world for 'Personal Development and Educational Experience' by the leading Economist Intelligence Unit (EIU) 2006. The EIU says: With its outstanding faculty, student ratio, and highly experienced students, Henley tops the 'personal development and educational experience' category.

Top ranking
Henley MBAs consistently top industry polls. Such rankings are based on varied and complex criteria so we suggest you also go by reputation and recommendation. But for the record, heres how we are placed: Henley was one of the first UK schools to achieve triple accreditation from UK, European and US accreditation bodies, and is amongst an elite group of schools worldwide with this seal of approval. The Full Time programme is ranked 2nd in the UK, 4th in Europe and 14th in the world.* The Executive MBA programme is ranked 8th in the UK, 15th in Europe and 42nd in the world.** Our open programmes are ranked 2nd in the UK for the quality of participants.*** Sources: * EIU Which MBA 2006; ** Financial Times Executive MBA rankings of modular two year, Oct 2006; *** Financial Times rankings May 2006.

I achieved

Im now exactly where I wanted to be, working in strategy for a market leader. But you dont just fall into a job like this and I knew I didnt have the right tools to get me here. So I arrived at Henley as a project manager, and left with many new skills, an effective strategy toolkit, and a rounded perspective on management life. It would have taken me much longer to get where I am today without my Henley MBA. Chris Carter MBA Strategy Programme Leader
for Healthcare Insurance, Barclays Insurance

Wanted HR high achievers

Are you an experienced senior HR manager? Do you want to develop your career in a changing and challenging environment? Do you need new tools to get you ahead of your peer group? Give your career the boost it deserves with a brand new management qualification for the HR industry the Henley MSc in Advanced Human Resource Management. Henleys world class faculty has created this new programme for experienced HR executives who want to take their knowledge to a higher level. They will work with you to deliver cutting edge management thinking and HR theory and practice to ensure you are an invaluable executive and your company an employer of choice. Apply asap for an April 2007 start. For info contact msc@henleymc.ac.uk.

11 A qualified leader

My Brains Awake
from More Business Acumen to Moving Barriers Aside. See our MBA campaign website www. thehenleymba.com for more details. We design our MBA to make a difference to your career, personal development and workplace. Our distinctive campaign helps get that message across. Its individual and different to the approaches taken by other business schools. Rather like Henley itself. We hope you will agree!

From where Im standing

Im 13 and the one meant to be at school, so its strange seeing Mum volunteering for all this homework! Didnt she learn enough the first time around? Its creating a bit of a contest to see who can get better grades. Dad says I need to work harder but, as I keep pointing out, I have to go to bed much earlier than Mum. Matthew Rowe, 13,
studying for his common entrance exams

What does MBA mean to you? We highlight that question in our advertising campaign which communicates the immediate benefits of a Henley Executive MBA,

Matthews mother Jane won a 30,000 scholarship from Henley and The Mail on Sunday to do a Modular Executive MBA and completed the course in 2006. She is currently the Marketing Director of stationery company John Dickinson.

A qualified leader
Jim Mather came to Henley in 2001 with extensive business expertise. A qualified accountant by profession he had 15 years business management experience ranging from Chief Executive of the Pacific Business Trust based in Auckland, to Financial Controller for a local subsidiary of a Swiss multi-national. He also had six years experience in the New Zealand Army and received the Sword of Honour award in 1986 after graduating top of the Armys 12-month officer training course. Jim was careful to choose the best MBA programme for him, and this led to an extensive search for the right qualification from the right institution. After reviewing the various MBAs on offer, I selected the Henley programme primarily because it is an internationally recognised and highly prestigious Executive MBA with a strong practical orientation. Jim credits Henley as being a major factor in opening a wide range of career options indeed, just a few months after graduating from his Henley MBA programme, he became Chief Executive of Maori Television in New Zealand. I am particularly honoured in my new position as Maori TV has a special role in inspiring all New Zealanders to value and embrace our Maori culture and heritage, he says.

It has given me the confidence to lead organisations in a variety of different industries and it has greatly enhanced my professional development.

12 5 reasons not to do a Henley MBA

Did you know?

Henley has an international presence in over 15 countries. Nearly 70% of our MBA students are based outside the UK.

5
1. 2. 3. 4, 5.

REASONS NOT TO DO A HENLEY EXECUTIVE MBA

I want to do my current job for the rest of my life. I dont need a better job or better prospects. I see nothing exciting on the horizon, and thats the way I like it. I have enough respect from my peers. They support my decision to stay where I am, while they rise up the ranks. My sector is secure. The industry I work in will remain successful, so I will never need transportable skills. Job satisfaction is a myth. No-one can really like their work, can they? Ive learned everything I can learn. Brain overloaded. Buffer zone full. Can not... compute

I achieved

... recently I gave a presentation to my company directors at the Rail Safety and Standards Board. I presented my Henley dissertation which focused on the company and included an action plan for the future. They were very impressed and Len Porter, the Chief Executive, said: I would have paid double the cost of your MBA for the output of the work that you did on stakeholder management. The MBA did, therefore, represent good value to our organisation. Sonal Mitra MBA
System Interface Committee Manager

Rail Safety and Standards Board

A leading faculty
Henleys faculty members are essential to bring the rigour we need for our teaching. Yet Henley is not an ivory tower. Henley people whether academics or practitioners are well-rounded individuals. They represent global expertise in commercial, public and voluntary sectors. They are international, both by passport and by experience.

Our academics thrive on real life research questions; our practitioners have vast experience in the real world of work. Combined they bring specialist insight to the business challenges they teach, complementing each others work and organising teaching and research around business challenges that matter rather than traditional academic disciplines. They also share great passion for knowledge, teaching in ways that help managers learn best (after all, who wants to be lectured at?). Our faculty also publish for other academics and for practitioners just like you.

13 Decisions

Decisions, decisions

I achieved

The central principle of Henley is that management at any level is a series of dilemmas and when youre faced with a dilemma, you have to make a choice. Our job is to prepare you to make the right choices. There are no right or wrong answers just actions based on the information you have at any given moment. But there are implications of your choice for you, for your organisation and for others in the wider community. The right choice therefore is a responsible one and thats a theme we explore a lot in our MBA programme.

The best thing I learned

its not just about the MBA. Its also about the people you meet through Henley. The modular study option was always appealing to me as I could benefit from the other students wide experiences and management knowledge in an interactive environment. Theres a lot to be gained from the collective experience of a group of people like this as it helps broaden what you learn from theory to practical application. I certainly keep in contact with my immediate MBA group. We meet regularly and strong friendships have formed. Lynette Anne Morrison MBA Managing Director, Visual Information Limited

Henley gave me the tools to change my management career from psychiatric nursing to security training. Now I work in a global business environment with one of the worlds top brands as security training manager for Wynn Resorts (Macau). My MBA has helped me make a difference by knowing the strengths and weaknesses of me and my team, and expanding the organisations capacity to do well. Edward Lo MBA
Security Training Manager, Wynn Resorts (Macau)

14 Come and see the Henley difference

Our values, your future

What do you learn at Henley? Certainly you receive a world-renowned management education. Yet a Henley Executive MBA also equips you with a sophisticated sense of business values and the confidence to solve management dilemmas. Its a unique way of learning that is tied to our individual way of thinking. Henley itself has charitable status and a strong philanthropic vision threaded through everything we do. For example from our early days we were pioneers of the social market concept, arguing that industrial welfare was the only successful business model under modern conditions. For us right from the outset character and integrity were as important in a manager as capability. Our value structures today are equally as strong. First, we want individuals and organisations to succeed in management development ventures for the greater good of society. Enhanced management capabilities have a positive ripple effect. They create greater economic and social wealth, build and sustain world class public services and private companies, and allow individuals to benefit from their success. Without the wealth generated by business, our community would be a far less attractive and positive place in which to live. Second we believe there is an ethical context to organisational management. The Henley experience prizes integrity. Its not about moral certainty but a recognition that some actions are both more effective and more ethical than others. This is why we define our core purpose as developing managers to make the right choices. Leading an organisation is all about the choices you make. Our Principal is fond of quoting Harry Potters headmaster, Albus Dumbledore, who says: It is our choices that show what we truly are, far more than our abilities. For leaders today thats a choice that needs to be right for the person, the organisation, and the society within which that organisation exists. Our task is to enable you to develop the skills, capabilities, confidence and judgement to make those right choices when faced with the dilemmas of management today.

Come and meet us!

See the Henley difference Before you decide on a Henley Executive MBA, we encourage you to come and meet us. The College holds events all over the world from MBA fairs to events designed to help you choose the best way of learning. One person who did just that was Andrew Harburn, who is now studying on our Executive Modular MBA: Attending the Henley Preview day was absolutely key in helping me reach my conclusions regarding my MBA options. I could see how the Henley Executive Modular MBA programme compared to the Distance Learning and Evening MBA formats. The following events are held in London and Henley. For international events please contact Henley in your country. MBA Portfolio Events - cover various MBA study modes and outline facilities and support available on all programmes. Contrast different study modes and choose the ideal one for you. Preview Day an opportunity to visit the College, learn about study modes, see facilities, meet current students and alumni and experience a taster lecture from a faculty member. Information Seminars focus on a particular Executive MBA study mode e.g. Evening (London), Distance Learning (Henley), Full Time (Henley) and Modular (Henley). MBA Fairs held in the UK and globally, these are great opportunities to meet Henley staff and discuss programmes. Personal consultations come and see us at Henley for a personal visit and tour of our facilities. See www.henleymc.ac.uk/mba for a full list of global events.

We live here too

Henley teaches corporate social responsibility, and we practise it too in our responsible attitude to the environment. Just two examples of this commitment are: We protect our riverbank with a wall of natural matting, guarding against boat wash and creating a perfect habitat for juvenile fish, dragon flies and water voles. We are becoming a carbon neutral institution by supporting the Climate Care organisation to fund sustainable energy projects and rainforest restoration around the world.

15 Whats it Worth?

Willkommen to Henley alumni in Germany

Germany is one of the main economic powers in Europe, and Henley Management College has been delivering Executive MBAs here for over 16 years. We were one of the first MBA providers to be based in this country. Thanks to this early entry into the German market we now boast a large and active Henley Alumni Association, which is in turn linked to the worldwide Henley Alumni Organisation with its membership of over 30,000. Germanys alumni organisation has three goals: To build trustworthy relationships To allow effective personal career development for alumni To help members leverage their personal networks. Central to delivering these aims is the German alumni website, www.ha-g.de. This information and communication platform allows members to search for other alumni, find jobs, advertise vacancies at no cost and keep up to date on alumni news. It also advertises the alumni event programme. In addition to industryspecific and regional networking opportunities, there are two major events organised each year. These include presentations from a wide range of business leaders from leading recruitment consultants and business angels to captains of industry and successful alumni. Recent examples have included seminars on innovation and HR, and an event organised with Siemens entitled Fit4More Strategy of a Global Player. The great news is that all these advantages are immediately available to every new member of the Henley Executive MBA programme as they become associated members of the alumni organisation from day one of the programme.

Whats it worth?
A Henley Executive MBA is an investment in your future. So how can you weigh up the costs versus the benefits?
Programme fees The Henley Executive MBA programme starts twice a year May and November and fees are payable a month before the start of each Part of the MBA programme. MBA Stage 1 MBA Stage 2 MBA Stage 3 Total cost The price includes: All workshops in Germany One study trip to England, including all food and accommodation Marking of assignments and exams Access to Henleys e-learning and e-library facilities Academic and administrative support from Henley Personal development support. 9,000 7,500 7,000 23,500

Potential rewards
The Henley Executive MBA is an excellent pathway to more demanding positions and higher levels of responsibilities and opportunities. Most of the members of our MBA alumni have now risen to the top of their companies. What does that mean for salaries? Having an MBA certainly improves your financial prospects. The Association of MBAs says salaries have risen consistently over the past decade for graduates from accredited programmes. However, a Henley MBA can lead to even greater financial rewards. According to the Financial Times, Henley ranks amongst the top ten business schools in Europe for post-graduate salaries as well as top salary percentage increases for those completing our Executive Modular MBA.*
*FT Business Education 24.10.05

Henley Management College

gfw - Gesellschaft zur Frderung der Weiterbildung an der Universitt der Bundeswehr Mnchen e.V. Werner-Heisenberg-Weg 39 D-85579 Neubiberg Germany Telephone: +49 / 89/ 60 60 63 33 Fax: +49/ 89/ 606 23 22 Email: info@henley-mba.de www.henley-mba.de