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Alexander Lozano 6133 Verda Lane * San Diego, CA 92130 **(619) 339 3546 **AlexRamonLozano@yahoo.

c om* ________________________________________________________________________________ ____________________ EXPERIENCE Jul2010-Dec2010 Business to business Sales Account Executive, Seccion Amarilla. San Diego, CA Sold display advertising in established publication as well as internet advertis ing to businesses. Cold called, prospected, and self generated leads within a te rritory. Strategized to maximize renewals and new dollars for each customer. Dis cussed customer's strategies and developed advertising programs to meet customer 's needs. * By out telemarketing my piers I ranked second out of ten executives in over al l sales in the first month. 2000-Present OWNER, REAL ESTATE AND LOAN BROKER, EQUITY LENDING San Diego, CA Started and managed a successful real estate and loan brokerage that generated $ 6.3 million in sales volume, 16 closed loans and 4 listed homes per month. Hired , trained and supervised 6 real estate agents and loan officers. Set sales and m arketing strategy for the sales staff. Personally drafted and negotiated real es tate sales and purchase contracts. * Created and implemented a variety of marketing and prospecting strategies that evolved as the real estate market changed including: real estate seminars, new broker education, telemarketing and targeted marketing campaigns. * Instituted a telemarketing effort that increased the gross volume and gross re venue by 35% and 41% respectively (2004-2007). * Conducted seminars to generate loan client and professional client leads; acqu ired 17 real estate and loan agents' business after conducting seminars about th e business applications of social media and networking sites. * Targeted for sale by owner (FISBO) listings with cold calls and free website l istings; increased listings and loan production by 30% and 25% respectively (200 7). * Created the Monday Morning Fax campaign; realtors faxed in all declined loans, which after remediation were approved thru my sources resulting in an additiona l 16 loans (2008). * Created and marketed a loan modification program in accordance with making hom e affordable guidelines. 1997-1999 LOAN OFFICER, METROPOLITAN MORTGAGE. geles, CA Los An

Managed and trained seven sales staff to prospect for, pre-qualify and provide m ortgage loan quotes to customers. Developed and maintained contacts with realtor s, contractors, financial advisors, and other referral sources. * Created a borrower's appointment tracking system used to set and track individ ual call goals.

* Implemented a marketing campaign that targeted former clients; improved weekly loan applications by 32%. * Created a telemarketing campaign that included telemarketing scripts, proficie ncy standards, and refresher training; increased the staff's loan applications f rom 9 to 14 per week (1998). * Developed a sales training program for the staff that increased loan productio n increased by 26% (1997). * Ranked top revenue loan officer; generated $4.2 million in sales and funded 24 loans over four months (1998). 1996-1997 LOAN OFFICER, LONG BEACH MORTGAGE Van Nuys, CA Originated mortgages for home purchase, refinance and new construction. Responsi ble for all phases of the application process including prospecting, screening a nd assembling loan applications for review by the lending committee. * Met all potential borrowers, analyzed their credit-worthiness and recommended the most suitable loan program. * Assembled required documentation for processing and underwriting each transact ion, reviewed for pre-approval. * Physically inspected all properties that had applied for financing and checked values against comparables. * Increased my personal loan production from 2 to 5 per month during a depressed real estate market; ranked in the top 10% of the sales force, which qualified m e for the annual sales retreat (1996). 1994-1995 BRANCH MANAGER / LOAN OFFICER, NATIONS CREDIT Stockton, CA Managed a personal loan and finance branch that handled $3 million dollars a mon th in loan volume. * Promoted to branch manager after 1 year as loan officer; normally takes 3- 5 y ears. * Implemented sales strategies and set sales goals to increase monthly sales rev enue; grew branch sales 35% (1995). * Established new relationships with retail furniture stores accounts; increased accounts by 46.7% (1994). * Ranked 3rd out of 21 loan officers in overall sales (1994). 1992-1994 SALES ACCOUNT MANAGER, NORWEST FINANCIAL San Fernando, CA Generated and closed personal loans and second mortgages; met or exceeded compa ny sales goals of 16 loans / month. * Maintained a collection account default rate of less than 9% versus the averag e of 15% for the office. * Won the Top Gun award for top overall account sales executive out of 22 (June

1992). 1989-1991 PETTY OFFICER, UNITED STATES NAVY / USS Kitty Hawk, Philadelphia, PA Coordinated the transportation needs for a ship of 5,000 personnel; Honorably D ischarged. * Promoted to Petty Officer in one year (average promotion time two years). * Passed the supply specialist exam on the first try. ________________________________________________________________________________ ____________________ EDUCATION THE UNIVERSITY OF WASHINGTON (1985 - 1988) graduated in three years Seattle, WA Bachelors of Business Administration, 1988 ________________________________________________________________________________ _____________________ Certificates/Personal * Licensed California Real Estate Broker (2000-present). * Licensed notary (1996- 2004). * Completed over 100 hours of real state continuing credits (2000-2010). * Proficient in the use of MLS, MS Office and QuickBooks. * Fluent in written and spoken Spanish. * Enjoy time with my family; I am a 3.5 level tennis player

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