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JAMES LOFTIS, JR. 31 PINE CIRCLE ONEONTA, ALABAMA 35121 (205) 368-1051 jl1e3b68e@westpost.

net Executive Profile: Accomplished Operations / Sales / Marketing Executive with demonstrated ability to deliver mission-critical results; Core Accomplishments: * Fostered strategic vendor partnerships to leverage financial customer programs . * Spearheaded acquisition to expand customer base and establish a major city pre sence. * Created new product line introduction through vendor alliance partnerships. * Implemented a point of purchase private label parts program within the self se lection counter areas. Professional Experience: Vice President of Operations / Sales / General Manager December 2000 to Current Olympia / LMC Inc. - Remlap, Alabama Accountable for equipment sales, gross profit with full P&L responsibility inclu ding overall customer satisfaction and retention; Built strategic alliances with CAT, Twin Disk, Dodge Bearings and Allied Steel that resulted in a superior pro duct at a lower manufacturing cost. Created new revenue streams through parts an d service divisions; * Fostered a strategic partnership with Cat by utilizing their engines in order to leverage financial programs for customers while also gaining their strong nam e and service reputation. * Increased customer and product awareness through a web based upgrade, along wi th mail / advertising campaigns. * Achieved goals to secure 75% of all equipment, parts and service sales within a defined geographical area related to mining permits. Vice President of Sales, Division 1 Plumbing, Division 3 Industrial: November 1999 to October 2000 Capitol Group - Springfield, Illinois Joined this privately - held wholesale distributor of commercial, residential pl umbing, HVAC, cabinets, and industrial products with full sales, P&L responsibil ity in industrial and plumbing divisions. Directed new product launch, weekly sa les promotions, reviewed sales vs. budget, expense reports and traveled with out side sales associates to evaluate sales, gross profit margin and customer retent

ion rates. * Spearheaded acquisition and integration of a Missouri based company that expan ded Capital Groups customer base and established a major city presence. * Significantly surpassed sales goals, achieving a 19% increase in division 1, p lumbing; a 16% increase in division 3, industrial; by initiating a trip program funded through vendor participation. * Directed through purchasing & advertising departments a weekly sales brochure to boost sales in conjunction with vendor funded monthly counter days to boost s elf selection product sales. Branch Sales Manager November 1997 to November 1999 Builders Plumbing & Heating Supply Company - University City, Missouri Selected by owners to oversee sales, operations and inventory assets for the Uni versity City location, of the largest privately held wholesale distributor of co mmercial, residential plumbing, HVAC, irrigation and Cabinets; * Hand-picked by owners to turn-around branch performance in regards to sales an d profitability; drove revenue 32% the first year with 15% to 18% growth in subs equent years through an aggressive sales call program with an inventory fill rat e of 99%. * Created an irrigation department, with the strategic alliance of Rain Bird Cor poration that boosted sales of 1 million the first year. * Restructured the counter area to accommodate the self selection process, in re turn increased counter sales by 19%. * Changed branch performance by raising staff morale, instilling accountability and demonstrating a hands-on, proactive leadership style. Branch Manager November 1996 to November 1997 Cregger Company - Greenville, South Carolina Chosen to lead turn-around activities for a location of this wholesale distribut ion company managed daily operations as well as inside, outside, counter and sho wroom sales. Held responsibility for hiring, performance reviews, inventory cont rol, product management and materials; * Trained and developed sales team with limited experience into a highly capable group committed to company goals. * Implemented a point of purchase private label parts program at counter areas t o drive revenue; Complex Manager November 1995 to November 1996

Noland Company - Atlanta, Georgia Hired by the owner of this publicly traded wholesale distribution company with m ore than 260 locations to direct sales, operations and inventory control at the $20 million main complex and a branch location Scope of responsibility included P&L, product selection, new product introduction, gross margins, customer credit limits and marketing strategies. * Rapidly improved profitability of the Atlanta centralized distribution center and the satellite branch, which were losing $120,000 per month, by replacing poo r-performers with high caliber staff, leading remodeling projects, streamlining inventory and restructuring sales programs; raised out-of-stock customer order r ate from 76% to 98%. * Expanded account base 46% by enhancing customer service levels, personally han dling top clients and ensuring efficiency of warehouse and delivery staff. * Instigated a pilot program for private label plumbing parts promoted in a Supe r Plumbing Parts Catalog, which returned an 86% to 100% profit margin; * Coordinated with showroom team and vendors to design a showroom for maximum re venue by displaying top-selling items; Branch Manager November 1988 to November 1995 VAMAC - Fredericksburg, Virginia During my tenure as Branch Manager I was entrusted to oversee branch sales / ope rations for this privately held plumbing wholesale distributor while also prepar ing forecasts, devising market penetration strategies, managing budgets, account s payable, accounts receivable and overseeing monthly P & L reports. * Effectively motivated personnel to excel by demonstrating a hands- on leadersh ip style, instilling a strong work ethic and providing ongoing training; * Implemented Total Quality Process to maximize product knowledge; improve custo mer service; and streamline system, credit and HR management. * Headed efforts to become the first branch to offer self selection process whic h reduced labor costs while capitalizing on impulse purchases; resulted in 28% i ncrease in counter trade the first year. * Member of NACM, "National Credit Managers Association" for 8 years. Education: Strayer University 1995 Fredericksburg, Virginia Business MBA J. Sergeant Reynolds Community College 1993 Richmond, Virginia

Quality Improvement Process for Distributors Certification Professional Development: [Total Quality Process for Distributors] Texas A&M University 1989 Richmond, Virginia Profit Enhancement Certification Professional Development: [Southern Wholesalers Association, Profit Enhancement / Wholesale Distribution] University of Alabama Birmingham 1988 Birmingham, Alabama Education Bachelor's Degree in Education Jefferson State Junior College 1986 Birmingham, Alabama General Associate of Arts Degree Jefferson State Junior College 1985 Birmingham, Alabama General Associate of Science Degree Keywords: MBA, Vice President, General Manager, Director, P & L, Strategic Planning, Suppl y Chain, Operations, Industrial, Account Management, Sales Management, Sales Ana lysis, Sales Training and Development, Remote Locations, Corporate, Building Mat erials, Surface Mining, Coal, Wholesale Distribution, Vendor Negotiations, Vendo r Sourcing, Inventory Management, Acquisition, Market Expansion, Team Building, Product Development, Marketing, Energy, Plumbing Supply, HVAC,Branch Manager.

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