TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 2 Investment Investment Need Of An Investor Types Of Investment Avenues Mutual Fund History of MF Importance

istory of MF Importance of MF Advantages and disadvantages of MF Types of MF Schemes Steps to invest in Mutual Fund Industry Scenario 34-46 TITLE PAGE No. 1-33

RESEARCH METHODOLOGY Review Of Literature Statement Of The Problem Need For Study Scope Of Study Objectives Of The Study Hypothesis Operational definition of concepts Research Methodology Sampling Design Sources Of Data Collection Method Of Analysis Limitations Of the Study Chapter Scheme

INDUSTRY PROFILE History Growth of Mutual Fund Schemes of Mutual Fund Indian Financial Market Scope of Indian Financial Market Potential of Indian Financial Market Features of Indian Financial Market Current Scenario Impact of the Global Financial Crisis Important domestic MF players

47-70

ANALYSIS AND INTERPRETATION

71-112

FINDINGS, SUGGESTIONS AND CONCLUSION

113-118

FURTHER STUDY

119

BIBLIOGRAPHY

ANNEXURE

LIST OF TABLES

No. 4.1 4.2 4.3 4.4 4.5 4.6 4.7 4.8 4.9 4.10 4.11 4.12 4.13 4.14 4.15 4.16 4.17 4.18

NAME Occupation of respondents Education of respondents Income of respondents Investment in avenues by respondents Percentage of income invested Respondents purpose for not investing Respondents purpose behind Investment Sources of advices taken by respondents while investing Investment preferences of respondents Respondents awareness about mutual funds Sources of awareness about mutual funds Have you ever invested in mutual funds If not invested in mutual funds then why Types of mutual funds, in which respondents had invested Respondents investment knowledge in mutual funds Respondents objective of investing in mutual fund Respondents main concerns on selecting mutual funds Respondents investment interest in capital market

PAGE NO. 71 73 75 78 80 83 85 87 89 91 93 95 97 99 101 103 105 109

LIST OF CHARTS PAGE NO. 4 62 63 63 64 66 72 74 77 79 82 84 86 88 90 92 94 96

No. 1.1 3.1 3.2 3.3 3.4 3.5 4.1 4.2 4.3 4.4 4.5 4.6 4.7 4.8 4.9 4.10 4.11 4.12

NAME Various Investment avenues Assets under management of mutual fund The share of AUM of mutual fund in GDP The share of Mutual Fund in Households Gross Financial savings Investor-wise Asset-holding Pattern of Indian Mutual Fund industry Net Resource Mobilized by Mutual Funds Occupation of respondents Education of respondents Income of respondents Investment in avenues by respondents Percentage of income invested Respondents purpose for not investing Respondents purpose behind Investment Sources of advices taken by respondents while investing Investment preferences of respondents Respondents awareness about mutual funds Sources of awareness about mutual funds Have you ever invested in mutual funds

4.13 4.14 4.15 4.16 4.17 4.18

If not invested in mutual funds then why Types of mutual funds, in which respondents had invested Respondents investment knowledge in mutual funds Respondents objective of investing in mutual fund Respondents main concerns on selecting mutual funds Respondents investment interest in capital market

98 100 102 104 107 111