The Adventures of Little Zeth: Concept Document

Concept Document
The Adventures of Little Zeth

A Book with Character
mADE Production House Publishing Company NHTV Production House Year 1 Course: FME1.PH3-04 Production House 3 Class: 1ME-5 Group code: C.5.025 March 2012 Version 2
mADE Production House Publishing Company The Adventures of Little Zeth C.5.025
Table of content
Introduction .. 3 Background Information ..... 4 Concept Description . 5 Quality Control . 6 Risks . 7 Costs ... 8 Appendix .. 9
Introduction
We are the childrens book department within the mADE Production House Publishing Company. We conceptualise, create and print the educational childrens book: The Adventures of Little Zeth - A Book With Character. We work in a team of five people. Everyone of us got the role, that matches his or her skills. The team: Project manager: Thomas Mulder Contact: 06 11 072 153 - 110478@edu.nhtv.nl He is mainly responsible for: - coordinating the activities of all group members - identifying, prioritizing and delegating tasks Project representative: Kimberly Manders Contact: 06 48 478 085 - 111368@edu.nhtv.nl She is mainly responsible for: - interpreting the wishes of a client - communicating the wishes of the client to the group Project planner: Marco van Zutphen Contact: 06 12 011 567 - 111409@edu.nhtv.nl He is mainly responsible for: - managing the sequencing and scheduling of tasks - managing the planning of the workload Project support and quality manager: Rick van de Loo Contact: 06 28 046 148 - 110469@edu.nhtv.nl He is mainly responsible for: - proof reading documents to remove errors - seeking advice on quality criteria and specifications - uploading documents to N@tschool - internal communication within the project group Creative lead: Anne Moeskops Contact: 06 27 872 622 - 111343@edu.nhtv.nl She is mainly responsible for: - defining selection criteria for initial concepts - coordinating creative processes within the group
Background information
The NHTV University of Applied Sciences is our client. We will conceptualise, create and print a totally new childrens book for them. Sabrina Uytenbogaart is our contact person at the NHTV. Our team contains out of five diverse people. Thomas Mulder, the project manager, is a perfect leader for the project. He also draws a lot of our characters. Kimberly Manders, the project representative, is a good presenter and thus focuses herself on presenting our concept to the outside world. Marco van Zutphen, the project planner, is a excellent planner and makes sure that everything will be done on time. Rick van der Loo, the project support and the quality manager, is very well in ensuring the quality of the products we make. Anne Moeskops, the creative lead, is the creative brain of the concept. She takes full responsibility of the lay-out of the book. We decided to make a childrens book for children in the age from four till six years old. The main theme of our book is: learning to recognize letters. We want to learn our readers that everything has a word that represents it, and this word consists out of letters. Furthermore, we want to learn our readers the alphabet and we want to trigger the memory of our readers. We will do all of this in a fun and playful manner. The selling point of our book is that this is the only childrens book that combines learning the alphabet in a playful way with the imagination world of children.
Concept Description
The title of our book is: The adventures of Little Zeth. Little Zeth lost his family and he wants to find them back. He begins a search to find his family back. During this search he meets other letters. Characters All the characters in our book represent a letter (except for the animals). The same letters represent one family, so there is an A-family, a B-family etcetera. Little Zeth is the main character of the book. Naturally, he is a Z-family member. Target group We decided to make a childrens book for children in the age from four till six years old. Those children are in the first three grades of the primary school. In the second class of the primary school they learn to recognize letters and in the third class they learn how to write the letters. We want to give them an advantage at primary school by learning them the alphabet in a playful way through our book. Educational values Little Zeth gets a present from every letter he meets during his search. This will be shown in the book as a picture and as the word it represents. In this way the children will see that the picture and the word represent the same thing. Throughout the whole story the children will learn the alphabet, because Little Zeth will visit the families in alphabetical order. At the end of the story, when Little Zeth founds his family he will show all the presents he got. This is the part where the readers can trigger their memory; the children can recall what every present is (for example there will be a picture of an apple and the children will say "Apple"). Lay-out The overall lay-out of our book is colorful and childish. The characters of our book are colored letters that look human, because they have eyes, noses, heads etcetera. The other images are colorful and simple images. The font where our book will be written in is: Keys comic font 1.
The background of the pages of our book will look like a notebook, thus white paper with horizontal lines on it.
Quality Control
The end product will be a childrens book with 30 pages. The quality of the book will be guided in the right direction during the project by assessing the intermediate products with a predetermined set of criteria. The intermediate products will be: the pitch, the concept, the story and the drawings. These products have to of high quality, because that is the norm of our company. The quality manager, Rick van de Loo, will carefully check every intermediate product when these are made or changed. There will be at least one feedback moment with the sponsor during the process of creating. Adding to the feedback on the intermediate products, every week, unconditionally, there will be a short meeting with the sponsor in order to keep the expectations and the production synchronized. Version control will be done by uploading every completed and temporary file to Dropbox. All the final and reviewed files will be uploaded to the NHTV N@tschool designated workspace. Standardized office suites will be used for the creation of the official documents. These suits include MS Office for Windows, MS Office for Mac, Open Office and Libreoffice. The project planning document will be created and maintained with OpenProj. The budgeting analysis will not be done using OpenProj, but instead it will be done using spreadsheets in Excel and/or Calc.
Risks
This project includes all sorts of risks, just as every project. We made sure that we have solutions for every problem that could appear. We made a contract at the start of this project, that is signed by all the team members. Due to this there will be no problems about uncertainties of the team members. The fact that we have to realize everything before the deadlines could be a problem. The solution to this is that all the deadlines are determined before the start of the project. Due to this Marco van Zutphen, the project planner, will make a wide planning. There could arise some technical problems. To prevent our project for these problems we did some precautions. We made sure that we uploaded everything in Dropbox, at our workspace and on our own computers. We used reliable and legal software to make our drawings, Openproj schedule and budget analysis. The publisher could also cause some problems. To avoid these problems we did much research to find the best publisher for our book. We made strict appointments with the publisher and keep close contact with the publisher.
Costs
The project involves man-hours and other costs. The salary of the employees differ, the manager has a higher rate per hour than the other human assets. The costs are estimated as realistic as possible.
Man-hours: Thomas Mulder: Project manager Kimbery Manders: Project Representative Marco van Zutphen: Project Planner Rick van de Loo: Project support & Quality Manager Anne Moeskops: Creative Lead 7 weeks x 8 hours x 22 = 7 weeks x 8 hours x 20 = 7 weeks x 8 hours x 20 = 7 weeks x 8 hours x 20 = 7 weeks x 8 hours x 20 = 1232 1120 1120 1120 1120
Other costs: Renting beamer Prototype printing Book printing Traveling costs Computer Software usage costs 1 per sheet x 300 sheets = 40 300 35 7 weeks x 2 tickets x 5 persons x 14= 490 7 weeks x 8 hours x 5 persons x 0.50 = 140 15 units x 100 per usage = 1500
-------------------------------------------------------------------------------------------------------------------------------------The total costs of our project are estimated to be = 8212
Appendix
1. The story 2. Example images
1. The story
Hi there! My name is Little Zeth and I do not know where my Z-family is. Would you like to help me find my family? Turn the page to join Little Zeth in his adventure! The first person that Little Zeth sees is A. Little Zeth asks: "Have you seen my family ?" "No, I am sorry." said A, "Would you like an apple? Then you do not have to be hungry during your search." Little Zeth took the apple. "Thank you very much A!" said Little Zeth. He continued his search, while carrying the apple with him. Little Zeth walks further and sees B. Little Zeth asks: "Have you seen my family?" "No, I have not," said B, "but this backpack might help you during your search. You can put everything in it and take it with you." "Thank you very much B!" said Little Zeth. He put his apple in the backpack and continued his search. Suddenly C crossed his path. Little Zeth asks: "Have you seen my family?" C nods his head and says: "No, but I did find this cat, here, you should take her so you will not be lonely during your search." "Thank you C, I would appreciate her company!" said Little Zeth. He continued his search with the cat by his side. Little Zeth sees D a little while later. Little Zeth asks: "Have you seen my family?" "No," said D, "but I found a dime." He gives it to Little Zeth and says: "Maybe you can use the dime later on." Little Zeth says: "Thank you D, I will keep it safe in my backpack." He continued his search with the dime in his backpack. After some time, Little Zeth meets E. Little Zeth asks: "Have you seen my family?" "No, but the chickens just laid eggs." said E, "Here, take one with you so you can make breakfast." "Thank you E, I will put it in my backpack to keep it safe." said Little Zeth.
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He continued his search carefully with the eggs in his backpack. A little while later Little Zeth sees F. Little Zeth asks: "Have you seen my family?" "No," said F, "but I have a flashlight for you, so you can find your family even when it is dark." "That is great, thank you F!" said Little Zeth. He continued his search with the flashlight in his backpack. Little Zeth sees G and walks up to him. Little Zeth asks: "Have you seen my family?" "No, but I have grapes for you." said G, "You can eat it with your family when you find them." "That will be fun G!" said Little Zeth. He continued his search with the grapes in his backpack. A little while later, Little Zeth sees H. Little Zeth asks: "Have you seen my family?" "No, but you can have my hat," said H, "it will protect you from the sun." "Thank you H, that is very kind of you!" said Little Zeth. He continued his search with the hat on his head. Little Zeth sees ice cream maker I. Little Zeth asks: "Have you seen my family?" I nods his head and says: "No, but here is some delicious ice cream to cheer you up." "Yummy! Thank you I." said Little Zeth, with a smile on his face. He continued his search while eating the ice cream. J comes over to talk to Little Zeth. Little Zeth asks: "Have you seen my family?" "No," said J, "but I have a very cool jacket you can have, so you will look good when you find your family." "I really like it, thank you J!" said Little Zeth. He continued his search, while wearing his new jacket Little Zeth suddenly sees a colorful object in the sky, K was holding onto it. Little Zeth asks: "Have you seen my family?" "No, but you should take my kite," said K, "then they can see you from a distance." "Really? That is very handy K!" said Little Zeth.
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He took the kite, tied it to his backpack and continued the search. Little Zeth sees L looking at the ground, searching for something. Little Zeth asks: "Have you seen my family?" L looked up while holding a leaf and says: "No, but I just found this lucky charm, you should take it with you, it might work!" "That is great L, we could use some luck!" said Little Zeth. He continued his search with the lucky charm in his backpack. Little Zeth smells food and sees M. Little Zeth asks: "Have you seen my family?" "No, but I have a little mouse for you." said M. When the mouse saw Little Zeths cat he ran away, the cat ran after him. "Oh no!" said Little Zeth, "Stay with me cat!" Little Zeth left M and ran after his cat. While trying to catch his cat and mouse Little Zeth sees N. Little Zeth asks: "Have you seen my family?" "No," said N, "but I can help you catching your cat and mouse with this net." "That would be very kind!" said Little Zeth. They caught the mouse and put it in Little Zeths backpack. "You can keep the net, maybe you will need it another time." said N. "Thank you N!" said Little Zeth. He continued his search with the net in his backpack. Little Zeth sees O, who is carrying some oranges. Little Zeth says: "Have you seen my family?" "No," said O, "but I picked these oranges, would you like a few? They are very healthy." "Yes please, I would like some oranges." answers Little Zeth. After eating one orange, he continued his search with the other oranges in his backpack. Little Zeth sees P, who is painting. Little Zeth asks: "Have you seen my family?" "No, but look at the painting I made!" said P, "Would you like to paint something for your family?" Little Zeth answers: "Yes, I would like to surprise them with some paintings when I find them." Little Zeth drew some paintings with P.
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When he was done with the paintings, he continued his search with his paintings in his backpack. After some time Little Zeth sees Q. Little Zeth asks: "Have you seen my family?" "No, but could you help me with this quiz?" asked Q. "Of course I will!" said Little Zeth and together they made the quiz. "You should take it with you to remember me." said Q. Little Zeth says: "Thank you Q, see you soon!" He continued his search with the quiz in his backpack. Little Zeth hears a noise and sees R playing with race cars. Little Zeth asks: "Have you seen my family?" "No, but would you like to play with me?" asked R. "Sure, I love race cars!" answered Little Zeth. They played for a while and had lots of fun, but Little Zeth had to continue his search. "You can keep the race car, then we can play again soon." said R. "Thank you R, I had fun!" said Little Zeth. He continued his search with the race car in his backpack. S is eating sweets when Little Zeth sees her. Little Zeth asks: "Have you seen my family?" "No, but I have all these sweets" said S, "I cannot eat them all by myself, do you want some?" "Yes of course, I love sweets!" said Little Zeth, and S gave him a little backpack full of sweets. Little Zeth thanked S and he continued his search with the sweets in his backpack. Little Zeth sees T playing with his toys. Little Zeth asks: "Have you seen my family?" "No, but I have a toy train that is broken." said T, "Can you help me to fix it?" "Of course I can!" said Little Zeth and he fixed the toy train. "I would like you to take this train, because you helped me." said T. "Thank you, it is a very nice train." said Little Zeth. He continued his search with the toy train in his backpack. It started to rain and Little Zeth sees U. Little Zeth asks: "Have you seen my family?" "No," said U, "but take my umbrella otherwise you might get sick!" "Thank you, that is very kind U." said Little Zeth.
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He continued his search with the umbrella held up above his head. The rain stopped and Little Zeth sees V. Little Zeth asks: "Have you seen my family?" "No," said V, "but I have a volleyball you can have to play with when you find them." "Thank you V, they will love it!" said Little Zeth. He continued his search with the volleyball in his backpack. Little Zeth walks to W. Little Zeth asks: "Have you seen my family?" "No," said W, "but do you want to play with my water pistols?" "Sure!" said Little Zeth and they played for a while and sprayed each other with water. "Take the water pistol with you, maybe you can use it later on" said W. "Thanks W!" said Little Zeth. He continued his search with the water pistol in his backpack. After a long walk Little Zeth sees X. Little Zeth asks: "Have you seen my family?" "No," said X, "but I know where they could be." X marked a map with a big, red X. "But before I give you this map, you have to give some of the sweets you got from S." "Ok, here are the sweets" said Little Zeth and he got the map. Little Zeth was happy because he would find his family. He followed the route that was on the map. Little Zeth is almost at the big X when he sees Y. Y asks: "Can you help me please? My yo-yos are all tangled up." "Let me see." said Little Zeth and he fixed her yo-yos. "Thank you so much Little Zeth, here, you can have one for your cat to play with!" said Y. "Thank you, I am sure she likes it!" said Little Zeth. They followed the last part of the route on the map. Little Zeth arrive at the big X and they see his family! "Mommy, daddy, everyone! I have missed you so much! I looked everywhere for you!" said Little Zeth. "We missed you too Little Zeth, who is this?" said Mother Z, while pointing to the cat. "I will tell you all about it, it was such an adventure!" said Little Zeth. He showed all his presents to his family and told about his adventure.
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Do you remember how to call the presents of Little Zeth?
1.1 Backstory
Little Zeth lost his Z-family and he wants to find them back. He begins a search to find his family back. During this search he meets all other letters of the alphabet. Can you help Little Zeth to find his family back?
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2. Example images
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The Adventures of Little Zeth

-------------------------------------------------------------------------------------------------------------------------------------The total costs of our project are estimated to be = 8212

Do you remember how to call the presents of Little Zeth?

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