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Michael Wessel

2244 N. Prospect Avenue, Apt #1, Milwaukee, WI 53202 | (847) 722-6538 (cell) | mikewessel1221@gmail.com

PROFESSIONAL EXPERIENCE
Marketing Associate Spaulding Clinical Research (West Bend, Wis.) 2010 - Present Manage and implement strategic marketing plans for European sales effort & BDM business unit Develop social media strategies/plans and maintain the companys social media platforms, including Facebook, Twitter, and LinkedIn Assist in event planning for company and industry events, including the Drug Information Association annual meeting, ASCPT annual meeting, and various industry tradeshows/conferences Author press releases that are distributed nationally regarding company events, breakthroughs and achievements Website development and constantly updating with current/new content surrounding Spaulding Clinical Develop, create and assist with marketing/advertising initiatives aimed at recruiting volunteers for clinical studies (Google AdWords, social media, radio ads, flyers, and more) Manage Spaulding Clinical's client database and assist with our company-wide transition to Sales Force Develop and manage surveys to gauge customer satisfaction Marketing Intern Connexions Sports & Entertainment (New Berlin, Wis.) 2010 2011 Conducted marketing research on many sports/sponsorship opportunities for the company, both current clients and prospective clients in fields such as Motocross, Supercross, NASCAR and NHRA Managed and organized current sponsorships Wrote press releases and race reports for several existing clients Marketing Intern Standard Electric Supply Co. (Milwaukee, Wis.) 2009 Maintained the customer database, consistently updating information about current and new customers Conducted marketing research on current/potential customers; prepared datasheets/reports detailing the findings Assisted with special events, including the companys Automation Express 2009 at Miller Park

EDUCATION
Marquette University (Milwaukee, Wis.) Bachelor of Science, Marketing; Minor in Public Relations GPA of 3.947 (out of 4.0)
Study Abroad John Cabot University (Rome, Italy) Completed course in Entrepreneurship

2007 2011

Summer 2010

ADDITIONAL EXPERIENCE
Keep Greater Milwaukee Beautiful Human Relations Assistant Fall 2009 Developed a presence for the organization on several volunteer recruitment websites in an attempt to gather more volunteers for future company events Updated organizational brochures and the company website, as well as other collateral materials Created and maintained an email account for current and prospective volunteers to submit inquiries Hope House - Tutor Assisted students with homework and helped teach them certain skills that are needed to excel Adhered to students needs, as many kids had difficulties regarding schoolwork and family life Prepared a proper workplace atmosphere for the students upon arrival Fall 2008

HONORS AND ACTIVITIES


Ignatius Merit Scholarship recipient Member of Alpha Sigma Nu, Beta Gamma Sigma and Lambda Pi Eta Honors Society Summa Cum Laude and member of the Deans List every semester Was the #1 Marketing student in my class (received Marketing Department Award) Member of Marketing Club (Marquette-ing Club) Milwaukee Bucks Media Day volunteer (September 29, 2008)

-- References and portfolio available upon request --

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