Chunwen Chen Portfolio

Internal Communications | External Communications Event photography | News report writing

E: c.chunwen@gmail.com M: +31 (0) 657 777 884

Last updated April 2012

Philips Consumer Lifestyle

Training booklet Online consumer experience

Danone Baby Nutrition

Internal newsletter Corporate presentation

Danone Place Schiphol

Internal training Health & Nature activities Article

Chinese Radio & TV

Event photography News report

Philips Consumer Lifestyle Internal Communication

Social Media Webcare Training Booklet The booklet is designed for internal use to train new Webcare agent in global team, and also to be used as guidance in BGs around the globe. Communication channels: intranet, sharepoint group, e-mail, print

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Training booklet

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Philips Consumer Lifestyle Online consumer experience

Re-design the Universial Code Finder website http://www.urc.philips.com/

Suggested a new interface for the website, based on study of consumers feedback Simplified the steps to for consumers to find remote code that match their electronic devices Reached higher KPIs: Web Goal Completion Rate from 62% to 65% within 3 months, Net Promotor Score from 2% to +10 % within 6 months

New look

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Website interface

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Danone Baby Nutrition Internal Communications

DBNews internal newsletter A divisional quarterly newsletter, sent from Executive VP, to 11000 employees in all CBUs over the world. Distribution channels: corporate intranet, e-mail, plasma screen, available in print at Danone Place Schiphol (headquarter of Danone Baby and Medical Nutrition)

Feb 2012 edition

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Feb 2012 edition

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April 2012 edition

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April 2012 edition

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Danone Baby Nutrition Internal Communications

Danone Baby Nutrition Profile 2012 A corporate standard presentation for internal use educate employee about the company, in terms of its history, culture and strategy etc. Distribution channels: corporate intranet

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Danone Place Schiphol Internal Communications

WHO Code Induction Training A compulsory training for every emplyee at DPS to understand the new company policy of marketing breast milk, after Danone entered the FTSE index. Communication channels: e-mail, event banner, training meeting, take-away package

Event banner Physical display

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Event photos

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Danone Place Schiphol Internal Communications

Health & Nature activities Diverse types of activities take place every month, attract 400 employees at DPS, to promot Danone as a people-focused company, who concentrate on building healthy working environment for employees. Communication channels: e-mail, event banner, and plasma screens.

Physical display

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Example activity

Activity announcement is designed and sent through plasma screen and e-mail

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Danone Place Schiphol Internal Communications

Article to share with Group Danone in Paris for corporate newsletter

on initiatives which improve energy levels, morale, productivity and overall wellbeing in each individual employee.

We Embrace Wellbeing in DPS

At Danone Place Schiphol (DPS), the headquarter of Danone Baby Nutrition and Medical Nutrition, we have established a dedicated Health & Nature team, who actively organizes health & nature related activities on a monthly basis. This helps to create a sense of wellbeing and a healthy working environment for all 400 employees at this location. Since 2009, we have successfully engaged an average of 60 to 70 participants per event to our Health & Nature activities.

Positive feedback on our initiatives What do DPS employees say about our initiatives? To date, employees are very positive about their experience of our Health & Nature activities, according to both the recent Danone People Survey as well as a Wellbeing survey conducted at Schiphol. They appreciate the overall initiative and give praise to the activities they participated in. Glad that these topics are being linked and that is being Various activities to engage employees The enthusiasm of our employees that participate in the actively supported with people and time and resource, it does help me to see the company has an interest in me as activities becomes higher every year. This has also manifested in the excellent results of the latest Danone an individual. Thank you! People Survey. The diverse selection of initiatives gives them many opportunities to get involved. By promoting We can say we really fulfilled our promise to make efforts such as free offer of Actimel and fruit, lunchtime Danone Place Schiphol a healthier and greener place to talks on specific health & nature related topics, relaxing grow. chair massages, a corporate rate at a nearby gym and a monthly Take-the-Stairs Day etc., we are committed to promoting Danones health mission and the spirit of wellbeing to all of our employees. This is not only for the purpose of ensuring that tasks are performed wisely in day-to-day work, but also to strive towards a healthy work life balance in line with our overall mission to Bring health through food to as many people as possible. As a people-focused company we concentrate

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Chinese Radio & TV Event photography

Amsterdam International Fashion Week July 2011 Designer Sheguang Hu Show

More here: http://www.flickr.co m/photos/chunwen 89/sets/7215762708 1877921/

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Chinese Radio & TV Event photography

100 Lions Dance in Amsterdam to Celebrate 100 Years Chinese in the Netherlands July 2011

More here: http://www.flickr.com/photos/chunwen89/sets /72157627169315504/

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Chinese Radio & TV Event photography

Chinese New Year Celebration in Den Haag City Hall January 2012

More here: http://www.flickr.com/pho tos/chunwen89/sets/72157 629080825169/

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Chinese Radio & TV News report

Dance Forum Taipei Performed in Amsterdam

By Chunwen Chen Saturday night 10th September 2011, Dance Forum Taipei, one of Taiwan's the most prominent dance companies, gave a spectacular show in the Tropentheatre in Amsterdam. The successful performance brought up an exciting moment in the theatre which is located in the centre of Amsterdam. It was so wonderful that all audiences stood up while could not stop clapping for a few minutes at the end of the show. The show, Eastern Tale directed by choreographer MingLung Yang, is inspired by an ancient Chinese story Yu Ji and Xiang Yu. However it closes with three different endings. The story in the performance describes what happens to Yu Jia and general Xiang Yu who is defeated by Liu Bang. Despite the new design of story ending, there are several creations that deserve for attention. One is that the new dancing style in show is a combination of using the elements from Chinese opera and martial arts. Besides that, the background music, played by Taipei Chinese Orchestra, uses traditional instruments. According to our interview with Yang, he mentioned that this new dancing

style attempts to integrate Eastern dancing language and ancient Chinese music into a new form of modern dance style, which expresses the charm of Eastern modern dance to audiencs. This performance given by Dance Forum Taipei is the openning of an ongoing festival Taipei Today which lasts for several months from 9 September utill 17 December 2011 in Tropentheatre Amsterdam. During the festival, there will be continual performances by cultural companies from Taipei, including Dance Forum Taipei, Guoguang Opera Company, Taiyuan Puppet Theatre and Cinema Taiwan.

Source:http://crtv.nl/readarticle.php?article_id=924

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Chinese Radio & TV News report

citizens in Hong Kong, the increasing property price smashed her dream. To achieve her dream, what she has By Chunwen Chen done by hook or by crook, however leads her to a road of no return at the end. Some said this film is too bloody and gives The 4th CinemAsia Film Festival opened on Thursday the audience an unpleasant feeling. They wondered what evening at Het Ketelhuis located in Amsterdam, with the the purpose is of producing this film in such a horrible way. Hong Kong director Pang Ho-Cheungs latest film Dream Film producer Conroy Chan explained that this film is an Home() starring Josie Ho and Eason Chan. expression of our dissatisfaction on the social problems During the kick-off ceremony, festival director Doris Yeung caused by the property price, it enables the audience to presented with an inspiring speech which brought extra realize the disparity between poor and rich in the Hong Kong pleasure to the audiences. Due to particular circumstance, actress Josie Ho was not able to participate in the opening as society. planned, while she created a short video by which her wishes from Hong Kong are carried to the ceremony. Conroy Chan, Besides Dream Home, still 8 movies produced by China, Hong Kong and Taiwan directors, will be shown during the the film producer of Dream Home, was also invited as a Festival (from 20th to 30th May 2010). special guest and got involved in the Q&A section with regard to his film, at the end of the ceremony.

CinemAsia Film Festival Kicked off

Films from China, Hong Kong, Taiwan, Indonesia, Japan etc. are brought to the audiences in the 4th CinemAsia Film Festival. The main theme of this years festival focuses on Underdog Hero which tells the spirits of social vulnerable groups who strive for their dreams in the society. Film Dream Home is the representative of this theme, it tells a story of a girl called Cheng Lai-Sheung(Josie Ho) who wants to move into a new house with magnificent sea view. Like the majority of low-income

Source:http://www.crtv.nl/readarticle.php?article_id=842

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Chinese Radio & TV News report

Chinese New Year Celebrated in Several Cities in the Netherlands

By Chunwen Chen The year of the Rabbit has arrived, on the 3rd and the 5th of February 2011, the Chinese New Year was celebrated in several cities: Eindhoven, Rotterdam and The Hague in the Netherlands. The local celebrations express peoples best wishes to the new year, meanwhile they present the rich Chinese culture through the event.

forward to maintain a long-lasting relationship in the future. The Hague Continue the Traditional Celebration

Before the celebration of Chinese New Year, the city of the Hague claimed that the local celebration in China town, which used to be organized by Stichting Chinatown, is cancelled due to budget cuts from municipality. However, the government did not plan to stop the traditional celebration in the city hall of the Hague. On the 5th of Febuary , it was the ninth time to celebrate the festival at Eindhoven Co-organized to Celebrate Chinese New Year the city hall in the Hague. This event is pretty much welcomed by the local Chinese community as well as the This is the third time to celebrated the Chinese New Year in Dutch people. Every year, the grand event attracts the province Noord-Brabant. Following by celebrations in thousands of citizens to the city hall. People participated in Tilburg and Breda in the last two years, this years event the celebration activities, including spectacular took place in Muziekgebouw in Eindhoven. The performance, traditional dragon dance and Chinese performances specially given by the professional theatre market. Group of Nanjing Little Red Flowers, created lively new year atmosphere in the event.The Chinese New Year celebration was co-organized by the city of Eindhoven, the Jiangsu Representative Office, the Province of NoordBrabant and SA Brabant Development Agency (BOM). Opening with the speeches of Mr. Rob van Gijzel, Mayor City of Eindhoven and Mr. Zhang Jun, Ambassador of the Peoples Republic of China, gave wishes to audience in the ceremony. In the opening speech, they emphasised that the two cities (Eindhoven and Nanjing) have built the friendly sister relationship in the past years, and still look
Source:http://crtv.nl/readarticle.php?article_id=866

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