John Estefano, C.E.O. and co-founder of the Treatment Plan Academy, achieved his Masters Degree in Business Administration from UC Irvine, going on from there to cultivate his client experience techniques and becoming a skilled business executive. In John’s past ten years in the dental industry, he has gained a particular expertise in treatment plan acceptance having authored the book, "Plan for the Plan : Dental Team Strategies for the New Dental Economy," helping many dentists to expand their practices. In the past ten years, john has personally helped patients to the tune of 25 million dollars worth of case acceptance one patient at a time. Having presented his biggest accepted case of $134,836.00, by applying treatment plan academy's core principles of empathy and education.   Dr. Chad Abed, C.O.O. and co-founder of Treatment Plan Academy, did his undergraduate studies at the University of Michigan and earned his DDS at University of Detroit-Mercy. Practicing since 2003, Dr. Abed has successfully grown all different types of dental practices in four states. He has maintained licenses in New York, Illinois, Michigan, and California. He is newly married and welcomed his first child into the world in 2017. Besides family, Dr. Abed is an avid nonfiction reader and gamer. He plans to pursue his MBA in 2018 with a concentration in Business Analytics.   www.TxPlanAcademy.com