22nd & 23rd Jan, 2011 Hyderabad

DELHI- Regional Office

10. 4. West Delhi Noida. Indore. 8. MP Bhopal. 5. Haryana Ludhiana. 3. Punjab Jaipur.INTRODUCTION Delhi Region has following branches under it: 1. UP 9. UP Gurgaon. 2. Rajasthan Lucknow. Delhi Regional Office Janakpuri. MP Chhattisgarh . Haryana Hisar. 6. 7. 11.

. 2010 Delhi Branch was started on 2nd March. 2010 and with 27 employees including Gyan Sir & Samir Sir.OUR GROWTH SINCE MAR.

Jaipur. gave us the encouragement to expand further thereby opening more branches. 4 New branches started their operations. Gurgaon.  Gradually. And in Dec’10 Chhattisgarh & Bhopal branch also came into existence. we started our journey of growth………… And 3 New branches were opened in May’10. After the success what we achieved. Ludhiana & Lucknow.   In September. Hisar. So in October.  . Noida.West Delhi(Janakpuri). Indore Branch was inaugurated.


OPPORTUNITIES & THREATS Standard Norms across the Industry Only a few will survive Major Opportunities NCPR data availability Alternative product (Bulk E-mail) .

b) Some of them will wait for others to use and check their responses. The total customer segment would be divided into 3 sections: a) Clients who will purchase immediately irrespective of the regulation(which is good for us). c) Some of them may stop using Bulk SMS Permanently(Threat).OPPORTUNITIES & THREATS New TRAI Regulation may have an impact on the market severely. It may some time for them to re-use SMS Marketing(Future opportunity).  .

.OPP0RTUNITIES & THREATS Demotivation Amongst Sales team Effect on sales initially Time Consuming process Negative word of mouth Threats Unavailability of Live & Categorized database No Alphabetic Sender ID 6 Complaints No Transaction al SMS except few categories.

STRENGTHS Visionary CEO Good Brand Image Excellent Support & capable backhand Exquisite Management Large & Experienced Sales Force Physical presence in all potential Areas .

WEAKNESSES Out-sourcing of products reducing revenue & clients No rewards/Recognitions/Incentives/Perks Lack of Prior information about the issues/changes Lack on communication amongst branches.Inter Branch competition Immediate Implementation of New Rules-Demotivating team Transparency Support .

DRIVING FORCE Sales Force Physical Presence (Closer to client) Best Services & Support .


website excel) Work with Our full Strength (As earlier) Own E-mail Service 5 NO Resellers .g.Faster Support system Prior Information To Achieve Transparency Broader product range Crores Service Stability (e.

com for salesperson queries.OTHER SUGGESTIONS A dedicated Inbound call center for customer/Salesperson for customer queries/information.  .  A dedicated mail ID like info@160by2.  A dedicated mail Id like query@160by2.



2010 was a historic month in the history of SMSCountry. This was a combined effort of each & every member of the team and demonstrated that if we unite & motivate ourselves. when Delhi Team achieved a landmark of achieving 51+ Lac Sales in a month. then “IMPOSSIBLE IS NOTHING” Now. it’s time that All the Branches across India & Abroad should follow the same path and BE UNITED to achieve the Impossible.OUR ACHIEVEMENT OF ALL TIME    December. .

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