NATIONAL BDM’S CONCLAVE (NBC

)
22nd & 23rd Jan, 2011 Hyderabad

DELHI- Regional Office

Delhi Regional Office Janakpuri. 6. MP Chhattisgarh . UP Gurgaon. 10. Indore. UP 9. 8. MP Bhopal. 2. Haryana Ludhiana. 4. 5. Punjab Jaipur. 3. West Delhi Noida. 11. Rajasthan Lucknow. Haryana Hisar. 7.INTRODUCTION Delhi Region has following branches under it: 1.

.OUR GROWTH SINCE MAR. 2010 Delhi Branch was started on 2nd March. 2010 and with 27 employees including Gyan Sir & Samir Sir.

we started our journey of growth………… And 3 New branches were opened in May’10.West Delhi(Janakpuri).  . Ludhiana & Lucknow. Gurgaon. gave us the encouragement to expand further thereby opening more branches. And in Dec’10 Chhattisgarh & Bhopal branch also came into existence. Hisar.Jaipur. Noida. 4 New branches started their operations. So in October.  Gradually. Indore Branch was inaugurated. After the success what we achieved.   In September.

GROWTH IN-TERMS OF SALES .

OPPORTUNITIES & THREATS Standard Norms across the Industry Only a few will survive Major Opportunities NCPR data availability Alternative product (Bulk E-mail) .

 . The total customer segment would be divided into 3 sections: a) Clients who will purchase immediately irrespective of the regulation(which is good for us). c) Some of them may stop using Bulk SMS Permanently(Threat). b) Some of them will wait for others to use and check their responses.OPPORTUNITIES & THREATS New TRAI Regulation may have an impact on the market severely. It may some time for them to re-use SMS Marketing(Future opportunity).

.OPP0RTUNITIES & THREATS Demotivation Amongst Sales team Effect on sales initially Time Consuming process Negative word of mouth Threats Unavailability of Live & Categorized database No Alphabetic Sender ID 6 Complaints No Transaction al SMS except few categories.

STRENGTHS Visionary CEO Good Brand Image Excellent Support & capable backhand Exquisite Management Large & Experienced Sales Force Physical presence in all potential Areas .

WEAKNESSES Out-sourcing of products reducing revenue & clients No rewards/Recognitions/Incentives/Perks Lack of Prior information about the issues/changes Lack on communication amongst branches.Inter Branch competition Immediate Implementation of New Rules-Demotivating team Transparency Support .

DRIVING FORCE Sales Force Physical Presence (Closer to client) Best Services & Support .

SUGGESTIONS TO OVERCOME TRAI REGULATION .

Faster Support system Prior Information To Achieve Transparency Broader product range Crores Service Stability (e. website excel) Work with Our full Strength (As earlier) Own E-mail Service 5 NO Resellers .g.

OTHER SUGGESTIONS A dedicated Inbound call center for customer/Salesperson queries.com for customer queries/information.  A dedicated mail ID like info@160by2.  A dedicated mail Id like query@160by2.com for salesperson queries.  .

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then “IMPOSSIBLE IS NOTHING” Now. 2010 was a historic month in the history of SMSCountry. . it’s time that All the Branches across India & Abroad should follow the same path and BE UNITED to achieve the Impossible.OUR ACHIEVEMENT OF ALL TIME    December. This was a combined effort of each & every member of the team and demonstrated that if we unite & motivate ourselves. when Delhi Team achieved a landmark of achieving 51+ Lac Sales in a month.

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