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What do we do in a conversation?
Organizing your thoughts logically
Tailoring your message to your audience Telling a story for maximum impact Adapting to listener feedback
Public Speaking
is more highly structured
requires more formal language requires a different method of delivery
Public Speaking
Is a way of making your ideas public - of sharing them with other people and of influencing them
Why do we present?
Inform
Entertain Persuade
Presentation is persuasion
Inform
Want audience to feel that you know what you are talking about
Entertain
Want audience to like what you say
Persuade
Want audience to accept your ideas
Xavier Institute of Management & Entrepreneurship, Bangalore
Persuasion
Is making the audience members do something
Some mental or physical action
How to be persuasive?
Know when to use one-sided and twosided messages
When audience knows both the sides?
How to be persuasive?
Distinguish features from benefits
You sell benefits, not features
How to be persuasive?
Threaten a third party
Remember what Ajit used to do! Threaten harm to a significant third party
How to be persuasive?
Tell them what you want
If you want their order, tell them
Anticipate counterarguments
And dispose them off in your talk
How to be persuasive?
Use a variety of devices
Make threats, offer new information, put values in conflict
How to be persuasive?
Have a topper ready
The icing
Key variables
Character (honest, fair, trustworthy) Competence Composure Likeability Moderate extroversion
Barriers to believability
Stereotype
Salesperson, lawyer, politician
Conflict of interest
Another interest attributable?
Blunders
Even one may do!
Flip-flops
Xavier Institute of Management & Entrepreneurship, Bangalore
Obtain testimonials
Dress the part
Xavier Institute of Management & Entrepreneurship, Bangalore
Preparing to speak
What strikes your mind first?
Frightening Situations
Greatest Fear
A party with strangers Giving a speech
% Naming
74 70
Asked personal questions in public Meeting a date's parents First day on a new job Victim of a practical joke Talking with someone in authority Job interview
65 59 59 56 53 46
Stage fright
Is your friend
It makes your reflexes sharper It heightens your energy, adds a sparkle to your eye, and color to your cheeks You are more conscious of your posture and breathing
Stress-busting exercises
Breathing
Stretching
Head rolls Arm lifts Jaw breakers
Self-massage
Moving around
Xavier Institute of Management & Entrepreneurship, Bangalore
Speaker
personal credibility, knowledge of the subject, preparation of the speech, manner of speaking, sensitivity to the audience and the occasion
Xavier Institute of Management & Entrepreneurship, Bangalore
Message
intended message should be the message that is actually communicated accurate, clear, vivid, and appropriate
Xavier Institute of Management & Entrepreneurship, Bangalore
Channel
more often direct multiple channels may be there depending on the occasion
Xavier Institute of Management & Entrepreneurship, Bangalore
Individual Exercise
It is 3 pm on a Monday. You are busy writing draft of a report which you have to submit tomorrow morning. Your immediate supervisor asks you to type a 2-page memo for her asap. What will you do?
Write your name and your response in the sheet and pass it on to me.
Listener
frame of reference knowledge, experience, goals, values, and attitudes be audience-centered
Xavier Institute of Management & Entrepreneurship, Bangalore
Feedback
listeners leaning forward in their seats, applauding, laughing, having quizzical looks, shuffling their feet and gazing at the clock
Xavier Institute of Management & Entrepreneurship, Bangalore
Interference
external to the audienceoutside traffic, conversing in the hall, hot room internal to the audience--one of the listeners has a toothache
Xavier Institute of Management & Entrepreneurship, Bangalore
Situation
occasion, place, time of the day, facilities,
Body language
Territory: how you use space; e.g., how
close you stand next to someone Face: your expressions, head tilt, nodding Figure: your demeanor, dress, physical appearance Focus: if, when, how long you make eye contact Time: how you use time; e.g., the pace of your speech, walk
Stage positioning
Center stage is a powerful area if you are not blocking visuals
Xavier Institute of Management & Entrepreneurship, Bangalore
Impact of gestures
38% 7% 55%
Xavier Institute of Management & Entrepreneurship, Bangalore
Impact of gestures
55% of all communication is nonverbal
Smile. You can get more (s)mileage out of this simple facial gesture than anyone of the >250,000 of which you are capable of When you smile
You feel better
Others feel you as more friendly/likeable You make audience more receptive
Xavier Institute of Management & Entrepreneurship, Bangalore
Gestures should be
Appropriate to what you are saying
Appropriate for the audience Appropriate for the size of the audience and the space Matched with facial expression, tone of voice and statement Above the waist, so audience can see them
Xavier Institute of Management & Entrepreneurship, Bangalore
Posture
Stand up straight with your feet slightly apart and your arms ready to gesture
Lean slightly toward the audience Dont lean on the podium Dont stand with your hands on your hips Dont sway back and forth
Posture
Dont stand with your arms folded across your chest
Dont stand with your arms behind your back Dont stand in the fig leaf position
Eye contact
Look at individuals
Establish eye contact at the end of a thought Dont look out of the window Dont look at one spot Dont forget to look at back rows Dont let notes ruin your eye contact
Xavier Institute of Management & Entrepreneurship, Bangalore
Image
Dress conservatively Shine your shoes
Clothing
Dont wear uncomfortable clothes even if they look great
Be somewhere in the upper fringe of the limits for your industry, i.e., stand out, but not way out If you really want to impress, consider trademark clothing
Clothing
Double check and double sew all critical buttons and catches
Consider where your microphone and transmitter could be attached. You may want to buy clothing slightly large to decrease transmitter pack bulge
Clothing
Take just about everything out of your pockets to reduce the bulges
If you are much older than the audience, dress your most stylish outfit If you are much younger than the audience dress in your most conservative outfit
Delivery
Handheld microphones must stay with you when you turn your head
If you are at a lectern, you should know how far your lips need to be from the microphone
Joke telling
Just keep practicing
Delivery
The punch line
Pause before punch line Harder or with a different voice
Important tips
Dont signal your punch line
Never repeat a punch line Positively memorize your punch line Use the fewest words possible to get to the punch line
Delivery
To laugh or not
Sometimes yes and sometimes deadpan expression
Timing
In the humor itself In the placement of humor in the overall presentation
Delivery
Humor placement
Starting with a funny story You may want to postpone; dont be afraid to do the unexpected Relevant to audience and topic Find out time you have to talk Divide this time into equal segments (intensity curves)
Important tips
Give all the facts necessary for the joke to make sense
Never, never explain your joke Dont walk around too much when telling a joke or story
Delivery
Types of pauses
Short, half to 2 secs, to separate thoughts
Bad habits
Jingling coins in pocket
Jingling bracelets or jewelry Playing with hair (normally done by women) Playing with objects (pointers, markers, etc.) Holding on to the lectern or table for dear life
Xavier Institute of Management & Entrepreneurship, Bangalore
Bad habits
Pacing back and forth
Rocking front-to-back or side-to-side Standing rigidly in one place Speaking with head down or bowed Staring Frowning
Xavier Institute of Management & Entrepreneurship, Bangalore
Bad habits
Clutching, scratching, picking items or body parts
Any repetitive gesture, word or phrase Empty words: you know, like, whatever, OK
Bad habits
Locking hand together or twiddling thumbs
Tapping fingers Pushing up glasses Scratching the bald head
Planning presentation
Introducing you
Write yourself What to include
Background, your competency to talk on the subject
How long? (< 2 minutes) Extra copy Speak to the person introducing Have a Recovery Plan
Xavier Institute of Management & Entrepreneurship, Bangalore
Preparation
Know your objective
Will you inform, entertain, persuade?
Prevention
Check the facility: visit the site if you can
Check the room setup/lighting/ sound: will you need help? Check your equipment: is everything working? Do you know how to use it?
Prevention
Check the materials: enough copies for everyone? Everything in order?
Allow plenty of time for setup: gives you ample room to handle the inevitable problems
Develop
recovery
Xavier Institute of Management & Entrepreneurship, Bangalore
Theory/practice
Xavier Institute of Management & Entrepreneurship, Bangalore
Organizing
Write ideas on cards
Pile the cards into patterns Sequence the cards in each pile Sequence the pile of cards You could use Post-it notes to the same effect
Length of speech
Do not have to use full time
Better to be < than to be > Do not over-plan Be prepared to cut Do not cut the conclusion
While presenting
Follow the structure
Get to the main point early Involve the audience Thank and wish them well
Structure in parts
Greetings and introduction
Tell them what you are going to tell them Main content Tell them Summary and conclusion Tell them what you have told them ?
Acknowledgement
Xavier Institute of Management & Entrepreneurship, Bangalore
Why introduction?
Gain attention
Create rapport Show your credentials Provide reasons for listening Describe what you will talk about Create a desire
Xavier Institute of Management & Entrepreneurship, Bangalore
Perfect introduction
Addresses audience questions
Has greetings, acknowledgements Includes necessary background Is of right length Is catchy Is written out
Write it last
Xavier Institute of Management & Entrepreneurship, Bangalore
What not to do
Dont say, Before I begin
Dont get names wrong
Body
Problem/opportunity
Solution or recommendation with evidence Add activities, visual aids, stories, and examples
Body
Maintain interest level
Eye Rubbing, Cat nap, Sleep, Coma
Attention-gaining devices
Humor, Props Voice inflection Stage movement Showing visuals, Playing music Gesturing Using quotations, reading poetry
Body
Use humor how much?
Answer depends Why am I here? to inform, motivate, answer questions What is the nature of my subject? What is the nature of my audience? What about me? Am I adept?
Conclusions must
Summarize your speech
Provide a closure Give a feeling of completion Make a great final impression Give a feeling of excitement
What not to do
Dont go overtime
Dont change your delivery Dont ramble Dont add new points at the end Dont say you forgot to mention Dont thank a lot
Xavier Institute of Management & Entrepreneurship, Bangalore
Wrapping it up in style
Refer back to the opening Use a quotation Ask a question Tell a story, Recite a short poem Tell them what to do Make a prediction Ask for a help Ask for a commitment
Customizing to audience
What do they expect?
Highlight the benefits
Put them in the picture Make personal experiences universal Localize and customize remarks
Creating Rapport
Share
An unusual experience Your personal principles or beliefs Your avocations and hobbies
Dont whine about your problems Identify and address audience subgroups Focus on audience needs, not yours Identify influential members
Xavier Institute of Management & Entrepreneurship, Bangalore