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promote good while strengthening a firms competitive advantage ? CEOs of TATA companies evolved an integrated approach Embedding a sustainability mindset into their systems, people and processes
Nano
Affordable transportation solution with a low carbon
footprint
Stands as an embodiment of TATAs century old trust
TCS
Computer based Functional Literacy Project
Making people read their own spoken language in 35-
40 hours using IT Spread to 1,000 centres in 6 states in a short span of 5 years TATA companies strive to share the human touch everyday and everywhere they go Social and environmental value created by their operations helps strengthen and promote the TATA brand as they grow global
TATA Index
Introduced the Tata Index for Sustainable Human
Development in 2003 Aimed at directing, measuring and enhancing the community work that assists all TATA companies in their CSR activities Deployed to have continuous improvement in the delivery of social responsibility initiatives at the company level Explicitly tracks the social impact Indexation places great emphasis on process not just outcomes
TATA Index
actually be done and in terms of human achievement Determine human excellence indicators and clearly identify which aspects have clear sustainability payoffs
it matters
To their Business Model To their own development as leaders To the legacy their company wants to leave behind
suppliers, collaborators and competitors through CII and GRI (Global Reporting Initiative)
Systematic approach of indexation can be easily
excellence for social and environmental contributions This helps leaders formulate a 3-5 year corporate sustainability strategy Involvement in volunteering initiatives and through regular integration of sustainability issues in business meetings