GROUP

Shweta Ghunavat Shishir Jadhav Priti Kopade Rachit Maazin Mustafa Shruti Shah Sameer

Employees
1,50,000 indirect employees. Our company is built around two core assets, its brands and its people.

57 Bottling Plants
The Indian operations comprises of bottling operations owned by the Company as well as franchisees.

24 Consecutive Quarter Of Growth

The Company has shaken up the Indian carbonated drinks market greatly, giving consumers the pleasure of world-class drinks to fill up their hydration, refreshment, and nutrition needs.

Other Products
We offer a wide portfolio in India, spanning sparkling drinks, juice and juice drinks, Package water, energy drinks, tea & coffee. World over, we offer over 3300 beverages in our portfolio.

Coca-cola bottling plants in India

Mehdiganj near the city of Varanasi Kala Dera in the state of Rajasthan Largest bottling plants in India, in the village of Plachimada in Kerala UP Ballia Nemam Sathupale

 Each bottling plants extracts up to 1.5m litres of water everyday from the ground. It takes 9 litres of clean water to manufacture a litre of Coke. The conditional licence granted by the local panchayat authorised the use of motorised pumps But the company drilled more than six wells & illegally installed high-powered electric pumps to extract millions of litres of pure water. The level of the water fell considerably. The company started dumping waste outside causing a serious health hazard. Overexploitation of groundwater started.

Plachimada Kerela

Varanasi

Kaladera Jaipur

THE CRISIS - COKE

In 2003
The Centre for Science and Environment (CSE),[14][15] a non-governmental organisation in New Delhi, said aerated waters produced by soft drinks manufacturers in India, including multinational giants PepsiCo and Coca-Cola, contained toxins including lindane, DDT, malathion and chlorpyrifos pesticides that can contribute to cancer and a breakdown of the immune system.

In 2006 2003 2004

2006
the Indian state of Kerala banned the sale and production of Coca-Cola, along with other soft drinks, due to concerns of high levels of pesticide residue

REDUCE IN SALES
In 2004
local officials in Kerala shut down a $16 million Coke bottling plant blamed for a drastic decline in both quantity and quality of water available to local farmers and villagers.

KALADERA
THRISTING FROM COKE

KALADERA PLANT
A large village Jaipur and Agriculture is the primary source of livelihood. Coca-Cola started its bottling operations in Kala Dera in 2004, and within a year, the community started to notice a rapid decline in groundwater levels Kala Dera lies in an overexploited groundwater area Summers are particularly intense in the area, when water shortages are most acute. Moreover summer months are also when Coca-Cola reaches its peak production. For farmers, loss of groundwater translated directly into loss of income. For many children it meant leaving schools to provide a much needed helping hand in household since the women had additional burdens.

Unusable well showing Depleted Water Level

Communities were facing severe water shortages . Hence, wells were running dry and hand pumps were not working

COMMUNITY RESPONSE
Most affected communties were adivasis,low income communities,landless agricultural labourers and women.

When water is extracted by digging deeper,it smells and tastes strange.Coca-Cola had been discharging waste water into the fields around its plants and rivers.This resulted in soil and water bodies getting polluted and toxicated

SUPPLIED SLUDGE TO FARMER AS FERTILISER

Gobal outlook towards coca-cola

Timeline in KelaDera issue:EY EVENTS IN COKE WATER ISSUE

COCA COLA RESPONSE

Coca-cola took 7 month to respond

Coca-cola did not respond to the concern raised by the community.

Unethical and dishonest campaigns. The Coca-Cola company had embarked on their latest initiative to mislead the public - announcing its water neutrality goals. Becoming water neutral is impossible, and Coca-Cola is very well aware of that. They chose to continue with their operation at Kala-Derra This lead to continued in misery of thousands of people

MISREPRESENTING FACTS
Coca-Cola Forced to Agree to Assessment Coca-Cola Does Not Meet its Own Standard Coca-Cola decided it was going to use the same rains to solve the problem - by harvesting rainwater. Coca-Cola is claiming to recharge about 1.3 billion liters of water annually - just in Kala Dera alone Coca-Cola Not in Compliance with Government Regulations Coca-Cola Fails to Mention Shut Down Plant Recommendation

what coca-cola must do???

They must permanently shut down the bottling facilities in Mehdiganj, Kala Dera and Plachimada. They must compensate the affected community members. They must recharge the depleted groundwater They must clean up the contaminated water and soil. They must ensure that workers laid off as a result of CocaCola's negligence are retrained and relocated in a more sustainable industry. They must admit liability for the long term consequences of exposure to toxic waste and pesticide laden drinks in India.

THANK YOU