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OGILVY & MATHER launches Hutch is now Vodafone Campaign MAGIC BOX had a handset, CHOTA RECHARGE launched IN 2009 OGILVY& MATHET Created ZOOZOO And established brand
identity what today Vodafone is Zoozoos were introduced during 2009 IPL with 29 films as a result they wrere an instant hit and brand recall and customer connect went up.
TOWERS).
20% increase in revenue over FY11 realization per minute (RPM), from 59 paise in Q2 to 61 paise in Q3 Vodafone, as well as Hutchison when it controlled the Indian firm, had to give huge payouts to employees to COMPENSATE them for not bringing out an IPO and delaying stock options exit
LISTING AT LEISURE
Vodafone to bring IPO in 2013 says Vodafone Plc CEO Vittorio Colao But the timing of IPO is not certain since market needs to be stable for IPO Most investors are guessing Vodafone to be market value of Rs 55,00060,000 crore almost similar to Airtel and Idea can Vodafone overtake Idea.
SHORT IN ARM
The cancellation of 122 spectrum licences and reauction. Competition would be reduced on reauction Main beneficiaries would Airtel and Vodafone
Vodafone and Idea have highly benifited with MNP (mobile number portability)
Thank You