Escolar Documentos
Profissional Documentos
Cultura Documentos
SOCIAL MEDIA
by Pete Ashton
for Metapod Connect
ash10.com
fierceearth.wordpress.com
Social Media is all about
telling stories
My Flickr Story
2001: Gave up on film
Went on holiday
99% rubbish
Kept on belt
Set up by Andy...
Some succeed
Meeting up offline
12 people turn up
381 members
900 photos
Learning by observation
Long-term friendships
Mechanism to experiment.
- Sharing emotion
- Building identities
- Collecting intelligence
- Sharing interpretations
- Transcends distance
- Provides infrastructure
- Supports archiving
http://www.pennyarcademerch.com/pat070381.html
Nature of Online Communities
Success is relative.
http://www.vam.ac.uk/activ_events/do_online/index.html
World Beach Project
Reluctant blogger
http://www.vam.ac.uk/worldbeachproject
Whuffie
Social Capital
Selfish?
http://poit.cabinetoffice.gov.uk/poit/
Power of Information Task Force
Hilary Armstrong MP
Ambient Social Environments
No commitment
No obligation
No membership
No requirements
Ambient Social Environments
Ambient Social Environments
http://wxwm.wordpress.com/
http://4amproject.org/
Ambient Social Environments
Why?
cf Flickr
So how does it work?
http://www.flickr.com/explore/interesting/
Mashups