Escolar Documentos
Profissional Documentos
Cultura Documentos
1. Special Projects
2. Advertorial
3. Banner Campaigns
4. Mobile newz.ro banner insert
Website Advertising
– Special Projects
1. Branding Menu
Format: insert in menu
Impressions: est. 800 000 monthly
3. Branding Poll
Format: poll branding on website's left column & in "Top Stiri" newsletter
Impressions: est. 800 views/poll + 50.000 direct mail recipients
5. Branding newzBar:
Format: a text - bar under newz Alert category
Impressions: est. 400 000 monthly
6. Advertorial
Format: sponsor's article promoted on homepage
Impressions: est. 60 000 monthly
June 2009
What is the offer?
- Polls (+ interstitial)
- Newsletter Insert
- Special Newsletter
- Widget
- Site branding: homepage, menu bar, special effects
- Section sponsoring: Glamour, Cancan, Sport
- Banner campaign: tactical block, expandable section,
3D banner
- Mouse Tail
- Online Game
- Online Banner & Game
POLLS
Polls:
Let’s assume that we are building a poll campaign for Toyota Avensis.
- When clicking option: “Yes, I have often problems with my car!” the
intermediate page will have a message with … “So, your car has a high rate of
technical failure. This would not happen if you would have bought Toyota Avensis!
Click here to see more details. Or… click here to continue to newz.ro website.”
- And so on with the other options… All options will go to intermediate pages
where different approach is set.
- As all the options must be CREATIVE MESSAGES, even for the options like “I
have a good car!”, the main idea will be to spread the news to
acquaintances “Good for you! Still you should know there is a car perfect for
romanian roads & maybe for your friends! Click here and learn just few words about
it and maybe let your friends find out about it!”
Polls
Draft examples for Toyota, Romtelecom, Vichy :
- Proposals (layouts):
POLL:
Toyota: http://proiecte.activision.ro/toyota/poll.jpg
Romtelecom: http://proiecte.activision.ro/romtelecom/poll.jpg
Vichy: http://proiecte.activision.ro/dercos/poll-homepage.jpg
Header branding:
Toyota: http://proiecte.activision.ro/toyota/newsletter2.jpg
Romtelecom:
http://proiecte.activision.ro/romtelecom/newzletter-header-branding.jpg
Vichy: http://proiecte.activision.ro/dercos/newzletter-header-branding.jpg
Banner insert:
Toyota: http://proiecte.activision.ro/toyota/newsletter1.jpg
Romtelecom:
http://proiecte.activision.ro/romtelecom/newzletter-bannere.jpg
Vichy: http://proiecte.activision.ro/dercos/newzletter-bannere.jpg
Newsletter Insert
DEMO newsletter simulations for Toyota
Over 50.000
email recipients !
Over 50.000
email recipients !
- Proposals (layouts):
Toyota: http://proiecte.activision.ro/toyota/nspecial.jpg
Romtelecom:
http://proiecte.activision.ro/romtelecom/nspecial.jpg
Vichy: http://proiecte.activision.ro/dercos/nspecial.jpg
Special
Newsletter -
Draft
Over 50.000
email recipients !
- Proposals (layouts):
Romtelecom: http://proiecte.activision.ro/romtelecom/widget.jpg
Vichy: http://proiecte.activision.ro/dercos/widget.jpg
Widget -
Draft
Site branding
Site Branding:
- Proposal (layout)
** see menu button near “Comments” for Menu Branding:
Toyota: http://proiecte.activision.ro/toyota/homepage.jpg
Romtelecom:
http://proiecte.activision.ro/romtelecom/homepage.jpg
Vichy: http://proiecte.activision.ro/dercos/homepage_branding.jpg
Homepage top– header & menu branding
(see button near “Comentarii”)
- draft, part1
Homepage bottom
- left & right side branding
- draft, part2
Homepage bottom
- left & right side branding
- draft, par2
Section sponsoring
Section Sponsoring:
- Proposals (layouts)
- Proposals (layouts):
Toyota: http://proiecte.activision.ro/toyota/propunere_banner.jpg
Romtelecom:
http://proiecte.activision.ro/romtelecom/propunere_banner.jpg
Vichy: http://proiecte.activision.ro/dercos/propunere_banner.jpg
Banner
Campaign
– draft
Mouse Tail
Mouse Tail:
- Proposals (layouts):
Toyota: http://proiecte.activision.ro/toyota/mouse_pointer.jpg
Romtelecom:
http://proiecte.activision.ro/romtelecom/mouse_tail.jpg
Vichy: http://proiecte.activision.ro/dercos/mouse_pointer.jpg
Mouse Tail - Draft:
Online Games
Online Games:
Please find below our main games that can be fully branded
with the client’s elements & colours. The game’s difficulty can
be increased as desired.
-Proposals (layouts):
http://proiecte.activision.ro/toyota/joc_intro.jpg
http://proiecte.activision.ro/toyota/joc_inside.jpg
http://proiecte.activision.ro/romtelecom/joc_intro.jpg
http://proiecte.activision.ro/romtelecom/joc_inside.jpg
4. Banner –120 x 400 pixels, skyscraper, on each webpage that includes "Top Stiri" category
5. Banner - 468 x 60 pixels, on homepage (under Top 6 news) and on each content page
6. Banner - 210 x 210 pixels, in the left column, above "newz.ro Poll".
7. Wide Skyscraper - 160x600 pixels, wide skyscraper, in the left column (under “Filmul
saptamanii”)
8. Interstitial banner
Website Advertising
– Conventional Campaigns
– Banner: 300 x 250 pixels (can be alternated with 300x600
pixels)
– Availability: homepage & all content pages
BANNER
300 x 250
PIXELS
Website Advertising
– Conventional Campaigns
– Banner: 728 x 90 pixels, leaderboard
– Availability: homepage & all content pages
BANNER
210 x 210
PIXELS
Website Advertising
– Conventional Campaigns
– Banner: 160 x 600 pixels
– Availability: in all content pages
BANNER
160 x 600
PIXELS
Website Advertising
– Conventional Campaigns
– Banner: 300x600 pixels, alternative for 300 x 250 pixels banner
position
Incepand cu 4 mai 2009, newz.ro are o versiune de website special creata pentru a
putea fi citita cu usurinta cu ajutorul telefonului tau mobil: m.newz.ro
1.200.000
900.000
600.000
300.000
0
7
de 8
8
9
8
9
.08
.09
i. 08
i. 09
7
.08
8
.07
.08
.08
.08
.09
08
v.0
v.0
r. 0
r. 0
r.0
r.0
g.0
c.0
c.0
iul.
feb
feb
s ep
oc t
oc t
ian
ian
iun
ma
ma
ma
ma
ap
ap
no
no
de
au
newz.ro
newz.ro
newz.ro
newz.ro
SOCANT
Uniques: 3.500
Impressions:
22.500
*Uniques represent unique IP’s that accesed each section. One IP
adress can acces many sections and it will be reflected in total uniques Section index
for each visited section. Thus their sum will be higher than uniques/all Uniques: 1.600
site. Impressions:
12.500
Source: newz.ro, April 2009
Main news sections & weekly traffic figures (April 2009)
– SPORT section
newz.ro