0rkut VS Facebook-WAR B/W

THE BEST SOCIAL

NETWORKING
WEBSITES!!!!!!!

MADE BY:-
ROHIT
MEETALI
SUVI
GAURAV
RACHIT
 SOCIAL
NETWORKING-”You are
who you know”
 SOCIAL NETWORKING
focuses on the building … of
online … communities of
people who share interests
and activities, or who are
interested in exploring the
interests and activities of
others, and which
necessitates the use of
software. Most social
network services are
primarily web based and
provide a collection of
various ways for users to
interact, such as chat,
messaging, email, video,
voice chat, file sharing,
blogging, discussion groups,
and so on.”
ORKUT
“ORKUT FACTS”
 ORKUT is a social networking service
which is run by Google and named after its
creator, an employee of Google - Orkut
Büyükkökten. Orkut was quietly launched on
January 22, 2004 by Google, the search engine
company. Orkut Büyükkökten, a Turkish
software engineer, developed it as an
independent project while working at Google
(permitted by its policy). Some discomfort with
this exists among users and potential users of
orkut, especially since Google's other
noteworthy product of 2004, the Web-based
email client Gmail, allows the company to
automatically scan the text of users' private
emails in order to target ads toward them.
 The service states that it was designed to
help users meet new friends and maintain
existing relationships. Orkut is similar to
other social networking sites. Since October
2006, Orkut has permitted users to create
accounts without an invitation. Orkut is the
most visited website in Brazil and second
most visited site in India. The initial target
market for Orkut was the United States, but
the majority of its users are in India and
Brazil.[1] In fact, as of May 2008, 53.86% of
Orkut's users are from Brazil, followed by
India with 16.97% [2] and 23.4% of the traffic
comes from Brazil, followed by India with
18.0%.[3] Unlike hi5 and Friendster, it is not a
Facebook
 “Facebook facts”
 “Founded in February 2004, Facebook is a
social utility that helps people communicate
more efficiently with their friends, family and
coworkers. The company develops
technologies that facilitate the sharing of
information through the social graph, the
digital mapping of people's real-world social
connections. Anyone can sign up for Facebook
and interact with the people they know in a
trusted environment. Facebook is a part of
millions of people’s lives and half of the users
return daily. Facebook is a privately-held
company and is headquartered in Palo Alto,
Calif.”
 Not just for College students anymore

 Anyone with a valid e-mail address can

join (will be in a “network”)

 40 million active users (users who have

returned to the site in the last 30 days)

 Company has 300+ employees

 More than 200,000 new registrations
per day since January 2007
 Over 47,000 regional, work-related,
collegiate, and high school networks
 More than half of Facebook users are
outside of college
 The fastest growing demographic is
those 25 years old and older
“Appeal of ORKUT &
FACEBOOK”
“THE APPEAL”
 I think the biggest reason that I
use facebook is to look up and
keep in touch with people that I
don't talk to on a regular basis,
its an easy and informal way to
communicate. I also like to use
it because I like to find people
that I haven't seen since I was a
little kid or family members I
have lost touch with it. It is
really cool to find people you
haven't talked to in 10 years
and see what they are up. And
lastly, I like it because I like to
see what people are up to and
what they are doing with things
such as pictures, etc. Basically
you can find out pretty much
anything about people with
their facebook, which
unfortuantely is a downfall at
the same time.
“THE APPEAL”
 The main reason I use
Facebook/Orkut is to keep in
touch with my friends from
different cities. After high
school everyone went
different ways and through
the websites you can still
keep in touch with your
friends. Also, I like that you
can see about events
happening on and off
campus. Lastly, you can
keep your friends up to date
on what you doing and see
what your friends are doing.
Not to mention it really is
addicting, once you open an
account its hard to get away
from it.
ORKUT WIN OVER
FACEBOOK
 Orkut Buyukkokten(the creator of Orkut)
gets $12 when every person registers to this
website.
 He also gets $10 when you add somebody as
a friend.
 He gets $8 when your friend's friend adds
you as a friend & gets $6 if anybody adds
you as a friend in the resulting chain.
 He gets $5 when you scrap somebody
& $4 when somebody scraps
 He also gets $200 for each photograph you
upload on Orkut.
ORKUT WIN OVER
FACEBOOK
o He gets $2.5 when you add your friend in the
crush-list or in the hot-list.
o He gets $2 when you become somebody's fan.
o He gets $1.5 when somebody else becomes
yourfan.
o He even gets $1 every time you logout of
Orkut.
o He gets $0.5 every time you just change your
profile-photograph.
o He also gets $0.5 every time you read your
friend's scrap-book & $0.5 every time you view
your friend's friend-list
Many Global
Financial
Consultants think
this person might
become the
richest-person in
the world by the
end of 2009
FACEBOOK WIN OVER
ORKUT
It's a social network of friends from your same
college, other colleges, high schools, and
basically anyone now. It's a way to keep in
touch with people.

There are a lot of applications on Facebook now

including pictures, free gifts, graffiti, music,
etc. which makes it even more fun than it
already was.
FACEBOOK WIN OVER
ORKUT
 You can keep in touch with friends you have met
throughout your life (high school, trips, other colleges,
etc)

 There are fun things on facebook such as horoscopes,

gifts you can give to your friends if they have a bad day,
pictures you can tag, and graffiti you can draw :)

 You can stalk people you don't like or don't keep in

touch with so you can see what they are doing now a
days.

 It's fun to do when your bored.

FACEBOOK WIN OVER
ORKUT
 Sixth-most trafficked site in the United States
(comScore)
 More than 47 billion page views per month in
May 2007
 More than half of active users return daily
 People spend an average of 20 minutes on the
site daily (comScore)
FACEBOOK WIN OVER
ORKUT
 EDUCATION APPS
ON FACEBOOK
WHAT CAN YOU DO?
 Use it as a communication tool
 Students and faculty can post messages to each other
 Students and faculty can update status
 Students and faculty can update each other on projects using
the "wall“
 Use as an image sharing repository
 Several add-on applications make it possible to use a Flickr
account to show and share pictures
 Facebook & Orkut has its own small photo uploading and
sharing application which can be made public or private 
 As a community-building activity
 Faculty with facebook & orkut profiles can let students know a
bit more about themselves, their research and/or their
personal interests
 Faculty can learn more about students via their profiles,
including more about their extended interests
Criticism:Flooders & fake
profiles
 As with any online social
networking community, a
number of fake and cloned
profiles exist on Orkut.[13] Due
to the large number of users,
and the deactivation of the jail
system, the profiles were often
left unremoved or, when
removed, recreated easily.
These profiles are normally
created to troll, to spam, to
flood or just for fun. It is not
hard to find users owning more
than one profile, with some
stating they own hundreds.
 As the flooding of Orkut was
becoming out of control, the
developers implemented some
features in order to stop this. These
features included not allowing two or
more verbatim topics or scrapbook
entries to be submitted, forcing the
user to wait before posting another
topic or scrapbook entry, and the
usage of captchas, whenever a scrap
entry is hyperlinked. They gave more
rights to community moderators as
well, so that users can be banned
Appendix
 Social networking Web services are
online gathering places that
encourage their members to build
explicit, hyperlinked networks of
their friends and acquaintances
PROMISES MADE BY
SOCIAL NETWORKING SITE
 The promises made by social
networking proponents are sky-
high: They'll get you jobs, get you
laid, get you a party invite or a
mountain-biking partner for next
Tuesday.
SOCIAL NETWORKING
WEBSITE-WHAT IT CAN
DO?
 Social networking will empower communities, combat
existential alienation and, best of all, could even be the
key to ending spam. Social networking software -- with
its idea that human relations can be hacked, that
community can be programmed -- is a geek wet dream.
 On the flip side, the critique is equally charged. Social
networking sites are a hotbed for data-miners and
marketing strategists, controlled laboratories in which
the question of what human beings like to do and with
whom can be studied with greater accuracy and detail
than ever before. That geek wet dream turns into a
nightmare; the social network is a state-of-the-art
Panopticon. (Not that most people appear to care.
Promise someone a date, or a chance at a job, and
they'll happily expose their most intimate secrets.)
BRIEF OVERVIEW OF
PANOPTICON
 Panopticon or panacea, social networking is
hardly new. Most people started networking
socially online, one way or another, the first
time they logged on. It's the fundamental fact
of network existence: You connect. But what
once was done by early-adopter pioneers
typing from the command line over puny
modems in primitive chat rooms and bulletin
board systems is now standard practice for the
broadband-hooked up, digital camera-
equipped, blog-and-instant-messaging
obsessed masses.
CONCLUSION….WIN-WIN
SITUATION FOR BOTH
 When we sign up on a social networking site,WHETHER IT BE
FACEBOOK OR ORKUT we are diving into the petri dish, and
gladdening the heart of every scientist with a key to the lab. If
the network can figure out what groups you are part of simply
by the patterns of e-mail sent back and forth, imagine what it
can learn when it knows every last bit of data you have input
into a five-page profile, which might include everything from
your favorite breed of dog, your marital status, to your turn-
ons, bedroom accessories, and tastes in music, movies and
books?
 But that's only the tip of the data iceberg. What if, in addition
to that, it knows everything you've ever searched for on the
world's most popular search engine, it has access to your blog
and it has been scanning the content of your e-mails so as to
better target ads to you? Researchers with access to that
network -- to that online neighborhood where modern men
and women spend ever greater amounts of their disposable
time -- will know more about you than you do about yourself.
THANK YOU