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Stopping the Sprawl at HP

Vihit Bhalsod 90 Aditi Agrawal 61 Mayur Mohapatra 65 Hiral Trivedi 98 Pankaj Thakur 89 Vishwashish Jena 86

Randy Mott employee at Wal-Martrevolutionize retailing Chief Information Officer- Data warehouse Revolutionizing Dell
CIO at HP-Improved business wit how to deliver benefits

Decentralization to Centralization
Capitalize on vast product breadth Changing HP culture Technology with management skills Adoption of the CRM

In what ways is Randy Mott trying to change HPs structure and the way it works?

Replacing 85 loosely connected data centers around the world with 6 cutting edge facilities two each in Austin, Atlanta and Houston. Changing the way HP operates. Scrapped 784 isolated databases for one company wide data warehouse. Capitalized on its vast product breadth. Centralizing HPs information system and decentralizing the operational control.

Change in HPs Culture


Data Warehousing IT taking Roots

Centralizing Information Systems


Decentralizing Operational Control Early Morning fresh start

How will the changes made by Mott affect the organizations i.e. HP`s competitive advantage and its performance

Motts basic objective- creating single customer management database Which would be on the line of CRM system which is:: A Customer Relationship Management is a model for managing the company's relation with the current and the future customers

Now how does it actually help


Using this technology we can organize automate and synchronize the departments Since it sells products directly to customers providing them after sales services and maintaining their records Its presence in the B2B market

Allows managers in the organization`s various departments to approach and service the customer as a team that works together as one unit Share information regarding the best practices, processes, means and approaches Thus improving the response of the customer Reducing the cost incurred by the organization on IT Improving the efficiency and accuracy in the work

Research about HP`s organization structure in India is it appropriate to conditions in India

HP India
HP came to India in the year 1988 They offer a wide range of products. 2002 Compaq merger.

For HP India is one of the largest and most diverse sites outside USA Neelam dhawan is MD of HP india.

Organisation structure by activity


HP

PPS group Printers and personal systems

Enterprise system group IT Infra and BPO

HP software mphasis

HP financial Banking Cpaital markets and insurance

HP labs india R&D

By area
HP India

North India

South India

How HP India ORG structure favours the revenue growth ?


Sales rose 24 per cent in 2011/12 to Rs 28,854 crore (about $4.3 billion at current exchange rates)

Market leader in all types of printer division

Streamlined the distribution network

Integrated the sales and marketing teams

Contd.

To Grab commercial desktop market share To cater growing tablet unit share from 2 percent of the market by pushing new Tablets launch. On the commercial side, HP's going to push new form factors. Selling computing systems with multiple operating systems such as Windows 8, Android and Google's Chrome OS

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