www.djomba.

com

new media & digital

marketing
© dJomba . August 2009
introduction

About us

dJomba is a new media and interactive agency located in Lisbon (Portugal) with recognized experience in
digital marketing and interactive solutions.

dJomba is an irreverent, although professional agency, best known by its innovative of work and constant
search for new solutions in the field of digital marketing. The Company was founded in 2002, by two
experienced multimedia professionals, previously on the team responsible for the development of SIC24
online 3D commercial project. SIC is one of the biggest Portuguese private television networks.

With a team of top professionals, dJomba is always ready to face new challenges, start new creative
adventures and solve the most difficult problems with creative and technological solutions.

Among the wide variety of projects and campaigns developed by the agency, it’s core competences are
the development of product websites, online advertising campaigns, branded games and interactive
displays and the strategic planning of digital campaigns, integrating e-marketing, mobile marketing and
physical interfaces.

Since 2007 has accomplished projects for international clients, mainly in Portuguese speaking countries,
like Brazil, Angola and Mozambique.
introduction

Main competences
• Strategic planning in digital marketing
• Research & benchmark
• Creation of marketing plans for digital channels

• Planning, implementation and management of on-line advertising campaigns

• Development of product website’s and interactive banners
• Digital media placement planning and CPC/CPM campaign management
• Permission e-mail marketing campaigns
• Viral marketing campaigns
• On-line video campaigns
• Social media campaigns
• Mobile marketing campaigns

• Websites, portals and intranets development and management

• Games and applications development for brand promotion in personal computers (internet
and desktop) and mobile phones
• In-game advertising and advertising in virtual worlds
• Interactive interfaces for points of sale, events and expositions
• Design of interactive physical spaces / digital and real world integration
Services Portfolio
with examples of real projects created by dJomba
tv advertising

Client: Mr. SECOND

Business: Hardware retailer
Format: TV spot
Length: 15“
animation

Client: Compal
Business: Beverage / Soft Drinks
Format: Several animations for the new product packages internal presentation
Length: 15“
interactive cds

Client: Boehringer Ingelheim

Business: Pharmaceutical Company
Format: Interactive CD for internal training and support material to medical sales representatives commercial presentations
corporate websites

Clients: Coudelaria Monte Velho, Cenário, Maçãs de Alcobaça, Toyota (Angola)

Technologies: HTML, CSS, ASP, PHP, Javascript, ASP.NET, Adobe Flash / ActionScript, MySQL and Microsoft SQL
intranets

Client: Fidelidade Mundial

Business: Insurance
Format: Intranet for direct communication channel with the network of sales representatives and support the sales
incentive program
Description: The sales representative accessed this intranet website to get information about the incentive program, check the
list of closed contracts they have accomplished and accumulated incentive points that could be exchanged by
rewards. The success of this program extended its duration for 3 consecutive years. In this period, the website
was used by 8000 daily active users.
e-mail marketing

Clients: EDP - Energias de Portugal - national energy company

Sporting Clube de Portugal - one of three largest Portuguese football clubs
Sapo.pt - internet provider and the main Portuguese portal
interactive banners

examples of full creative development and international campaigns adaptation

Companies: National - Caixa Geral de Depósitos (national bank), Compal (soft-drinks) and Circo Internacional (entertainment)
International - Fiat, Ford and Microsoft
on-line campaigns
leaderboard

takeover MSN.pt

mobile

LREC
expandable WLM
MREC’s with video

Client: Nintendo
Business: Computer Games
Format: On-line advertising campaign for WiiSports Resort game in Portugal
campaigns localization

Client: BBVA
Business: Bank
Format: International BBVA campaign localization for Portugal
product websites

www.vivaverdura.com

Client: Knorr
Business: Food industry
Format: Promotional website for Knorr’s new ready to eat soups, prepared with fresh vegetables, according to traditional recipes.
Notes: The website was programmed to detect the time that each user access it to simulate a real day on the village – from 19:00 the layout
changes to night until 07:00, in which it changes back to day.
in-game advertising

Client: Nokia Portugal

Business: Telecommunications
Format: Branded game developed in Adobe Flash
serious games

Client: Allianz Seguros

Business: Insurance company
Format: Multiplayer game for children’s sensibilization about traffic signs and traffic rules

Description: The game was implemented in the interior of a inflatable spaceship, carried in a special transport truck, that travelled
all around Portugal, setting it in all district capitals. The spaceship had 4 plasma screens on the floor – the screenshots
above presented formed a map of a city in which the game was set. Each player had a game command by which he
could control a small car through the city.
on-line games

game 1

game 2

Client: Zapp Comunicações Móveis

Business: Telecommunications
Format: On-line games developed as part of the company’s Christmas greetings campaign
Description: Two arcade games adaptations, with humorous elements regarding the Christmas season and
following the company’s communication graphic line.
marketing viral

Client: Unibanco
Business: Bank / Credit Cards
Format: Viral marketing campaign with contest website, banner advertising and permission marketing by e-mail
Description: The objective was to find, in a pixel art city, in 3 minutes, 5 special figures that hold a Unibanco Mini credit
card on their hands. The participants won additional credits to play if the invite friends. The player with best
result (which found all the figures in the less time) won a prize of € 1.000.
Facebook applications

denial message for masculine users

profile badge

www.unsminutinhossemhomens.com

Client: Nestlé / Kit Kat

Business: Food
Format: Facebook application development to support the advertising campaign “Uns minutinhos sem homens” (Some
minutes without men) for Kit Kat Senses promotion.
Description: The application allowed, all Facebook female users that installed it, to access to a private post room in which they could
talk freely about their interests, problems, desires with other females, that also were fans of this chocolate bar. Only
users of the female sex could enter this private post room. The application allowed or denied the user access, according the
sexual gender stated on their profile.
social marketing

www.guilhotinanokia.com
competition pages on Facebook, Hi5 and Twitter

campaign website

campaign profile picture

Client: Nokia Portugal / JWT
Business: Telecommunications
Description: Social marketing campaign on Facebook, Hi5 and Twitter supported by a campaign website. Using the claim created by JWT agency
“Loose your head for a Nokia N97” it was proposed to the users of those social networks to participate in a competition in each they must
change their profile picture for a image of the Nokia N97 mobile phone and post a comment on the campaign pages explaining why they
had loosed their heads (profile pictures) for a Nokia N97. The best explanations were awarded with a N97.
digital mkt campaign

action 2
action 1
Descobre o teu lugar! Bancada do Leão
Interactive video website
Viral marketing

Client: SCP - Sporting Clube de Portugal

Business: Sports
Format: GAMEBOX 2009’s digital campaign creative and technological development, including a viral mini-site for the official SCP website, adaptation of
this mini-site into a Facebook application, and a website with interactive videos in which the clubs player Sá Pinto and the Portuguese actor Pedro
Lima, guided the visitors around the stadium explaining the advantages of each terrace of the Alvalade stadium. The campaign was promoted by mailshoots to
all club members and supporters and banner campaigns on the official SCP website and various Portuguese main websites of reference for the target.

GAMEBOX = special pack with tickets a season

digital signage & interactive solutions

Client: Nokia Portugal

Business: Telecommunications
Description: Human-size model Mobile phone with an interactive display (touch screen) for Nokia Portugal stand in Moda Lisboa 2007 (Annual
Lisbon Fashion exhibition). The visitors were invited to take a picture (with a webcam included on the model) and to personalize it with
funny elements (moustache, hair, etc.). If they wanted to participate on a conquest for a mobile phone, they could submit their “arranged”
photo into a network of LCDs set all around the stand for other visitors could appreciate their creations.
some brands worked by dJomba

some advertising agencies we work with

EXECUTIVE CENTER
awards & recognitions

Clube de Criativos de Portugal 2005 (Lisbon, Portugal)

• Best website (Gold Award) – category: Design New Media . website: www.djomba.com . client: dJomba

Sinos 2005 (Lisbon, Portugal)

• Ciberprata (Silver Award) – category: Institutional . website: www.djomba.com . client: dJomba

Prisma Awards 2005 (Lisbon, Portugal)

• Best of Show – WebDESIGN IX: website: www.djomba.com . client: dJomba
• Gold Award – WebDESIGN IX: website: www.djomba.com . client: dJomba

Prémios SAPO 2007 (Lisbon, Portugal)

• Sapo de Ouro (Gold Award) – category: Mass market products. campaign: Dia da Fruta . client: Compal

3º Maputo International Advertising Festival 2008 (Maputo, Mozambique)

• Concha de Ouro (Gold Award) – campaign: TV Compal . client: Compal
• Concha de Ouro (Gold Award) – campaign: Dia da Fruta . client: Compal
• Concha de Bronze (Bronze Award) – campaign: Fresh Power . client: Compal

Prémios SAPO 2008 (Lisbon, Portugal)

• Sapo de Ouro (Gold Award) – category: Produtos de Grande Consumo . campaign: TV Compal . client Compal
• Sapo de Ouro (Gold Award) – category: Entertainment and Shows . campaign: Revela que és um leão! Põe a
tua juba . client: Sporting Clube de Portugal

4º Maputo International Advertising Festival 2009 (Maputo, Mozambique)

• Concha de Ouro (Gold Award) – category: Mexe com a Web . client: Nokia Portugal
• Concha de Prata (Silver Award) – category: Mostra o Leão . client: Sporting Clube de Portugal
• Concha de Bronze (Bronze Award) – category: Cria o Teu Caminho . client: Nokia Portugal
structure

management network
Brazil
• Strategic management Angola
• Human resources management Mozambique
• Global projects management Macau (China)

team
10 full time collaborators sales marketing
5 external consultants
3 business partners

• Prospection • Research and strategic planning

• Clients management • dJomba communication
• New business • Digital marketing planning
• New business development
• Business partnerships

creative dep development special projects

• Creative teams • Specific external providers

• Web Programming
(advertising) identification
• Flash Programming
• Graphic design • Special projects management
• Software Programming
• Web design (integration of internal team,
• Data Bases Programming
• Animation/3D outsourced development and
• Systems Integration
• Interactive Solutions providers integration)
• Prototype development
new media main office:
Rua Almeida e Sousa, 21, 4º Dtº,

& digital
1350-006 Lisboa – Portugal

contacts:

marketing +351 213 860 377

djomba@djomba.com

on-line presence:
www.djomba.com
www.facebook.com/djomba.agency
www.linkedin.com/companies/djomba
www.twitter.com/djomba