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Introduction Definition of terms Relevance of Blogging Blogging Skills Creative Blogging Blogging Plan Starting Up a Blog Assessment One

Introduction Blogging over the years, had proved a cherishable tool for originating, modifying, and sharing of information. Blogs are categorized as among the web 2.0 Technologies that allow for creating and sharing of information which makes it an interactive platform. BLOG? A bloga shorthand term that means Web logis an online, chronological collection of personal commentary and links. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs. Traffic: shows the links from which people visited a blog from. Audience: Shows the countries from where people visited a blog. Page-views: Indicates the number of people that visited a blog. Templates: These are pre-formatted blog designs provided by a blog host from which a blogger chooses. Layouts: Shows the arrangement of a blog in a skeletal form. Posts: Displays the number of write-ups on a blog. Adsense: A Google app that allows a blogger to make money from his/her blog.

Relevance of Blogging
Blogging is a wonderful thing as a hobby, to share your thoughts with the world, to promote your business even to create a full time income. To mention a few; - Blogging allows you to create and share unlimited content on the web. -- It allows for self-management of information. -- Serves as hobby. -- As a web 2.0 tool, it allows for business expansion. -- Choosing a blog niche can announce your professionalism in such area. -- Can prove to be an invaluable source of passive income. -- Provides unlimited online opportunity guaranteeing business creation. -- Sharpens your passion to serve humanity. -- Exposes you to web tools and Sharpens your web skills. -- Developing a real-time website with a domain.

BLOGGING SKILLS
Blogging can be fun and serve as a good source of income as it also provides job opportunities like freelance jobs, online markets and/or stores, networking, among others. All ideas and thoughts; be them creative or innovative, are good resources to starting a blog. But amazingly, you can have the right information and share it wrongly and vice versa. So, for you to be a successful blogger, you need the right blogging skills. These skills are unlimited and you will discover a lot while in the process. 1. Clarity: You must be able to state precisely what you want to do as a blogger. Are you establishing a platform to educate, sell, publish, entertain or ? 2. Discipline: You must be ready to stay put. Decide not to quit. 3. Mission: Why do need to blog? Is it for fun, make money, share information, advertise your expertise or ? Whatever it is, make it your pivot. 4. Continuous learning: You must be willing to learn, unlearn and relearn daily. 5. Web skills: A little knowledge and application of web tools like HTML, CSS, PHP among others can prove in developing an impressive blog. 6. Communication Skills: Precision and accuracy in writing and sharing of information. Developing the right information at the right time for the right viewers at the right platform is the secret of blogging success. 7. Advertising/Marketing skills: As a blogger, among your primary role is to get your blog viral on the internet. You integrate social media and email marketing tools for this. 8. Service skills: Understanding that as a blogger, you owe your viewers a responsibility of serving them better and desiring to serve as much people as unlimited in number. 9. Management skills: Such like viewers feedbacks, subscriptions, emails, calls and comments management. 10. Creativity: whether being creative on existing resources (innovation) or originality of ideas (invention), both are extremely indispensible in blog design and content generation. 11. Social media skills: Ability to link your blog to as many social media platform as possible provides a

Creative Blogging A creative blog is one that meets the expectations of its viewers all the time. It requires creative skills in thinking well and following through. What to Blog On. Most bloggers who got into blogging through seminars or often ask the question of What can I blog on? The simple answer is that there are unlimited niches to blog on. These include all but not limited to; The list of bloggables is 1. Agriculture 22: Management 2. Arts. 23: Professional development unlimited but the key to 3. Education 24: Information Technology starting up in creative 4. Engineering 25: Advertising/Marketing blogging is passion and 5. Graphics and design 26: Service Management mission. You can be a 6. Food Processing 27: Social media 7. Biotechnology 28: Book writing producer or service 8. Entertainment 29: Jobs provider and decide to 9. Sports 30: Scholarships create a blog around your 10. Human Capital 31: Recruitment product or service. 11. Entrepreneurship 32: Sales 12. Fashion and design 33: Eating Habit 13. Catering 34: Sex Also, your passion may not 14. Public Speech 35: Relationship have been spotted out in 15. Safety 36: Human Behaviour 16. Food and Health 37: Mathematics this list but you know what 17. Religion 38: Environment your passion is feeling 18. Culture 40: Sustainable Energy strong for. 19. Politics 41: Family Life 20. Physics and Space 42: Children 21. Business Creation 43: Import and Export

Exercise: Pick a sheet of

BLOGGING PLAN Setting realistic plans that could help you achieve your blogging goals is essential. Plans simply are set of intended actions that when executed, would lead to the actualization of your mission. For you to accomplish faster, it is a MUST for you to have a plan for the following reasons; 1. Provides a step by step guide on blogging activities to be carried. 2. Provides a strategic measure to accomplish faster. 3. Provides basis for accessing performance. 4. Provide means to fight the unexpected. 5. Refreshes and motivates your strength. 6. Helps you to keep to your mission helping you to achieve your goals. 7. Prospects the cost of running a creative blog. 8. Sets means of maintaining a healthy site. 9. Tells you exactly what you need to do and guides you to resource procurement. 10. Helps you to define who your viewers would be, how to get and keep them.

Blogging Plan Content The contents include all but not restricted to; 1. Blog or site name: choose a name for your blog example BNTC International 2. Choice of URL: the url is the link that directs viewers/info searchers to your site or blog. It has to be simple and easy to remember. Example: www.bntcinternational.blogspot.com. One good news is that url can always be changed but the bad
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news is that you might loose your viewers when url is changed. So, before you could change, you have a very good visitors and viewers management system may be via email marketing. Executive Summary: in a line or two describe your blog. Missions: Say exactly what you want to do. What is that one thing that will keep you going. Aims and Objectives: What are your goals? Choice of host: Who will host your blog or site and domain? Blogger, Yahoo, Empower Network, Nabble, Wordpress, and so on.you could research on them before you choose. Though the most common is blogger and Wordpress. Success Criteria (SWOT Analysis): Why do you think you would succeed? What are your strengths, weakness, opportunities and threats and how will you handle them. Blogging Niche and Description: What are you going to blog on and what is it all about? Niche Analysis: What are the opportunities and threats in your chosen niche? Competitors: Identification, Analysis(strength and weakness) Blog Activities and duration: What activities will be carrying out and what will be their duration? Source of Information Analysis: Where and how are you going to get your information? Are they going to be original content or innovative content. Targets/Viewers: Identification and Analysis. Who are you creating your blog or site for? Viewers projections: Project feasible assumptions for three, six or twelve months. Expectation Plan: What return are expecting from your blog or site? Strategy: a. Getting viewers b. Maintaining fans, clients, or visitors Team: Who will work with you and what will be the roles of team members? Cost plan: What are you ready to spend money on or for? Strategic Plan: What is your future plan as a blogger?

Starting Up A Blog

Our- Case Study: Blogger There are unnumbered blog hosting site but for this course, blogger is our case study. Requirements 1. A Google or Gmail account. 2. Choice of blog name. 3. Registration 4. Follow the steps provided to set up your account. It takes few minutes. 5. Create a favicon or logo. 6. Create your first post 7. Publish. Note: Some social media tools are embedded in the blog template, please do not use them to share your blog until you are sure of the content and quality of what you want to share.
PC + Internet Connection Log on to www.blogger.co m Sign Up Using your gmail account & password Choose a blog name Set up url Choose a template

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