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Environmental Context
NEW
CHANGING
BUSINESS
Objectives of NEP To pull the country out of economic crisis. To accelerate the rate of growth
Fall in prices Fall in foreign exchange reserves Poor performance of PSUs First Gulf war caused spike in oil prices which caused a major BoP crisis in India in India India asked for $1.8 billion to bailout loan but IMF in turn demanded reforms. As a result NEP was inaugurated by PM P.V.Narasimha Rao under guidance of FM Manmohan Singh in 1991 Reasons for NEP Fiscal deficit was 5.4% of GDP which rose up to 8.4 in 1990-91. In 1991 interest liabilities rose up to 36.4% of the government expenditure. Country was moving towards debt trap There was-mounting adverse Balance of Payment situation
LIBERALIZATION
Liberalisation is a new economic policy by which several restraints on the Indian Economy like licensing, price control, financial control,etc.that led to corruption, undue delay and inefficiency were reduced.
Fiscal reforms
Tax reforms Efforts to ensure VAT reforms in all states
PRIVITISATION
Privitisation is a process of involving the private sector in the ownership or operations of a state owned enterprise The ownership of PSUs is being sold-off gradually to private entrepreneurs.
Privitisation
Outright sale of Government Enterprises
GLOBALISATION
The increasing internationalization of trade, particularly financial product transactions. The integration of economic and capital markets throughout the world. Bringing the world closer through better world-wide communication, transport and trade links. The creation of a "Global Village", where members of the same industry from around the world interact on a large scale. Unrestricted flow of goods and services, technology and expertise among different countries of the world Process associated with increasing openess,growing economic interdependence deepening economic integration in the world economy
IMPACT OF GLOBALISATION ON HR
i. Democratization and pressures for more labour rights in countries where such rights have been restricted. ii. More liberalization and deregulation . iii. Competition for investment iv. Increased economic interdependence of nations. v. Capital, information and technology flows are on the increase . vi. Internationalization of enterprises and creation of mergers and alliances . vii. Customer-driven (and not product-driven) global and local markets, but at the same time segmented markets . viii. Competitiveness increasingly based (not on low wages or natural resources) on knowledge/innovation, skills and productivity.
Economic activities have picked up and GDP has shown a significant increase. It has stimulated industrial production Increase in Government revenues and decrease in fiscal deficits Substantial increase in forex reserves It has checked inflation and flow of goods and services has increased Consumer sovereignty has widened. India has been recognized and emerging super power. Monopoly replaced by competition. Flow of foreign investment has increased.
BUSINESS ENVIRONMENT
Business environment includes all those internal and external factors which directly or indirectly influence business.
Internal Environment
Organizational Structure
External
Micro Environment
(All Stakeholders) Shareholders Creditors Competitors Suppliers Customers Marketing Intermediaries,etc.
Macro Environment
(STEPIN)
Socio-Cultural factors Technological factors Economic Factors Political Factors International factors Natural Factors
SOCIO-CULTURAL ENVIRONMENT
Attitude of the people towards work Wealth Family Marriage Religion Education Ethics Human Relations Social responsibilities
CULTURAL ENVIRONMENT
Culture isCumulative
Subjective
Prescriptive
Learned
Socially Shared
TECHNOLOGICAL ENVIRONMENT
Technology
Reduces the cost of production Reduces the size of inventories. Reduces delivery time Reduces incidents of lock-outs and lost sales
TECHNOLOGICAL ENVIRONMENT
Availability and developments in technology can have a powerful influence on global business strategy: e.g.
Access to bandwidth PC ownership Technology and sales processing payments and sales Compatibility of technologies in Business Management accounting systems, language differences, etc.
ECONOMIC ENVIRONMENT
Tax System Economic Systems-(Capitalistic, Mixed or Communistic) Investment Considerations and Allowances
Sophistication of Financial Markets ease with which capital can be moved and raised
Economic Growth & Economic Transition Inflation Monetary and Fiscal Policies interest rates, tax regimes, government aid Balance of Payments Exchange Rates
ECONOMIC TRANSITION CAN BE ACHIEVED BYLiberalisation of economic activities. Optimum utilization of resources Dispensing with licensing system and regulated markets Macro economic stabilization through marketoriented instruments Privitisation Establishment of legal frame-work to secure property rights and transparent market regulations
Economic Union Common Economic Union Market Customs Union Free trade area Free trade among members Common External Trade Policy
Political Union
POLITICAL ENVIRONMENT
The form of Government(Democracy,Totalitarian,etc.) Political rights and Civil liberties of Citizens (free & fair elections, minority rights,equality,liberty and justice) Political stability Political risksConfiscation-nationalization of property without compensation. Expropriation-nationalization of property with compensation.
POLITICAL ENVIRONMENT(CONTD.)
Nationalization- It refers to the shifting of ownership of private property to the government. Domestication- foreign business firms relinquish control and ownership in favour of domestic investors. General Instability risks -These are risks due to social, political religious unrest in the host country. Operation risk - These are due to the imposition of controls on foreign business operation by the host Government.
LEGAL ENVIRONMENT
Kinds of Legal Systems Common Law(Traditions ,customs,culture,precedent and assuage) Civil Law-Detailed set of laws ( It includes contracts and agreements) Theocratic Law-based on religious precepts like Hindu law,muslim law,etc.
PROPERTY RIGHTS
Property right refers to usage of others resources for a price. Methods of violation of property rights Private Action-(theft, blackmailing and piracy) Public Action-Collecting income from individuals by the Government or by politicians Labour Legislations- They are mostly enacted based on the resolutions of IMF. (Minimum wages Act,stipulations regarding work conditions)
Reduction in the gap b/w national business environment and international business environment Mobility of labour between countries Development of modern HR recruitment techniques like employee-referrals,outsourcing,e-recruitment,walk-in,consultin,etc. For achievement of competitive strategies by emphasizing on soft skills of employees like aptitude,attitude,emotional testing ,etc. Elimination of trade union/Government/political interference for recruitment Reduction in supervision and enhancement in productivity Selecting candidates with multi-skills rather than with expertise in a single area. Empowerment of employees Reduction in cost due to on-line interviews and selection
Downsizing of organisation structure Building Organization structure based on the characteristics of organization structure Job enrichment at all levels Creating autonomous jobs Performance planning and development Employee empowerment Encouraging team-work Culture building and competence building Motivation ,confidence and commitment building Structuring business groups Providing training and retraining Developing reward system leading to HRD
flat,teambased,strategic,empowered,flexible,decent ralized structures. Employee participation encouraged in management activities Companies aim at acquiring competitive advantage.