Dow Chemicals

Company snapshot
www.pwc.com
PwC
India Overview

Business Description
Dow Chemical International Private Limited (Dow India) is a
leading chemical company providing market-leading products
for industries such as building and construction, plastics &
packaging , water & health, food , pharmaceutical , automotive,
electronics and renewable energies
1100 people employed in India (2009)
Geographic presence in 36 countries and serving
customers in approximately 160 countries
32% of 2011 sales came from emerging economies
Strategically grow its position in basic plastics and chemicals
through JVs (acquired Rohm & Haas).
Focus on new technologies and centers of excellence in India
Operations Foot Print
2 Manufacturing sites- Chennai, Taloja; Blending facility-Kalwa
(catering to paints & coatings industry)
3 Centers of Excellence-Engineering (Chennai), R&D (Pune),
Transactional services and Expertise (Mumbai)
Product segments:
Electronic & Functional Materials, Coatings & Infrastructure solutions,
Agricultural Sciences, Performance materials, Performance plastics,
Feedstock & Energy
India offerings-Specialty & Base Chemicals, Designed Polymers, Latex,
Polyurethanes & Plastics, automotive and building solutions
Future growth drivers for Dow Chemicals :
Broad Geographic reach (Emerging markets focus)
Innovation based specialty businesses that deliver high growth; industry
leading investment of USD 1.65B in R&D (2011)
Vast and integrated portfolio of solutions

Source: Annual Report, Company Website, May 29, 2012
Other Information:
Global Sales (2011)-USD 59.9 B
Asia Pacific sales(2011)
- Revenue-10.5B
- Employees-8000
- Manufacturing sites-44
India Sales- Approximately 550 M (2008)-aiming for a three
fold increase by 2010
By 2008 Dow had invested USD 200M in India with 2
manufacturing facilities and 3 CoEs



Revenue by Geography (FY 2011
1
)

35%
36%
17%
12%
Europe,Middle East & Africa
North America
Asia Pacific
Latin America
PwC
Company strategy and Initiatives
3
Enhancing market knowledge, extending reach
and opening markets for Dow
Maximizing Centers of Excellence and investing in the region,
through local talent and technology
Investing in India
This takes the form of traditional investments via land and plant
purchases or standalone joint ventures with local companies
Creating market franchise
Creating market franchise by enhancing Dows market
knowledge and expanding the Companys reach
India strategy







Connection to 1984 Bhopal gas leak can impact goodwill: Media campaign to get Dow removed as an official sponsor of the
London Olympics. The Indian government wants Dow to pay an additional $1.7 billion, but Dow has refused.
Globally Implements cost reduction plans: The savings are part of Dow's goal to deliver an additional $250 million of cash flow
from cost interventions in 2012. The Company anticipates that approximately 900 positions will be eliminated worldwide, and in the first
quarter
Increasing footprint in Asia Pacific
Dow Electronic Materials: USD 400M in capital investments in Korea
New Coatings plant in Vietnam ,New polyolefin encapsulating plant in Thailand
Significant investments in China to support growth(Dow and Haier to form a global joint innovation lab in China)
Actively taken up CSR initiatives








Key Strategic news/ updates
Dow Chemical is targeting to achieve 35% of its global sales from emerging markets
through integration and diversification
Acquirer Target Commentary
Mulbery
chemicals
India
Dow Chemicals
US operations
Minority stake-Dow becomes a
provider of choice for Mulberys
specialty chemicals (2012)
Dow
Europe
GmBH
Gujarat Alkalies
and chemical Ltd.
JV between the two companies for
construction of manufacturing
facility at Dahej, Gujrat (2008)
Dow Agro
Sciences
NOCIL (National
Organic Chemical
Industries Ltd.)
DE-NOCIL became a 100% owned
subsidiary of Dow Agro Sciences
(2005)
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