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Introduction to Web

Publishing
ICT0203
Slide No. 1

HTML and Web Publishing

What is HTML? review


Why Learn HTML
Netscape Composer

Slide No. 2

What is HTML
Hypertext Mark-up Language
not a programming language
marking-up text for emphasis and

organization
standard

Slide No. 3

HTML file
ASCII file with a .html extension
contains tags and text
all web documents are HTML files

Slide No. 4

Tags
commands surrounded by <>
understood by the browser to take some

action

Slide No. 5

Example of HTML template


<HTML>
<HEAD>
<TITLE>My Home Page</TITLE>
</HEAD>
<BODY>Hello, I am .
</BODY>
</HTML>
Slide No. 6

Why learn HTML


Have a global audience
growth in the use for business and commerce is

expanding daily
do not need programming skills
you have the freedom to supply information to
readers in powerfully innovative ways.
Most dynamic medium you will ever publish in

Slide No. 7

What can I do in HTML


HTML tags can produce most of

the
formatting a normal word processor can do.
(tables, paragraphs, lists, italics, bold .)
But it can also incorporate images,
sounds, ,hyperlinks, other programs
For each one of these there is a special tag
For example the anchor tag
Slide No. 8

Linking to Other Documents


Chief power of HTML comes from its

ability to link regions of text (and also


images) to another document
Browsers highlight these regions to
indicate that they are hypertext links
HTMLs single hypertext-related tag is
<A>, which stands for anchor
Slide No. 9

URL syntax
protocol://host.domain[:port]/path/filename
In our links, the protocol is

usually HTTP,
but it can be news, telnet, ftp
HTTP = Hypertext transfer protocol

Slide No. 10

Publishing on the Web


all web documents are in HTML
HTML describes the format layout and

logical structure of a hypermedia document


users web browser translates the HTML
document
to publish - need to place the HTML
document where the Web Server can access it
Slide No. 11

Your URL
The web server for Ball State expects to

find your homepage in a special place (the


www directory of your account).
Your personal home page address will be
http://www.bsu.edu/web/username

This will retrieve the INDEX.HTML file from


your www directory.

Slide No. 12

Updating Your Homepage


There are many tools to use to create html

documents. They range from simple text


editors where you have to know HTML to
what you see is what you get environments.
These WYSIWYG tools are similar to using
a word processor (Word) FrontPage,
Dreamweaver etc
Slide No. 13

Publishing
The process of placing your web pages on

server
Most common method used to publish web
pages is some form of File Transfer
Protocol (FTP)

Slide No. 14

FTP - The File Transfer Protocol


How are we going to transfer the file(s) we

created using Word/FrontPage that are now


on the floppy to the directory WWW on the
BSU Web Server?
FTP
The program FTP is loaded on many
computers on across campus.
Slide No. 15

Availability of FTP
FTP programs are available on all Ball State

computers.
They are standard (and free) with most
operating systems
Mini tutorial on FTP and web page
publishing :
http://www.bsu.edu/ucs/article/0,1299,6975
~4573~2082,00.html
Slide No. 16

Put and Get


get and put are the fundamental
commands in any FTP program
Get
Files from connecting machine
going to the ftp machine
Machine from where

ftp was processed


(your personal
computer)

PUT

Machine connecting to
(WebServer)

Files from the ftp machine going to the


connecting machine

Slide No. 17

Questions

Slide No. 18

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