RETAIL SECTOR GLOBAL &

INDIA
BHAVEY DURGA
MBA 1st SHIFT
04215103913

INTRODUCTION
Over the last few decades, retail formats have
changed radically. The basic department stores and
co-operatives of the early 20thCentury have given
way to mass merchandisers, hypermarkets, warehouse
clubs, category killers, discounters and convenience
stores.
Retail, with total sales of $ 6.6 trillion, is the worlds
largest private industry ahead of financial industries $
5.1 trillion. It is also home to a number of the worlds
largest enterprises.
The Indian Retail Industry is the largest among all the
industries, accounting for over 10 per cent of the
countrys GDP and around 8 per cent of the
employment.

 Retailing in India is gradually inching its way toward

becoming the next boom industry. Modern retail has
entered India as seen in sprawling shopping centers,
multi-storied malls and huge complexes offer
shopping, entertainment and food all under one roof.
The Indian retailing sector is at an inflexion point
where the growth of organized retailing and growth
in the consumption by the Indian population is going
to take a higher growth trajectory.
The Indian retail industry is now beginning to evolve
in the line with the transformation that has swept
other large economies.

OBJECTIVES
To identify and understand the significance of
retailing in the current business environment.
To understand the factors affecting for retail
industry.
To identify the paradigm shifts in retailing
business with increasing scope of technology /
e-business and develop strategies accordingly.
To Understand significance for the retailing
business.
To understand the retailing sector in India.
Opportunities in retail sector.
Market growth of retail industry.

RESEARCH METHODOLOGY
The concept retail which includes the shopkeeper to
customer interaction, has taken many forms and dimensions,
from the traditional retail outlet and street local market
shops to upscale multi brand outlets.
Therefore, this concept of retail marketing through
departmental stores, which is coming up in a big way in India
was decided to be studied in detail, through an exploratory
and conclusive research.

Data Sources
Secondary data:Same as above some data is collected from the media also.
i) Newspapers
ii) Books on Management
iii) Text books

FINDINGS

Retail, with total sales of $ 6.6 trillion, is the worlds

largest private industry ahead of financial industries $
5.1 trillion.
Over 50 of the Fortune 500 companies, and around 25
of the Asian top 500 companies, are retailers.
The industry accounts for over 8 percent of the GDP in
western economies.
India has some 12 million retail outlets, Compare this
with the global retail industry, which is one of the
worlds largest organized employers.
The Indian retail industry is now beginning to evolve in
the line with the transformation that has swept other
large economies.

 It witnesses tremendous growth with the changing

demographics and an improvement in the quality of
life of urban people.
The Indian Retail Industry is the largest among all the
industries, accounting for over 10 per cent of the
countrys GDP and around 8 per cent of the
employment.
Retail and real estate are the two booming sectors of
India in the present times
As the contemporary retail sector in India is reflected
in sprawling shopping centers, multiplex- malls and
huge complexes offer shopping, entertainment and
food all under one roof, the concept of shopping has
altered in terms of format and consumer buying
behavior, ushering in a revolution in shopping in India

CONCLUSION
The retail sector has played a phenomenal role
throughout the world in increasing productivity of
consumer goods and services.
It is also the second largest industry in terms of numbers
of employees and establishments.
The India Retail Industry is the largest among all the
industries, accounting for over 10 per cent of the
countrys GDP and around 8 per cent of the employment.
The Retail Industry in India has come forth as one of the
most dynamic and fast paced industries with several
players entering the market.
The India Retail Industry is gradually inching its way
towards becoming the next boom industry.

LIMITATIONS
The project is limited due to time constraint
as it involves a lot of complex variables
which require a detailed study over a period
of time.
Since the study was based on the secondary
data, it may not show the correct picture.
Competition in Indian retailing is low.
Lack of basic infrastructure.
Inadequate power supply is the most
important obstacle to retailing.

Buy fear sell greed