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INTRODUCTION
TO
CYBERPRENEUSHIP
What is Cyberpreneurship ?
Cyberpreneur
Generally is an entrepreneurs who make money by
selling product through the Internet.
Cyberpreneurship
In this case the entrepreneur to do promotions using
electronic brochure which is known as copywriting.
Sales of products and services on the Internet.
Copywritin
g ??
What is cyberpreneur?
What is enterpreneur?
What is cyberpreneurship?
-is any person who starts a bussiness enterprise with the intent on seeing it become
successfull and working towards that end.
-varies from organization which merely promotes itself by using an electronic brochure
called a home page on the internet, to companies and organizations which sell their
products and services through the use of electronic mail (email) on the internet.
Technopreneurs?
-Technopreneurs are entrepreneurs who are into the core businesses involving
technology-based industries. They make use of technology to come out with new or
innovative products through a process of commercialization.
Conventional Entrepreneur vs
Cyberpreneurship
primary sources
refer to first-hand data or information gathered
directly through : ~ observations.
~ experiments.
~ interviews.
~ surveys.
Secondary source
involved gathering data that have already been compiled and are available.
it is initially conducted for one purpose using existing data which is :~ reliable
~ available references
~ mass media and electronic media
although secondary source relatively inexpensive, they often become outdated and outmoded, given that
they are used for a purpose other than for which was intended.
Reliable existing data
- can be used by entrepreneur is existing data which is reliable.
- example : information obtained from annual report of companies.
Reference
- an entrepreneur can use reference such as publish information from then library, internet and so on.
Mass media and electronic media
- advertisement and information in the newspaper, magazines and internet.
Information on raw materials can be a business opportunity for an entrepreneur.
Notes By : Farihan Elyana Bt Zahari
a) Recognizing customer
needs and wants
c) Performing self-assessment
b) Analysing or scanning
the environment
demographics,
population structure,
income, and taste
New government
policies and regulations
Industrial linkage
Development projects
by the public and
private sectors
Technological
breakthrough
d) Screening or
choosing business
opportunities
Experience
Competition
Knowledge
Legality
Skills
Fixed capital
requirement, working,
capital and growth
opportunities
Financial ability
Interest
f) Preparing or constructing
a business plan
Networking
Business risk,
financial risk such as
credit, cash liquidy,
loan and currency
exchange
Characteristics of Successful
Cyberpreneurship
Seeking Feedback
Internal focus of
control
Committed
Opportunity
Orientation
Confidence &
optimistic
Moderate risk taker
Initiative &
Responsibility
Flexible
Characteristics of
Successful Cyberpreneurship
Energetic
knowledge
Independent & an
organizer
Creative & Innovative
Drive to achieve
Tolerance for
failure
APPROACHES TO SEEKING A
BUSINESS IDEA
Fulfilling
Analysing
life problems
Diversifying
Observing
Using
Observing
Hole
SLIMMING
Pill
Spray
Beverages
Food
Tips
Personal trainer
Fitness trainer
Gym
lotion
My expertise list
My hobby
Discuss in group