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Agenda:
1. Services for Installed Base and SMAC
2. Discussion on the new face of Product: Xiaomi and Micromax
3. Interoperability Revisited: SOA and AETNA
Buzzword of (Yester)Day
SMAC
Social, Mobile, Analytics and Cloud
Let us discuss the following questions:
Which of these drivers is absolutely the *newest* ?
Satya Nadella 1st mantra is Mobile First, Cloud First. What
does it mean ?
Nadella also says Platforms and Productivity. What links
SMAC to Platform ?
How is the Social functionality leading to better enterprise
software ?
Remember, even Services firms like Infosys are selling a Social angle
Xiaomi (Contd.)
Xiaomi fanboys abound (like Apple, but unlike it theyre ages 20-34)
Given oriental notions of life/property, Xiaomi banks on the promise:
That fanboys will buy their first homes and stock them with Xiaomi products
Xiaomi will dodge IP concerns (its MiUI looks very much like iOS)
It will choose China, India, Indonesia, Brazil and leave out colonizing USA
Xiaomi is like what Gillette did: sell the razor-blade handle for cheap
Xiaomi (Contd.)
Innovative Marketing strategy:
Me Fan base, Technology Adopters, whove immense word-of-mouth
power
Selling phones via Chinas equivalent of Twitter (Sina Weibo)
Online Flash Sales as seen on Flipkart in India
Aims to be South Asias own Apple, with newest devices for the region
Other points:
Compatibility with Googles OS updates is promised. No Fork is seen
Xiaomi reports $5M/month (in 2013) revenue via MiUI-hosted services
Tech-Thoughts Sameer Singh (in 2013):
High hardware profit margins are not a sustainable trend
Instead, those who can leverage platforms to deliver and monetize OTT Services
will win
Questions to Ponder..
Is there an analog of the Net Neutrality problem here ?
With Fanboys being important, these are clearly consumer
products
Are there any enterprise applications of newer Micromax/Xiaomi products ?
Classroom-based MCQ-test
dispenser
So is it a Product Or a Service Or a Solution ?
Can you describe/discuss the technical features such a
device needs ?
What Solutions can you conceive of with this as a base
?
Can you think of any Services that can be provided
with this device ?
Can you apply the SMAC yardstick and identify related
features ?
Recall SDK What other devices could be coupled with
this device ?
Break
Interoperability Revisited
Services-Oriented Architecture:
SOA exposes business functions as services that other applications
and people can use in a simple, standardized way
Recall Business Computing Excel Macros and UDFs:
SOA attempts to do what Enterprise Application Integration would have done
in an early system
Less integration difficulties, more focus on improving service
SOA (Contd.)
SOA-like behaviour was previously the domain of Cos. With
A tight control on implementation
Large pool of technical talent both business analyst and developer
Separation of Concerns:
service interfaces from programming mechanics
SOA (Contd.)..
The mantra in Standardized SOA is:
Loosely coupled services
(Service Source) Business focus on Quality, Reliability and
Security
Application Support:
Does your ERP insist on its own client/front-end being used to access ?
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