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Pengarahan, Deputi Kepala

Badan Bidang Usaha Sektor


Logistik dan Pariwisata
Membangun Sistem Manajemen
Logistik Terpadu untuk Mewujudkan
Efisiensi Nasional

Awal Cerita
Mengembangkan Pulau Batam
Kesalahan Masa Itu

Bertabrakan Dengan PSA

Solusi
Jangan Bertabrakan Langsung

Sementara itu, BUMN


Sering Dianggap Tidak Efisien
Tidak Optimal Utilisasi Asetnya
Terpisah-pisah Usahanya

Padahal, BUMN itu


Komplit: Laut, Udara, Darat dan Pos
Apalagi
Tehnologi juga tersedia
Perhatikan
AFTA/NAFTA

tahun 2002 dan 2003

WTO

tahun 2010 dan 2020

Sebenarnya,
Investor itu Memerlukan
Kepastian Hukum
Pasar
Jaminan Logistik (Input maupun Output)

Maka Sistim Total Logistik Menjadi J

Total Logistics System Offers Tremendous Opportunity

Greater participation
in setting organisation.
Strategy & planning

Total Quality
Management
(TQM)

Identification of
Marketing
Opportunity

Just-in-time
Logistic

Save time and


reduce operational
costs

Quick Response
and efficient
customer response

Provided
Opportunity

Green Marketing

Knowledge of
using technology
application

Improves
accounting
logistics costs

Outsourcing,
partnership and
strategic alliance

Enhance logistics
professionalism

Improve logistics
information
systems

Total Logistics System Comprises The Folowing Domain

SUPPLIERS

WHOLESALERS
&
RETAILERS

WHOLESALERS
&
RETAILERS

WHOLESALERS
&
RETAILERS

WHOLESALERS
&
RETAILERS

SUPPLIERS

WHOLESALERS
&
RETAILERS

The traffics of merchandise


are monitored through on-line
information technology and
E-Commerce installed at each
clients station (high-tech)

SUPPLIERS

Integrated Logistics
Management Services
OCEAN
LOGISTICS

SUPPLIERS

GROUND
TRANSPORTATION

EXPORTERS
&
IMPORTERS
EXPORTERS
&
IMPORTERS

SUPPLIERS

SUPPLIERS

EXPORTERS
&
IMPORTERS

EXPORTERS
&
IMPORTERS

SUPPLIERS

Transportation
Distribution
Warehousing

EXPORTERS
&
IMPORTERS

EXPORTERS
&
IMPORTERS

SUPPLIERS
AIR
LOGISTICS

EXPORTERS
&
IMPORTERS

MANUFACTURERS

MANUFACTURERS

MANUFACTURERS

MANUFACTURERS

MANUFACTURERS

EXPORTERS
&
IMPORTERS

Total Logistics System Manages Flow Through Channels

Suppliers

Customer

Distribution
Center

Carrier

Carrier

Customer

Customer

Suppliers

Carrier

MANUFACTURING
MANUFACTURING
SITE
SITE

Carrier

Customer
Carrier
Distribution
Center

Suppliers

Carrier

Customer

Customer

Total Logistics Systems Helps To Improve Services

CUSTOMER SATISFACTION:
Suppliers
Intermediate customers
Final customers

INTEGRATED EFFORT:
Product
Price
Promotion
Place (Distribution)

COMPANY PROFIT:
Maximize long-term profitability
Lowest total costs given
an acceptable level of
customer service

Total Logistics System Helps To Reduce


Costs
Place/
Customer Service
levels

Inventory
Inventory Carrying
Carrying Costs:
Costs:
Inventory
Inventory management
Packaging
Packaging
Reverse
Reverse logistics

Transportation
Transportation costs:
costs:
Traffic
Traffic and
and transportation
transportation

Lot
Lot Quantity
Quantity Costs:
Costs:
Material
Material handling
handling
Procurement
Procurement

Warehousing
Warehousing costs:
costs:
Warehousing
Warehousing and
and storage
storage
Plant
and
warehouse
Plant and warehouse
site
site selection
selection

Order
Order Processing
Processing and
and
information
information costs:
costs:
Order
Order processing
processing
Logistics
Logistics communications
communications
Demand
Demand forecasting/planning
forecasting/planning

Logistics Center Runs On The Basis Of High -Tech


DOMESTIC
TRADERS

E-COMMERCE
E-COMMERCE
operations
operations

Importers

SHIPPING &
CARGO

WAREHOUSING

TRANSPORTATION

POSTALS &
COURIERS

Requests and Monitors:


Merchandising selection
The movement of merchandise
(mobile and station)
Placing orders (purchase and sell)
Cost of merchandise and expenses
Negotiation and deals

Shipping
Lines

INDUSTRIAL
ESTATE

Direct and on-line Communication

Exporters

Direct and on-line Communication

DOMESTIC
FACTORIES

Military
Services

Main
Factories

INTEGRATED LOGISTICS MANAGEMENT SERVICES


RUN THROUGH E-COMMERCE

World
Wide
Cargo Co.

Freighters &
Airliners

Main
Marketing
Channels

Total Simplified Purchasing Orders


1

Customer
access to
E-Commerce

Customer
place a
purchasing order

Shopping to available
worldwide suppliers

WORLDWIDE
SUPPLIRES

Purchase order
transmittal

WORLDWIDE
SUPPLIRES
WORLDWIDE
SUPPLIRES

Receiving Reports

E-COMMERCE

PAYMENT
SETTLEMENT

Integrated
Logistics System

Transaction
Settlements

Accomplished through
EDI (Electronic Data
Interchange)

5 Customers
Warehouse

Just-In-Time
basis

Centralised Logistics
Warehouses

WORLDWIDE
SUPPLIRES
WORLDWIDE
SUPPLIRES

3 Order
Processed

WORLDWIDE
SUPPLIRES

Merchandise
shipment

WORLDWIDE
SUPPLIRES

Components Of Logistics Management Helps Customers


To Reduce Inefficiency And Costly Problems
Management actions
Planning

Implementation

Control

Inputs to
Logistics

Output of
Logistics

Natural resources
(Land, facilities,
and equipment)

Marketing Orientation
(Competitive
advantage)

Human
Resources
Financial
Resources

Logistic Management
Suppliers

Raw
Materials

In-Process
Inventory

Finished
Goods

Information
Resources

Customers

Time and Place


Utility
Efficient movement
to customers
Proprietary
assets

Logistics Activities
- Customer services
- Demand forecasting
- Distribution communications
- Inventory Control
- Materials handling
- Order Processing
- Parts and service support

- Plant and warehouse site selection


- Procurement
- Packaging
- Return goods handling
- Salvage and scrap disposal
- Traffic and transportation
- Warehousing and storage

The Long-term Plan of Total Logistics System


Through the Year of 2000 Anticipating Free Trade Era
2000

2001

OBJECTS OF
PLANNING

Setting-Up Logistics Center


Setting-Up Industrial Park
The use of on-line operation

EXPECTED
RESUTS

SHORT TERM PLAN

A Competitive Integrated
industrial and logistics parks
which enable customers to
enhance efficiency in inventory
carrying and ordering costs
A Highly competitive international logistics services

2002

2003

2004

INTERMEDIATE TERM PLAN

Continuation of Industrial Projects


Preparation of I P O.
Stresses on strong points

Integrated Industrial parks and logistics


centers that equipped and operated by
high technology information linked to
nationwide customers stations
Virtual purchasing orders
High efficiency competition among the
industries include all SOEs

2005

LONG-TERM PLAN

Further development
of Integrated Industrial
and logistic services
by inviting more
strategic Partners

Nation Competitive
Advantage
Hub Centers Serve as
Industrial Park,
Logistics Center and
Financial Center

Consolidated
Feature

Legal

Venture
Capital Group

Logistics
Warehouses
Logistics
Infrastructures

BATAM

GOVERNMENT
SUPPORT

FINANCIAL
RESOURCE

LOGISTICS
FACILITY

ASEAN Largest
Total Logistics
Group

I.P.O.

LOGISTICS
NETWORKS

MARUNDA

CENGKARENG

Infrastructure
& Facility

Worldwide Logistics
Enterprise
Know-How Team
Government Related
Connections
EMERY

COSCO

DANZAS
A.E.I

CHINA
SHIPPING

AIRBORNE

CHINA
MERCHANTS

CONTERM

TRANSLINK

AIR
TIGER

OTHERS

E-COMMERCE

Market Value Creation


Market Capitalisation
Through Aligning Logistics and
E-Commerce Enterprises

GLOBALISATION OF LOGISTICS READINESS

The Final Chapter of The On-line Integrated Logistics System

RELATED MINISTERS OFFICES

Worldwide Suppliers

NATIONWIDE
LINKED LOGISTICS
WAREHOUSES

On-Line nationwide of related


merchandise monitoring

On-Line
Communications
On-Line nationwide
merchandise monitoring
owned by all SOE

PRESIDENTS
ACCESS LINE
NATIONWIDE
SOE
WAREHOUSES

Can execute on-line monitoring


of all merchandise movement that
belongs to SOE.

Terima Kasih

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