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Presented to Mam Sabahat

Presented by Rabbia Naz

Mark Zuckerberg

MARK ZUCKERBERG
Mark was born on May14, 1984
Born in White Plains New York
Born into a Jewish-American family. Living with his
mother Karen, a psychiatrist and father Edward, a
dentist. Along with his three sisters.
Attended Harvard University where he created the
social network.

ROLE OF MARK
ZUCKERBERG
Early Life:
Middle School :
Zuckerberg began using computers
and writing software in middle
school.
High School:
Zuckerberg took a graduate course
in the subject at Mercy College near
his home while still in high school.
During Zuckerberg's high school
years, under the company name
Intelligent Media Group, he built a
music player called the Synapse
Media Player.

ROLE OF MARK
ZUCKERBERG
College years
Began Classes at Harvard:
By the time he began
classes at Harvard, Zuckerberg had
already achieved a "reputation as a
programming prodigy", notes Vargas.
Launched "Thefacebook:
On February 4,
2004, Zuckerberg launched
"Thefacebook,originally located at
thefacebook.com.

CO-FOUNDER OF Facebook
FACEBOOK:
Zuckerberg launched Facebook from his Harvard dormitory room on
February 4, 2004.
Facebook is an online social networking service.
Facebook was founded in February 2004 by Mark Zuckerberg with his
college roommates

CO-FOUNDER OF Facebook
History of Facebook:
An earlier inspiration for Facebook may have come from Phillips Exeter
Academy, the prep school from which Zuckerberg graduated in 2002.
Earlier, in April 2009, Zuckerberg sought the advice of
former Netscape CFO Peter Currie about financing strategies for Facebook.
On July 21, 2010, Zuckerberg reported that the company reached the 500
million-user mark.
Vanity Fair magazine named Zuckerberg number 1 on its 2010 list of the Top
100 "most influential people of the Information Age".
On August 19, 2013, the Washington Post reported that Zuckerbergs
Facebook profile was hacked by an unemployed web developer.

Merger & Acquisition


Acquired 10 co. till today
Instagram- largest acquisition by fb
Purpose of acquisition

Leadership secrets of
Zuckerberg
Follow your passion
Be prepare for
criticism
Don`t be afraid to dare the giant
Take risk

Facebook

facebook

facebook

The Social Network


A 2010 american drama based on The
Accidental Billionaires
Win the golden globes award for best
film
Zuckerberg is wrongly portrayed in a
film
Mark replies "I just wished that nobody
made a movie of me while I was still
alive.

Traits & Characteristic


Motivated
Focus
Has technical experience
Introverted Person
Determined
Not Thinking Over Problems
Creative
Care Free Individual
Persistent

INNOVATION OF FACEBOOK
NEWSFEED:
Top stories and Most
Recent.
Give Choice to make post
important or not.
Put the post on top if you
miss it.

INNOVATION OF FACEBOOK
THE TICKER:
Real time friends
activity.
light version of your
wall.
An easy way to go
on the post.

INNOVATION OF FACEBOOK
TIMELINE:
mark zukerberg define
timeline as "all the stories,
all your apps, a different
way express who you are"
It consist all your
activities and information.
Easy way to go through
your friends important
activity.
goal of timeline is
essentially to have your
entire life on Facebook.

INNOVATION OF FACEBOOK
GAMES AND APP :
Great way to entertain.
you dont want to purchase
or download the game.

Does not require any features to play


games and run the app.

INNOVATION OF FACEBOOK
GRAPH SEARCH :
It is a semantic search.
It provides information about all the
facebook users and external data.
Example : Friends who Like Star Wars
and Harry Potter
For setting up a potential date, Who are
single men in San Francisco and are
from India
For employee recruiting, NASA
employees who are friends with people

Social Impact Of This Business


It affected the social life and
creativity of people
It allows users to continuously
stay in touch
Sometimes its create misuse
and negative impact.

Growth and
Success

2004- facebook was founded

2005-facebook launched a high school version


2006-facebook was open to everyone with valid email address
2007-facebook had 100000 business pages.
2008-set up its headquarter in Dublin .ireland
2009-it had turned cash-flow positive for 1t time
2010-increased stadily,as more people visited facebook than google
.
2011-become second most accessed website in US.

Good Points And Bad Points


About mark zukerbarg
Able to read and Wright in 5 different languages, for him no matters what
country hes in.
hardworking person as founder of most popular social network in the world.
having extraordinary conviction that he could make his dreams becomes a
reality.
He believes in human relationships, which is what led him to create facebook in
the 1st place.
He is loyal and he also like to help other people.
zukerbarg hates public speaking.
He is bad at communicating with employees and executives.

Features
It includes the friends, fans, wall, news feed, fan
pages, groups, apps, live chats, likes, photos,
videos, text, polls, links, status, pokes, gift, games,
messaging, upload & download , etc.
Its a great way to keep in touch with friends and for
those who are studying far away from home.
A Facebook lite version has also been launched for
users with slow internet connection.
Any product or service we advertise on facebook
basically gets put into hands of the person who wants
or need it. It is mainly B2C platform.

Growings of
Facebook

The percentage of facebooks users who use the service daily are across
all regions q4 2012.

Overall more than 58 percentage of facebook 1.056 billion monthly users


are also daily users. ( source : www.insidefacebook.com )

CHART:

The above chart shows facebooks growth in monthly active users


across the globe since it last earning call in October of last year it
shows 24.97 percentage increase from q4 in 2011.

COMPARISON BETWEEN
FACEBOOK, GOOGLE +, TWITTER
Social media these days is looked at
as just the newest craze & people use
it to document every second of their
lives. Based on the following criteria
we can compare top 3 social
networking sites:
What makes it unique
Downsides & limitation
How to use them for marketing

Source: www.thestrategyweb.com given by Stefano epiphany.

Conclusio
namount of great things in
Mark has done a significant
such a short period of time.
Mark is the worlds youngest self made billionaire.
the reason we admire him is his self confidence, strong will & passion.
we also admire him for his drive for success.

THANK
YOU

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