The masthead is located in the top

left hand corner and stands out

due to it being quite big. The
colour of the font is a bright red
colour, the colour red signifies love
and boldness. The masthead also
has a black stroke around it which
also makes it stand out more. The
masthead catches peoples eye
because of the bold colour and
serif font used. It would be one of
the first thing that the audience
would notice on the front cover.

The main image for this magazine is of

the rapper Dizzee Rascal. The shot type
used is a full body shot, this is shown by
the audience being able to see the
rappers whole body from head to toe. All
magazines have a main image which is
usually of a famous figure. The rapper on
the front cover could be seen as an
influential figure and this relates to the
magazine as it is to do with the genre
music. The magazine would attract the
target audience due to it having Dizzee
Rascal on the front cover. In the image,
he is wearing baggy jeans, trainers, a
vest and a gold chain. The mise-en-scene
of the gold chain shows that the chain is
important due to it being a main thing
that rappers would wear. The mise-enscene also shows that the background of
the image is of graffiti and would
therefore attract an audience due to
colours that stand out. It would therefore
stand out to a younger audience and
fans of Dizzee Rascal. The rapper also
has a huge smile on his face, which
would attract people to buy the
magazine. The smile on his face also
shows that he is a lively person and
would attract people due to a positive
energy.

Located here is a puff which reads; NEWS,

PAVEMENT REUNION, Wowee Zowee its on!.
This stands out due to the colour of the puff
being red, which links to the mise-en-scene
of the colour scheme. The words Pavement
Reunion are also in a white font which stands
out across the red background. This would
catch the audiences eyes because it is bold.

This is also a puff, however it is not in a

bubble/shape. This is also part of a tagline
and it makes the readers more intrigued as it
is part of a special offer.
Located on this part of the magazine,
below the puff is a cover line which is a
sort of preview to let people know what
artists are featured in the magazine. They
would be intrigued as they might be some
of the target audiences favourite artists.
The font used is part of the theme of the
magazine, this makes it fit in. The colours
(red and black) used also help it fit with
the colour scheme. This is due to the use
of mise-en-scene.
Placed in this area of the magazine is
a cover line. This is one of the only
smaller cover lines on the magazine.
The cover line has the word blur
above it which has been enlarged a
bit and is also quite bold. This makes
the smaller cover line stand out and
catch peoples eyes. Below the
enlarged writing that says blur, it
has some smaller information about
the feature inside of the magazine.
The word blur is also in a white font,
this makes it stand out against the
background which is red. The smaller
writing below is also white and is in a
thin serif font.

The main cover line of the image of the magazine is Dizzee

Rascal, I'm spreading joy around the world, man!. This
catches the audiences eye due to the bold, white font that
has been used. The name Dizzee Rascal stands out lots
due to it being big. The audience would want to know how
he is spreading joy around the world and would therefore
be intrigued to read inside. The rappers name is important
as it shows his relevance and relationship to the magazine,
this is also shown by the way his name is in capital letters.
There isn't many cover lines on the magazine so this shows
how important it is to the whole concept. The rappers name
also has a shadow behind it and this makes stand out.

The rule of thirds is used in this image

to have a clear layout on the front
cover and this would attract the
audience. The barcode is placed in a
dead area of the magazine as it isnt
an important feature. The rappers face
is also in one of the main hotspot
corners of the magazines which is
important as it is a normal convention
of creating magazines.

Located on the top centre of the page is

the magazines name, NME. It is in the
typical red font and is quite bold. It is over
a black background and on the right side
of it is the title contents. The title
contents is white and looks a bit
stretched, this makes it stand out. It
especially stands out due to it being on
top of a black background, this would
therefore make it easy for the audience to
recognise that its a contents page.
Overall, the words on top of the black
banner stand out due to the colours used.
The mise-en-scene used for this feature is
based on the colour scheme as it
thoroughly follows this theme throughout.

Under the name of the magazine (NME) and title

(contents) is the date line, which reads 26 th
September 2009. This feature has been used to let
the readers know when the magazine issue has
been released. This is a common feature in
magazines and is almost always used. The dateline
stands out because it is over a black background
and the writing used is white.

On the left hand side of the

magazine, there is an index section.
This is here to let people know where
things are more easily. Index pages
are usually there for people to be
able to locate things more quickly,
easily and efficiently. Most
magazines dont have this sort of
feature and this therefore makes it a
USP for the NME magazine.

Located at the bottom of the contents page is

an editors message. Editors usually feature this
on their magazines so that readers can feel a
connection with them. It is also a direct mode of
address. The editor mentions what pages
specific artists or important articles are on. The
editor also uses a rhetorical question at the start
of his message and this helps to engage with
the readers more. The font used is white and
serif, it is also on top of a black banner. This
helps it to stand out and to help catch the
readers eyes due to the colours used whilst
producing it. On top of the message, it says
touring special in a white, rustic font.

The main image on the contents page is of a

woman who has her hand on a coach. This anchors
with the heading below that says touring special.
The shot type used is a canted angle as it has been
tilted. The woman is wearing a vest type top and
has iconography use as she has bracelets on her
wrist. Her hair has also been put into a type of bun.
This is a direct mode of address as well as she is
looking at the readers of the magazine. The picture
also has a border around it and this makes it looks
like it has been stuck onto a magnetic board. The
main image has also been centred in the middle of
the page so everything revolves around it. This
shows the importance of the photograph used.

Located on the right side of the magazine

are subheadings for the magazines and
articles that are featured in it. The
subheadings on the magazine are; news,
radar, reviews, live and feature. The
subheadings stand out because they are in
bold, white font and are on top of a black
banner (like the contents title at the top).
This makes them stand out because
people will be able to pick out important
features more easily. The subheadings also
have page numbers by them. The page
numbers are red, they follow the mise-enscene of the colours as the follow a set
scheme. The page numbers will make
things easy for people to find as they will
know what page the things are on. Under
the main subheadings are normal
headings which are smaller and are in a
bold font. These headings give people an
insight as to what is featured.

In the bottom right hand corner of the

magazine, there is a section about
subscribing to the magazine. This is one of
the terminal areas on a magazine and this
will catch peoples eye. The font colours
used for the writing on this section are
yellow and white, these are bright colours
and are in a bold font. This will therefore
attract peoples eyes and make them want
to subscribe. There are also two smaller
images of magazine covers there which
would attract people to subscribe as they
have famous icons on the front cover. Due
to it being in a terminal area, people will
have the image in there mind and will
therefore think about it. There are also
contact details there for if people do want
to subscribe to the magazine. It also gives
them a reduced price cost.

The main image on the double page spread of

this magazine is of the rapper Dizzee Rascal,
who is also featured on the front cover. Dizzee
looks like he is about to cause trouble or do
something mischievous. The main image
takes up the whole of the page. The audience
would be attracted to this page because they
would like Dizzee Rascal. The background of
the image has graffiti, which also anchors to
the main image as there is also some graffiti
on the background of that too. The rapper is
wearing a white t-shirt, red jacket and blue
jeans. The colours red and white that he is
wearing also links to the mise-en-scene of the
colour scheme, which also links to the front
cover. Dizzee Rascal is wearing clothes that a
stereotypical rapper would wear and clothes
that the direct target audience would find
stylish. As previously mentioned, the rapper
has a mischievous facial expression which may
suggest he is doing something bad, he looks
like he is looking in a different direction to see
if anyone is watching him. His facial expression
used shows that there is no direct mode of
address used as he is not looking at the
readers. The type of shot used to take this
image is a medium long shot, as you can see
from his knees up. Other forms of iconography
used on this double page spread are empty
bottles of alcohol, plastic cups and some sort
of boom box, which all show a representation
of what things are in a rappers life.

The magazine follows the codes and

conventions of the rule of thirds as four
columns have been used whilst making
the double page spread. There have
been two used on the left side, and two
used on the right. The main image used
stands out a lot on the double page
spread and so does the headline.

Mise-en-scene has been used in the image

through the use of graffiti which has been
featured on the background. It shows that
the main figure in the magazine is doing
graffiti, which denotes an image of a bad
man. It also shows him doing something
that's naughty, this may attract readers as
the graffiti is colourful and stands out.

The double page spread has a headline on the top

right side that says; From TAGS to RICHES. The
headline is in big, black and bold font which stands
out a lot. It is very big as it takes up almost half of
the right side of the page. It also stands out a lot
because the background is white and this makes the
font catch peoples eyes. The different words in the
headline are different sizes. For example, the words
tags and riches are much bigger than the words
from and to. This feature has been used because
then the readers will know exactly the topic of the
actual text is. This makes it a good feature to be used
as people will catch core information. The words tags
and riches are also in a thicker font than the other
words used.

Next to the headline of the article, there is a really

small caption that mentions the person who took
the image of Dizzee Rascal and the person who
wrote the article. This tells the readers who
helped to construct this page. This is in a smaller
font because it isnt really that important and the
readers wont care that much.

Below the headline, there is a subheading for the article

that speaks a bit about the year Dizzee Rascal has had,
this gives the readers more of an insight of his life. This
font used is serif and the rappers name has been given a
bolder font. The writing is a bit bigger than the actual
article font itself.
The overall impression of this double page
spread shows Dizzee Rascal and his life
changes, it also denotes rappers and the
lifestyle that they have. It shows his
lifestyle and about how is has gone from
tags to riches.

In the bottom right corner, a second

image has been used of a boom box,
alcohol and cups. These images are
smaller and anchor to the whole
concept of the page due to it being a
factor of a rappers lifestyle.

There is the actual article presented in this area of the

magazine, the font used is quite small and is a serif
font. The article talks about Dizzee Rascal and his life,
which would attract readers that like him and his music.
The article anchors to the image because it is about
him. There is also a drop cap at the start of the
paragraph which is noticeable because it is big and
bolder than the rest of the text. This is a used
convention to let people know where the start of the
paragraph is. Drop caps are a frequent convention in
magazine articles.

Something that all three of the magazine features have in

common is that they have a main cover line. For example,
the front page has one about Dizzee Rascal spreading joy
around the world, the contents has a touring special and
the double page spread has one that says from tags to
riches. Another thing that all of the magazine features
have in common is that they all include a main image. On
the front cover and the double page spread, there is a
main image of the rapper Dizzee Rascal whereas on the
contents page there is a main image of a woman touching
a tour bus. Having main images in magazines are
important and are a big part which can be used to attract
the target audience. The main cover and double page
spread contents have used mise-en-scene through the use
of having graffiti on the backgrounds which is used to
denote trouble makers. The front cover, contents and
double page spread also follow a colour scheme with the
main colours being red, white and black. This is shown
throughout the magazine and have been used with things
ranging from fonts to main images. Another thing that has
been indentified in all three magazine features is that they
all use bold and enlarged fonts in some way to make the
words stand out. Mise-en-scene has been used on the front
cover, contents and double page spread by the clothes