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DEFINISI
DEFINISI
SUMBER
Difference of approach
While Jones (1982) argues Smith (1990 ) claims
that
From distant to closely related
Smith (1991) and Jones (2001) both showed that
However Hutchison (2002) demonstrates that
Chronologically
Early marketing theory owes its development to
Many studies contributed to
for example, Jones and Smith (1986). Hunt (1987) was
recognised for but later
Jamison (1999) showed that
Note: past tense for completed workpresent
tense for work that is considered still current
(even if it may have been published in the past).
Types of Reviews:
Thematic Review: a theme is identified and
studies found under this theme are described.
Major ideas and findings are reported rather
than details.
Study-by-study Review: a detailed summary of
each study under a broad theme is provided.
Link studies using transitional sentences. Must
be organized and flow coherently under
various subheadings. Avoid string quotations
(i.e., lengthy chunks of text directly quoted
from a source)
Referensi