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Baby Care Market in

India 2015-2019

Baby Care Market in India

2015-2019
The report discusses the following indepth:
Product Segmentation
Market Segmentation by Category
Market Segmentation by Nature of Transaction
Business Segmentation

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Baby Care Market in
India 2015-2019
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Business Segmentation by Revenue

Geographical Segmentation by Revenue

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Key Trends
India is one of the most attractive retail targets globally and
represents a high-potential, untapped market for baby care
products. It has the largest population of children in the world
with more than 20 percent of the world population of children in
the 0-3 age group. This has contributed to the high demand for
baby care products, including baby apparel, toys, skin care and
hair care products, baby food, accessories, and diapers.
TechNavios analysts forecast the Baby Care market in
India to grow at a CAGR of 17.38 percent in terms of
revenue during the period 2014-2019.
TechNavios Senior Analyst says, The Baby Care market in
India is driven by several factors. Per capita increase in
disposable income is encouraging consumers to buy luxury
goods. Increasing urbanization is also expected to boost
market growth considerably.

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Scope of The Report

Understanding the key drivers influencing the
market
Understanding the challenges faced by the market
Activities of various stakeholders involved
Key focus areas for the vendors
Major trends that will shape the future of this
market
Vendor landscape and trajectory of the market
Conclusion

A detailed analysis
of each market
driver, challenge
and trend is
available in our
report:
Baby Care Market in
India 2015-2019

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Vendors
Johnson & Johnson
Johnson & Johnson is involved in the development,
manufacture, and sale of a broad range of products in
the Healthcare industry. The company conducts
business in virtually all countries of the world with a
focus on products related to human health and wellbeing.

Kimberly-Clark

Kimberly-Clark is a healthcare company. It focuses on

the discovery, manufacture, and marketing of
personal care, consumer tissue, K-C professional, and
healthcare products in the US and worldwide. It
undertakes the development and marketing of an
extensive range of products made from natural and
synthetic fibers by using novel technologies in fibers,
nonwovens, and permeability.

Procter & Gamble (P&G)

To understand the
vendor landscape
and for a full list of
vendors view our
report:

Established in 1837, P&G is headquartered in Ohio, US.

Baby Care Market in
The company provides consumer products worldwide,
India 2015-2019
marketing them through mass merchandizers, drug
stores, grocery stores, department stores, membership
club stores, and e-commerce and high-frequency
stores.
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Market Landscape
The Global Baby Care market is growing significantly.
Health benefits of baby care products, along with their
convenience and availability in organic forms, have fueled
demand.
In 2014, the largest market segment was Baby Toiletries.
The Baby Hair market has the lowest market penetration, but is
expected to grow during the forecast period.
Consumers are becoming selective in their product choice.
The second-child permit in China and strong government
regulations in emerging countries such as India, China, and
Nigeria are gradually changing their market structures and
competitive dynamics.
CANADA &UKJohnson,
CHINA INDIA
Vendors such USA
as Johnson
P&G, and Unicharm

Key Buying Criteria

Guest
Bloggers
Parameters
Affordability

Details

Baby care products should be affordable

and provide value for money to buyers
Baby care products should be easily

Availability
Authenti available
city
The brand image will have a direct impact

Delivery
Brand Name
on the purchasing behavior of consumers
Price
Service Baby care products must be available in
Choice
Support
different varieties
Quality

Baby care products should be free of toxins

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Baby Care Market in

India 2015-2019

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About
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