The document analyzes an advertisement for Surf Excel detergent that targeted housewives, mothers, and quality-driven customers in rural and upper middle/higher class markets. The ad emphasized that it makes more sense to use Surf Excel for washing, and it made a huge impact on its target audience.
The document analyzes an advertisement for Surf Excel detergent that targeted housewives, mothers, and quality-driven customers in rural and upper middle/higher class markets. The ad emphasized that it makes more sense to use Surf Excel for washing, and it made a huge impact on its target audience.
The document analyzes an advertisement for Surf Excel detergent that targeted housewives, mothers, and quality-driven customers in rural and upper middle/higher class markets. The ad emphasized that it makes more sense to use Surf Excel for washing, and it made a huge impact on its target audience.