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Question 2: How does your

media product represent


particular social groups?
Gender representation
The front cover of my magazine consists of a female and follows female conventions of how females are perceived
within the media; which is attractive and sexy. The way in which she is dressed shows flesh and her low cut top shows
cleavage which links to Laura Mulveys male gaze theory as this links to aspects of what males would like and expect to
see on the font and inside of a magazine. However I chose to style my model like this because I wanted her to appear
attractive and like she is important within the idustry as she is an upcoming star with pure talent that many will aspire
to in the future. I wanted her inner personality to be reflected through the photography I took, this is why I got her to
pose smiling, this shows she is mature for her age and has friendly characteristics about her. I wanted her hair In the
style of a half up/ half down to represent characteristics of my favourite artist which I aspire to in my day to day life
which is; Ariana Grande. I studied many pictures of Ariana Grande to create an exact copy of her hair style and pose for
the camera. Ariana appears natural in all photos and this is in outlook I wanted to incorporate into my own photos.

However in my contents page my model; Lucy is wearing a black hoodie and a skirt which is not showing much flesh at
all. She is seen tilting her head bringing her hair to the side holding a microphone which gives the vibe of home singing
or tours on stage in sight for the future. I did this to allow the theme of pop to be portrayed throughout my designs. This
photo supports how I didnt purposefully want to create the Male Gaze and support this theory. I wanted to create a
main purpose of how a young girls talent can be aspired to.

My magazine is stereotyping that only girls can be seen to sing and have talent. My magazine has no male photography
which creates a sexual divide. Stereotypically males are bad singers and cant sing However this is not true. Men are
equally as good as women and many males have become singers and released songs into the top charts. Eg; Chris
Brown and Jason Derulo.
Youth Representation
I have chosen two youths of 17 years of age to model throughout my magazine (Lucy and
Megan). The cover lines also fit the models artist they are reflecting; eg Rosie Miller. I
have done this due to the common age people start to make progress within the music
industry. Many artists start singing from a young age with a contemporary dance
background that is alongside their love for music. Their main progress sector is when
they are In their teenage years before becoming successful and this is the age your most
experimental and daring to try new things and building confidence is a second nature.
This connotes to my target audience of 17+ to those who want to reach out and become
inspired by this magazine and try new things for themselves if they have a potential to
take their love for music further. My models body language, clothing, hair style and
makeup represents youth by taking pride in appearance. They both look stylish and fit
the upcoming trends in fashion which many teenagers wish to follow due to statuses and
feeling more accepted in society. Pop is dominated by this age group as it is seen as the
most common type of music which is downloaded by teenagers which is used for
personal use and also enjoyed in nightclubs and remix's made reflect these artists and
bring a more upbeat electronic dance vibe. From this fact this proves the genre of pop
will never die and will always continue to produce music for everybody of all ages and all
expectations. The mise-en-scene of my magazine reflects this well and how talent is
something special and how everybody consumes the talent of singing through many
ways daily. The music industry in constant and is changing everyday.

Youths of 18+ are stereotypically seen as wild party animals and seen clubbing until
5am every weekend This is grammatically correct however not everybody goes for a
drink, like myself I go for the experience of listening to the music and having a good time
Ethnicity
Within my pop music genre, it is commonly associated with the white middle class
audience and this means that image within pop would support this however many
artists are mainly international and they all have different cultures. My main image is
a youth with a white British nationality which doesnt challenge this. Which therefore
the magazine follows the same codes and conventions. My magazine is targeted for
citizens within the United Kingdom. I have aimed to keep subject content relevant to
their surroundings and language. I have used occasions such as V Festival as a main
feature to the magazine as this is a huge event by Virgin that many UK citizens
attend and look forward to all year round.
Many artists within the charts who become successful are international citizens but
are accepted into the United Kingdom as part of the EU and countries accepting
others talents and who they are. My magazine challenges this as it could be
stereotypically saying that the United Kingdom has no talent as it is mainly America
in the top charts. My magazine is highlighting that the UK has uprising acoustic
singers that are rising to challenge the music industry and challenging nationality.
The majority of uprising British talent to this day is R&B / Rap recently proven by the
release of Stormzys current album Gang Signs & Prayer and has made it into the
iTunes charts. Stormzy is a British nationality but is black skinned, this proves that all
music types can make it no matter what nationality.
Music apps such as Spotify
give a weekly update of the
top 100 artists currently week
to week. This is the current top
10 Artists listened to week
commencing 11th March 2017.
This proves how different
nationalities are as successful
as each other within the
industry and how their place in
the chart can differ week to
week with how the audience
chooses to consume media.

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