Team 3

1
CONTENT
S
1 THE COMPANY

2 ISSUES & PROBLEMS

3 ANALYSIS & RECOMENDATIONS

2
1
THE
COMPANY
3
1 THE COMPANY

4
1 THE COMPANY

5
1 THE COMPANY

6
2
ISSUES &
RECOMMENDATION
S

7
 2 ISSUES & PROBLEMS
EXPANSION INTERNATIONNALY

After the POSCOs privatization, the

company decided to move into the
international market.

They made the mistake to bring the same

values and traditions from S.K to another
countries, instead to understand the local
cultures

Now a days, the company have problems

and issues in most of their plants and
steel mills around the world.

8
2 ISSUES & PROBLEMS
EXPANSION IN INDIA

The company now should

decide if they will continue
on the international market or
move back to S.K

Economic Crisis, China and

Japan.

Their biggest issue is the Indian plant.

Problems related with corruption,

bride, environmental and others made the
project more expansive and problematic.

9
3 ANALYSIS &
RECOMENDATIO
NS
10
3 ANALYSIS &
RECOMENDATIONS

1 RAW MATERIAL SELF-SUFFICIENCY

INTERNATIONAL ENTRY MODE

2 SELECTION

MALE
67%
INTERNATIONAL SITE SELECTION
3
STRATEGY

11
THANK YOU