Corporate Presentation 2014

About Oxigen

• B2B, IT enabled transaction and payment processing

platform
• Investments from Indian promoters & Blue Label
Telecom South Africa
• Electronic delivery and distribution of prepaid and
Transaction/ Payment Management Services
• Seamlessly networked environment through a rapidly
expanding retail network of :
– Over 135,000 Oxigen touch points
– Government lead portals & Banking Web/ WAP
sites and Banking mobile apps.
– Currently at 35 million real time transactions a
month.
OXIGEN Milestones

2004 Company Started Operations

o 4 Services
2005 o 100 Outlets-Delhi only

o 19 services
o 20000 Touch points
2006
o Citi Group Ventures (USA) invested in Oxigen

o Direct to Home satellite added

o 28 Services
2007
o 35000 touch-points
OXIGEN Milestones

o Added Oxigen Wallet, India’s First e-Wallet (accessible from

Mobile and Online)
2008 o Introduced Travel Services, totaling 30 Services
50000 touch-points
o Microsoft partners with Oxigen as a Strategic Investor

o Added Toll Tag payments, Built Connectivity to Bank portals ,

2009 CSE’s & International Aggregators
o 38 Services
o 60000 touch points

o Roll out of SBI Kiosk Banking

o 75000 touch-points
2010 o Planned by 2010 end- Bank Open Oxigen Wallet on Oxigen Wallet
platform
o Money transfer and P2P Payments
OXIGEN Milestones
o Launched Insurance services
o Signed agreement SBI for launch Of MobiCash, a white labeled –prepaid
2011 mobile wallet
o Launched OxiSmart, a new Point of Sale Terminal, with battery back up and in
built GPRS

o Extended Oxigen services across multiple white label websites and WAP sites,
like Ncarry, Nimbuzz, Airtel Money, Tata MRupee
o Launched service of State Banks Mobile wallet SB MobiCash + MobiCash Easy
o India’s 1st, non banked wallet, to be granted license by RBI, for Instant Money
Transfers integrated with NPCI’s IMPS.
oBuilt merchant services for banking web and WAP portals like HDFC, SBI,
2012-14 ICICI, ING Vyasa and more
o Launched Mini ATM cum Point of Sale terminal OxiShaan, for rural India
o Added Hungama Movies and Music downloads as a service on POS,
Mobile and Web
o Won the tender and implemented the new Government CSC portal with
added features of merchant payments
o Beta launch of Visa co branded Aadhaar card at Oxigen retail
oAwarded Cash-out pilot by RBI for Oxigen wallet
Oxigen Business Universe

Customer Segments
B2B B2C Modern Retail/Banks/
Oxigen Retailers Consumer Services Rural Retail Chains

Services and Solutions

Recharges
Travel Services (Air, Rail,
(Mobile/DTH/Broadb Money Transfers
Bus)
and)
E-Commerce & Online
Bill Payments Entertainment & Sports
Shopping

Banking & Money

Cash Management Merchant Payment
Transfer

International Wallet Platform

Merchant Acquisition
Remittance & Mobile Applications
 Oxigen Ecosystem Today
Prepaid Services
•Mobile
•Internet/Broadband
•TV (DTH) Traditional Retail
•Warranty MOM & POP STORES
•Entertainment SMS & IVR GROCERY STORES
•Toll SMALL CYBERCAFES
Gateway STATIONARY SHOPS
Postpaid Services CHEMISTS
•Mobile/Fixed line
•Internet/Broadband
Organized Retail
CHAIN STORES
•Utilities PETROL PUMPS
Payments SUPER MARKETS/MALLS
INTERNET CHAINS
•Travel (Air/Rail/Bus)
•E-Commerce Telecom Retail
•Retail/Consumer Payments TELECOM RETAIL CHAINS
Transaction TELECOM SHOPS
Wallet & Service
PCO’s
•Virtual (on mobile) Non-Traditional Channels
•Physical (cash cards) Delivery
•White Label (Banks/Telcos)
Platform
HOUSING COMPLEXES
COLLEGES/HOSPITALS/BPOS Consumer
Banking Services Banks
•NO Frills A/c opening
Oxigen Server Access International Retail
•Cash-in/Cash-out/transfer
•Remittances (Dom./Intl.) Phone Line/Internet/CDMA/GPRS/SMS
•Wallet Top-ups

POS PC Mobile & Mobile App Retail App

Retail
Dispensation
Devices
Oxigen Business Model
Service Aggregation Business Model

Oxigen - Retailer

The Channels
POS Terminal Consumer

PC

Mobile SMS/GPRS

Retailer Benefits
•Inventory in cash, only to the extent of daily sales
•Investment in only one device i.e. Terminal, PC, Mobile for all services
including recharges, bill payment, ticketing and now banking/remittance
•Full audit trail and MIS and real time reconciliation of balance with each
transaction
 Oxigen Services
Prepaid Mobile Recharge, Calling Cards, Broadband DTH, Music, Cinema, Travel,
Deals, Utilities & Bill Payment
Key Corporate Distribution Partners
Rural Kiosks Chain/Mobile Banking Switches & International Aggregators

Banks & Wallets

Corporate Retail Chains

 Central Government of India

 The Common Services Center Scheme is a part of the ambitious National e-Governance Plan .
 Front end delivery outlets for delivery of Government as well as Private Sector services
 Especially aimed for India’s half a billion unbanked & unnerved rural population.
 CSC Portal which has been developed & powered by Oxigen is used by 100,000 centers located all over India.
 Varied 3rd party integrations done with multiple agencies.
Services on Oxigen
(Rail Travel) www.oxirail.com
Travel Services on Oxigen
Consumer Services (B2C)

Wallet Banks Web

• Oxigen Mobile • Mobile Banking • Powering
Wallet • Internet Consumer
• Other Wallets Banking Websites
• White Labels • NRI Recharges
Oxigen White Label at SBI
www.onlinesbi.co.in @ Oxipay
Oxigen Whitelabel at HDFC Bank mobile site
http://m.hdfcbank.com
Oxigen White label at ICICI Bank
http://www.icicibank.com/online-services/quick-shopping/index.html
New Mobile Value Added Services added by Oxigen

• Mobile Content

• Music : Nokia Handsets

• Music: All Handsets

• Movies streaming

• Cricket/Soccer Live Streaming on mobile/PC

• Mobile TV
Loyalty & Couponing Portal
 Banking Services
& Digital Payments
Banking The Unbanked

• SBI has appointed Oxigen as a Banking Correspondent for

Rural Kiosk Banking for opening bank accounts and cash
deposits/ withdrawals/ transfers through Oxigen-enabled
Customer Service Points (CSPs)

Kiosk Banking Impact Areas FY 2013-14

Total CSP’s Appointed 5000+
States Covered 15
Accounts Opened 2 million
Monthly Transactions 5 lacs
Total Gross Transactions Value Rs 200 Crore
Accounts Projected in 2016 7 Million
Oxigen Wallet Services

On PC/Laptop/Tablet Mobile Client POS Terminal

Wallet Account Opening   

Cash-in/Cash-out  Cash-in  Cash-in  Cash-in

Money Transfer (All Banks)   

ATM/Debit Card X X X

Aadhaar as KYC   

Electronic Benefit Transfers X X X

Aadhaar Enabled Cash Out May’14 X May’14

State Bank of India BC Services

On PC/Laptop/Tablet Mobile Client POS Terminal

Account Opening  X X

Cash-in/Cash-out  X X

Cash-in to any Bank A/c of same bank

 X X
(Money Transfer)

Money Transfer (All Banks) X X X

ATM/Debit Card  RuPay X X

Aadhaar as eKYC  X X

Electronic Benefit Transfers  X X

ICICI Bank BC Services

On PC/Laptop/Tablet Mobile Client POS Terminal

Account Opening X X X

Cash-in/Cash-out Cash-in X X

Cash-in to any Bank A/c of same bank X X X

(Money Transfer)

Money Transfer (All Banks)  X X

ATM Card X X X

Aadhaar KYC   

Electronic Benefit Transfers X X X

 Money Transfer to 60+ Banks through Oxigen Wallet website
using Oxigen Mobile Wallet
10th May'13 Ver 3.2 26
OxiSmart Aadhaar* POS
Utility Services
(Recharges/BillPay)

MobiCash Easy/Oxigen
Wallet

Saral Money VISA

Cash in/ Cash Out

through Aadhaar

Money Transfer

Insurance/Music/Warranty

GPRS PoS with Battery BackUp & Printer Airtel Mone

No Magnetic Swip or Smart Card use,
Biometric Authentication for KYC and Banking transactions
Rural Phone POS with Aadhaar
Utility Services
(Recharges/BillPay)

MobiCash Easy/Oxigen
Wallet

Saral Money VISA

Cash in/ Cash Out

through Aadhaar

Money Transfer

Insurance/Music/Warranty
GPRS PoS with Battery BackUp, No Magnetic Swip or Smart Card use,
Biometric Authentication for KYC and Banking transactions
Airtel Money
Also doubles up as mobile phone function in rural areas
Oxigen Universal POS

Utility Services
(Recharges/BillPay)
MobiCash Easy/Oxigen
Wallet
Merchant Payment -
IMPS/RuPay

Merchant Payment -
MasterCard/VISA

Cash In/Cash out through

Money Transfer Aadhaar

Insurance/Music/Warranty

NFC/Magnetic Swipe/Smart Card enabled

(Supporting Rupay/MasterCard/Visa) Airtel Money
Thank You !!