M.S.

RAMAIAH INSTITUTE OF TECHNOLOGY LOGO

(Autonomous, Affiliated to Visveshwaraya Technological University, Belgaum)
M.S.R.I.T Post, Bangalore - 560054

ROLE OF MANAGEMENT IN SHAPING

ORGANISATION
By
GOUTHAM G SHETTY-
1MS09MBA18

Under the guidance of Coordinated by

Sreedhar N M.B.A, M Rizwana M.B.A,(Ph.D)
Lecturer
Lecturer
 CONTENTS

 MEANINGS
 MANAGEMENT PYRAMID
 FUNCTIONS AND RESPONSIBILITIES
 ROLES OF MANAGEMENT (MITZBERG)
 THREE SCENARIOS
 LITERATURE SITED
 LEARNING EXPERIENCE
 CONCLUSION

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Management in all business areas and
organizational activities are the acts of
getting people and resources together to
accomplish desired goals and objectives.

 Management

- Italian word maneggiare (to handle especially a horse),

derives from the Latin manus (hand).
- The process of Planning, Organizing, Leading, and
Controlling to achieve organizational goals

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Administration
o Middle English word administration, which is in
turn derived from the French administration, itself
derived from the Latin administratio - a ad ("to")
and ministratio ("give service")
Interpretation of the policy set by an
organization’s board of directors, and its
translation into executive action
Organization .

 organization (a group of one or more people or entities) or

effort for the purpose of accomplishing a goal.

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 The Management Pyramid

Managers
President, CEO, VP Top • Make long-range plans
• Establish policies
• Represent the company

Managers
Middle

Managers
First-line

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 The Management Pyramid

Managers
Sr PM, PM, Controller, Marketing
Top • Implement goals
Manager, Sales Manager • Make decisions
• Direct first-line managers

Managers
Middle

Managers
First-line

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 The Management Pyramid

Managers
Office Manager, Top • Implement plans
Supervisor, Foreman, • Oversee workers
Department Head • Assist middle managers

Managers
Middle

Managers
First-line

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 Functions of Responsibilities
management

•Planning •Formation of
•Organizing business policy
•Staffing • Mission
•Leading/Directing • Vision
•Controlling/Monitoring • Objectives
•Motivation • Strategy 

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The Roles of Decisional
Management

Informational

Interpersonal

Taken from mitzberg

+ Innovator!
 Reliance industries
founded by the Indian industrialist Dhirubhai Ambani in 1966.
 Dhirubhai's ability to manipulate the levers of a controlled
economy to his advantage.
TURN OVER OF 70 crores in 1976/77.
 innovative instruments like convertible debentures from the 1980
Reliance Industries Limited is India's largest private
sector company by market value, with an annual turnover
of US$ 44.6 billion and profit of US$ 3.6 billion for the fiscal year
ending in March 2010 making it one of the largest India's private
sector companies
Reliance contributes to 10% of India’s total indirect tax and 6% of
her total exports.
10/10/2010- 2nd Among world’s largest value creators (BCG
Report/ECONOMIC TIMES)

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MANAGEMENT ROLE IN SUCCESS OF
RELIANCE
 VISION OF THE FOUNDER
 FAR SIGHTEDNESS
 INNOVATION
 DIVERSIFICATION
 EMPLOYEE SATISFACTION
 POLICIES
 INVESTMENT DECISIONS
 OPPURTUNITY IDENTIFICATION
 STAKE HOLDERS CONFIDENCE

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 SATYAM
 1987, founded by Ramalinga Raju
 1992, The company went public
 With the launch of Satyam Infoway (Sify) Satyam became
one of the first to enter Indian internet service market
 URISA (The Urban and Regional Information Systems
Association) 2008 Exemplary Systems in Governments,
US, and FutureGov Magazine’s Government Technology
Award 2008
 The Best Integrated e-Business Solution Award , for the
year 2004 from Microsoft Malaysia
 Vice President Al Gore's award for one of the 10 best e-
Government applications for the year 2000.

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 ROLE OF MANAGEMENT

Identified opportunities for business

development all over the world
Tapped into skill base of Indian talents
Brand image
High Employee Satisfaction rating

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 FALL OF SATYAM

DEC 2008 A botched acquisition attempt

involving Maytas
Inflated staff number by 12000
JAN 2009,Accounting scandal (7000
crores)
 APRIL 2009, Take over by Mahindra

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 ROLE OF MANAGEMENT

Management Issues
Short sightedness
Lack of Planning
Lack of accountability

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 PHEONIX REVIVAL

 Successfully completes projects relating to 2010

FIFA World Cup
 Mahindra Satyam was the 2010 FIFA World Cup
official IT services provider.
 Presently Building a SEZ in Hyderabad
 Plans to hire 3000 new employees
ROLE OF MANAGEMENT
Effective Crisis Handling by the
Management
Employee Motivation
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 HINDUSTAN MOTORS

Founded in 1942 by Mr. B.M. Birla

he company was the largest car
manufacturer in India before the rise of Maruti
Udyog.
Hindustan Motors has been iconic in giving
India the great Ambassador
top brass of the company are opting out in
recent times
For FY10, the company's accumulated loss
till 31st March 2009 stood at Rs 131 crore.
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Role of Management in fall of Hindustan motors

Short sightedness
Inertia to change
Lack of Planning
Lack of Innovation
Management Issues
Operational challenges in terms of
optimization of resources
Lack of accountability

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 Conclusion
 Organizations future depend on quality of
management
 "Good management is the art of making problems so
interesting and their solutions so constructive that
everyone wants to get to work and deal with them."
—Paul Hawken, Natural Capitalism
 "I believe the real difference between success and failure
in a corporation can be very often traced to the question
of how well the organization brings out the great
energies and talents of its people."
— Thomas J. Watson, Jr.
A Business and its Beliefs (1963)

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 LEARNING EXPERIENCE
 understand the key roles and activities of a manager’s
job
 understand how management competencies relate to the
different managerial roles and levels at which managers
perform
 distinguish between management as a form of control
and management as a form of leadership
 Sneak peek into working of different organizations their
strength and weaknesses

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 LITERATURE CITED
Gomez-Mejia, Luis R.; David B. Balkin and Robert L. Cardy (2008). Management: People,
Performance, Change, 3rd edition. New York, New York USA: McGraw-Hill. pp. 19. ISBN 978-0-
07-302743-2.
Gomez-Mejia, Luis R.; David B. Balkin and Robert L. Cardy (2008). Management: People,
Performance, Change, 3rd edition. New York, New York USA: McGraw-Hill. pp. 20. ISBN 978-0-
07-302743-2.
http://www.sayeconomy.com/ten-management-roles-by-henry-mintzberg/
http://en.wikipedia.org/wiki/Steve_Jobs
RELIANCE
Times of India- pg 21/BCG 2010 value Creators Report dated 10 september
http://www.ril.com/html/investor/10_yearshighlight.html
http://en.wikipedia.org/wiki/Reliance_Industries
http://knowledge.wharton.upenn.edu/india/article.cfm?articleid=4369
DATA FROM DHIRUBHAISM AUTHORED BY A G KRISHNAMURTHY
SATYAM
http://en.wikipedia.org/wiki/Anand_Mahindra
http://en.wikipedia.org/wiki/Mahindra_Satyam
http://profit.ndtv.com/news/show/mahindra-satyam-removes-freeze-on-hiring-to-recruit-3-000-974
91?pfrom=Business
http://www.mahindrasatyam.com/
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 CONTINUED
HINDUTAN MOTORS
 http://en.wikipedia.org/wiki/Hindustan_Motors
 http://www.moneycontrol.com/news/business/hin
dustan-motors-what-led-to-networth-erosion_45
5837-3.html
 http://economictimes.indiatimes.com/news/news
-by-industry/auto/automobiles/Top-management-
executives-exit-continues-at-Hindustan-Motors/a
rticleshow/6320883.cms

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 LOGO

Goutham G Shetty