INTERNATIONAL

BUSINESS

By,
Digvijay(265)
Nayandeep(161)
Mayank(170)
 CONTENT
Introduction
Subsidiaries companies
Revenue of alibaba group
DIGVIJAY
Controversies
Investment
Mission & vision
NAYANDEEP
 INTRODUCTION

Type Public company

Founded 4 April 1999; 19 years
ago(Hangzhou,
Zhejiang,China)
Headquarter Hangzhou,
Zhejiang,China
Founder Jack Ma
Key people Jack Ma(Chairman) &
Area served Worldwide
Services Online shopping
Revenue CN¥250.266 billion
(US$39.898
billion, 2018)
Employees 66,421 (March 31, 2018)
Subsidiaries Taobao.com, Tmall,
UCWeb, AliExpress
Slogan Global Trade Starts Here
Alibaba Group Holding Limited is a Chinese
multinational company specializing in e-
commerce, retail, Internet and technology.
Founded April 4, 1999, the company
provides consumer-to-consumer (C2C),
business-to-consumer (B2C),and business-
to-business (B2B) sales services via web
portals, as well as electronic payment
services, shopping search engines and cloud
computing services. It owns and operates a
At closing time on the date of its initial public
offering (IPO) – US$25 billion – the world's
highest in history, 19 September 2014,
Alibaba's market value was US$231
billion.As of 19 December 2018, Alibaba's
market cap stood at US$352.28 billion.It is
one of the top 10 most valuable and biggest
companies in the world.In January 2018,
Alibaba became the second Asian company
to break the US$500 billion valuation mark,
With operations in over 200 countries and
territories,Alibaba is the world's largest retailer
and e-commerce company, one of the largest
Internet and AI companies, one of the biggest
venture capital firms, and one of the biggest
investment corporations in the world.The
company hosts the largest B2B
(Alibaba.com), C2C (Taobao), and B2C
(Tmall) marketplaces in the world.Its online
sales and profits surpassed all US retailers
(including Walmart, Amazon and eBay)
SUBSIDIARIES COMPANIES
 TAOBAO.COM
Taobao is a Chinese online shopping
website, headquartered in Hangzhou, and
owned by Alibaba. It is the world's biggest e-
commerce website and the seventh most
visited website according to Alexa. As of 31
March 2018, Taobao has over 617 million
monthly active users.
Date launched: May 2003
 TMALL.COM

Tmall.com, formerly Taobao Mall, is a

Chinese-language website for
business-to-consumer online retail,
spun off from Taobao, operated in
China by Alibaba Group. It is a platform
for local Chinese and international
businesses to sell brand name goods
to consumers in mainland China, Hong
REVENUE OF
ALIBABA GROUP
NAYANDEEP
CONTROVERSIES
INVESTMENT
According to Crunchbase, till
February this year, Alibaba made 84
investments across
geographies. Future Retail said
Alibaba has pumped in close to $2 Bn
into half a dozen Indian companies in
the last three years.
 MISSION & VISION
To make it easy to do business anywhere.

To solve the challenges of small businesses

in procurement,sales and
marketing,management and financing
through information technology.
MAYANK
 MARKETING
STRATEGIES
Untapped growth potential for the
company.
Should expand more into the global
market to gain a greater share of the
international e-commerce industry.
Make strategic investments that change
brand image from a ‘Chinese e-commerce
market’ to a ‘global e-commerce market’.
 CONCLUSION
Alibaba is the largest e-commerce
company of the world. The rise of Alibaba
can be contribute to its company culture
and implication of knowledge to its
success.
Nowadays,the Alibaba group also acts the
leader of the extensive and selling
electricity market place as well as other
companies providing advertising and
marketing service, e-payment, cloud drive
THANK YOU...