Types of Media (Part 1)

Types of Media
Media Convergence
I- Media
A. Types
B. Media and Culture
C. Media Convergence
1. Definition
2. Examples
3. Importance
I- Key Type. Write “P” for print media, “B” for
broadcast media , “F” for film, and “N” for new media.
1. ABS- CBN TV Patrol aired on channel 2
2. Harry Potter Complete Series Boxed Set Collection
3. Promotional poster uploaded in Facebook
4. Media and Information Literacy textbook
5. Don’t Let Me Down by The Chainsmokers in Spotify
I- Key Type. Write “P” for print media, “B” for broadcast
media , “F” for film, and “N” for new media.
6. 24- Oras news program uploaded on YouTube
7. One Punch-man manga uploaded in MyManga website
8. Jason Bourne movie shown in theaters
9. Philippine Daily Inquirer news paper
10. 7 Years by Lukas Graham played on 90.7 Love Radio
ANSWERS:
1. B 2. P 3. N 4. P 5. N
6. N 7. N 8. F 9. P 10. B

What criteria did you use in identifying the

type of media of the given items?
Types of Media
Print Media
Broadcast Media
Film/ Cinema
Video Games (Digital Games)
New Media
Photo Credit: https://www.upmgphilippines.com/news/upmg-turns-a-page-
 PRINT MEDIA, the industry of printing and distributing
information, is the oldest form of the media.
 Early news sheets appeared in early 700-100 BCE, when the
Chinese imperial courts circulated the ti-pao (government
gazette) throughout China and when the Arabs carried
Chinese techniques of papermaking in Europe.
 The ancient Roman government published a news sheet
known as the Acta Diurna (Daily Events), carved on stone or
metal, which were regularly posted in the Roman Forum.
 Contributing to the widespread use of the print medium is
the development of the Gutenberg Press.

Different Forms of the Print Medium:

 Book
 Newspaper
 Magazine
 Journals
Books are considered to be the oldest, which can be
traced back as far as 3500 BCE with the invention of
the Sumerian ancient style of writing, the cuneiform.

 Books contain almost any kind of information. A

book can be a novel, an instructional material, an
anthology of creative works, etc.
Newspaper – is a lightweight, serial publication which
comes out regularly (daily, weekly, monthly), and contains
news on current events of special or general interest.

 The first newspapers appeared in Germany, France, and

Belgium in the 1600’s, when entrepreneurs set up newspaper
publishing houses.
• Newspaper can be regarded as the first to reach the mass
audience, serving all classes of society.

• London’s Daily Courant was the first daily newspaper

(1702), while mass-circulation media began in 1833 with the
first “penny press” newspaper, The Sun.

• The first modern newspapers started in print size, until it

grew into what came to be called broadsheet.
Broadsheet – measures 6 columns wide and 22/24 inch long

The most prominent local broadsheets in the Philippines are:

 Manila Bulletin
 Philippine Daily Inquirer
 The Philippine Star
 Another type of newspaper is the tabloid, which is half the
size of a broadsheet. It is intended for the masses, with its
price practically lower than a broadsheet.

Examples of tabloid in the Philippines are:

 Abante
 Pilipino Star Ngayon
 People’s Journal
 Inquirer Libre
 Another popular form of print medium is the magazine,
which targets a variety of audiences by offering a collage of
articles that aim to entertain, inform, or advertise.

The term “magazine” was coined by Edward Cave in 1731

from the Arabic word makhazin, which means “storehouse”.

 Magazines are primarily intended to entertain readers,

especially in its genesis during the 1600s and 1700s, when the
literacy rate of people had increased.
Photo Credit: http://www.blink.com.ph/our-newsstand-is-growing/
 Another print media is the Journal. It is a periodic
publication focusing on a specific field of study.

The main difference between a journal and a magazine is

that the former is peer reviewed, which means selected
experts reviewed its content before having it mass
published.
Photo Credit:
 Broadcast media is commonly associated with two forms:
radio and television.

As described by Robles and Tuazon (2014), “Broadcasting

is a form of mass communication that utilizes radio and
television to transmit messages and programs via the
airspace.”
 The history of the broadcast medium can be traced
to the development of the technology in the
electronic age.
 In 1877, Thomas Edison introduced the cylinders
of his phonograph.
In 1948, Columbia Records introduced Long
Playing (LP) 331/3-rpm disks
 Cassettes were invented in 1963 which used magnetic tapes.
Compact Disks or CDs emerged as the dominant type of
recording in the early 1980s
 Digital formats were created in the late 1990s to early
2000s.
 Film cameras and projectors were invented in the 1880s by
Thomas Edison.

 In 1885, Auguste and Louis Lumiere invented the

cinematograph, a camera and developing machines that can
project visual images on screen. This lead to the
development of film or motion pictures.
MMFF 2016
Entries

Photo Credit
http://www.whats
newph.com/2016/1
2/mmff-2016-
entries-and-
trailers.html
Photo Credit: http://philippinetelevision.wikia.com/wiki/Main_Page
Photo Credit:
https://andronico.word
press.com/2011/11/28/
who-is-no-1-if-kapuso-
network-is-second-
best/abs-cbn-vs-gma-7-
2/
 TOP 10 BEST GAMES OF 2016
by WatchMojo.com
December 17, 2016

https://www.youtube.com/watch?v=sb8NGCCr
hEE
digital media that are
interactive, incorporate two-
way communication and
involve some form of
computing
(http://online.seu.edu/what-is-
newmedia/#sthash.ltGgt2ed.dpuf)
 Social Media- forms of electronic
communication (such as web sites)
through which people create online
communities to share information,
ideas, personal messages, etc.
(http://www.merriam-
webster.com/dictionary/social%20media)

Photo Credit: http://emergentdigital.com/3-small-business-social-media-

Source: http://wearesocial.com/sg/special-reports/digital-2016
Source: http://wearesocial.com/sg/special-reports/digital-2016
Source: http://wearesocial.com/sg/special-reports/digital-2016
Source: http://wearesocial.com/sg/special-reports/digital-2016
Source: http://wearesocial.com/sg/special-reports/digital-2016
Source: http://wearesocial.com/sg/special-reports/digital-2016
1. What is the emerging
role of social media
in the society?
2. How do you think
social media is
affecting our culture?
Source:
http://www.oclarim.
com.mo/en/2015/07
/10/effects-of-
social-media-on-
relationships-and-
communication/
Source:
https://www.pinterest.
com/pin/34769203370
2366667/
Source:
https://www.pintere
st.com/pin/5559199
518941926/
 5 Crazy Ways Social Media Is Changing
Your Brain Right Now (2014)
Youtube Channel: AsapSCIENCE
Retrieved October 27, 2016 from

https://www.youtube.com/watch?v=HffWFd_6bJ0
Source: http://www.notey.com/blogs/24-oras
 Media Convergence (2013)
YouTube Channel: comm kh.
Retrieved August 12, 2016, from
https://www.youtube.com/watch?v=NM8dLz-nmlw
What is media convergence?
Why media convergence a
trend that cannot be done
away?
What are other examples of
media convergence?
Media and Information Literacy Curriculum
Guide by DepEd
Media and Information Literacy by Boots C.
Liquigan, Diwa Learning Systems Inc.
http://www.globalization101.org/types-of-
media-2/
http://online.seu.edu/what-is-new-media/
http://www.mweb.co.za/games/view/tabid/
4210/Article/24343/PC-gaming-trumps-
mobile-and-console-in-the-61bn-digital-
games-market.aspx
https://wearesocial.com/sg/special-
reports/digital-2016