Escolar Documentos
Profissional Documentos
Cultura Documentos
STRENGTHS
Largest variety of products.
Strong Distribution system.
Goodwill in the market.
WEAKNESS
Less margins.
Product flops.
OPPORTUNITIES
Global expansion of business
Launch its own products.
Opening physical stores
THREATS
“we strive to offer our customers the lowest possible prices, the best
available selection and the utmost convenience”.
This mission statement has 3 main elements :-
Lowest price offered to customers
Best selection of products
Utmost convenience to customers.
AMAZON’S VISION STATEMENT