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● He doesn't believe in the work-life balance concept .”we are sleeping 8 hours and working
10 hours and the rest is an ancillary function . Your work is your life.”Ebrahim is of the
opinion that work -life balance is an overstated thought and concept .One should spend
the time for themselves however they want.
● Weekends for him begin on Monday. When he goes back to work all the fun begins.
● “Look at a day when you are supremely satisfied at the end . It is not a day when you
lounge around doing nothing ; it is a day you’ve had everything to do and you’ve done it. “
● Being true to oneself is what makes Doodhwala a fun journey.
WHY HE CHOSE THE MILK MARKET?
Ebrahim -
I am a businessman and I am always looking for where the next opportunity is.
Technology is a huge displacer and milk is something that needs to be displaced and optimised
from the current channel . How long will we survive on this fragmentation.
● The Doodhwala mobile app let the users order fresh milk and groceries easily through the Doodhwala
app.
● Besides milk Doodhwala also delivered fresh dairy products, confectionery, bakery products, juices,
fruits and vegetables, other grocery consumables and many other items of your daily needs right to your
doorstep.
Some USP’s of Doodhwala App
● An easy to use app to manage
for all your daily essentials, with
trusted deliveries before 7am.
● Subscription or creating a
customizable delivery schedule
makes it easy to plan all
repetitive purchases.
● One can easily modify, cancel or
pause one’s subscription at any
given time.
● Zero delivery charges.
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