Module 1:-

Entrepreneurship: Entrepreneur, Enterprise & Environment

Theories of entrepreneurship

Why entrepreneurs?

Who is an entrepreneur?

Entrepreneurial traits

Charms of being an entrepreneur

What motivates drive an entrepreneur?

Sources of entrepreneurs

Born v/s created entrepreneurs

“More than half of the largest and fastest growing companies
in the country were formed during economic tough times”
 "Entrepreneurship is the process of creating or seizing an opportunity
and pursuing it regardless of the resources currently controlled"

“ an attempt to create value through recognition of business opportunity, the management

of risk taking appropriate to the opportunity, and through the communicative and
management skills to mobilize human, Financial and material resource necessary to
bring a project fruition:”
 Entrepreneur

Enterprise

Entrepreneurship
Characteristics
of
Entrepreneur
Characteristics of Entrepreneur:- Traits of an Entrepreneur:-
•Goal-Setter
•Knowing Your Strengths and Weaknesses
•Maximizing Opportunities
•Know Your Business/ Know Your
Competition
•Effectively Manage Budgets and Finances
•Never Settle for Second Best
•Enjoy your Business
•Hard Work
•Get Help When Necessary
 Major Sources of Changes:-
•Process Change
•Industrial Change
•Market Change
•Demographical Change
•Social and Cultural Change

6D’s
•Desire
•Dedication
•Determination
•Discipline
•Drive
•Disengage
 Types of Skills Required in Entrepreneurship

Technical Skills Business Management Skills Personal Entrepreneurial Skills

Writing Planning and Goal Setting Inner Control/Disciplined

Oral Communication Decision Making Risk Taker

Monitoring Environment Human Relations Innovative

Technical Business Management Marketing Change Oriented

Technology Finance Persistent

Interpersonal Accounting Visionary Leader

Listening Management Ability to Manage Change

Ability to Organize Control

Network Building Negotiation

Coaching Venture Launch

Being a Team Player Managerial Growth

 Entrepreneurs are Born or Made?

Entrepreneurs are with Experience or Without Experience?

Is change threat or an Opportunity?
Difference between Small Business, entrepreneurship and Intrapreneurship?

Parameters Small Entrepreneurship Intrapreneurship

Capital      

Risk      
Government
Regulation      
Gestation
Period      

Liability      

Profit      
Entrepreneurial Decision Making Model
 Categorization: Dimensions
Individuals
Need for achievement
Locus of control
Risk taking propensity
Environment Job Satisfaction Organization
Venture capital availability Previous work experience Overall cost leadership
Presence of experienced entrepreneurs Entrepreneurial parents Differentiation
Technically skilled workforce Age Focus
Accessibility of suppliers Education The new product or service
Accessibility of customers or markets Parallel competition
Govt influences Franchise entry
Proximity of universities Geographical transfer
Availability of land or facilities Supply shortage
Accesibility of transportation Tapping unutilized resources
Attitude of the area population Customer contract
Availability of supporting services Becoming a second source
Living conditions Joint ventures
Occupational & industrial differentiation Licensing
More recent immigrants in population Market relinquishment
Large industrial base Sell off of division
Availability of financial resources Favored purchasing by govt.
Barriers to entry Process Governmental rule changes
Existing competitors Locate a business opportunity
Substitute Accumulate resources
Bargaining power buyers/suppliers Market products and services
Produce the product
Build an organization
Respond to govt and society
 Entrepreneurial Environment

Political Economical Social Technological Legal Cultural

Political Competition
Atmosphere Policies Consumer and Risk Rules Structure
Quality of Regulatio Aspirations
Leadership Labor Labor Efficiency n and Value
Trade Attitudes Productivity
Tariffs Opinions Profitability
Incentive Motives
Subsidies
Module 2
 Power of Imagination
Which factors help you to create the power of Imagination?
•Intense Desire
•Relentless Focus
•Flawless Execution

Let’s Dream, and Learn to Compete

Let’s Compete and Learn to Achieve
Let’s Achieve and Learn to Lead……..
 Criteria for selecting a Particular Project
•Investment Size
•Location
•Technology
•Equipment
•Marketing

What is an Opportunity?
The success of efforts provides us with an understanding of
how to transform the Problem of the poor to the opportunity of
a Mass Market
Opportunity Matrix:-
 Project Identification
Concern with collection, compilation and analysis of economic
data for the eventual purpose of locating possible opportunities
for investment and with the development of characteristics
of such opportunity.