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Ashok Leyland

• Soon after independence, the need for self


reliance persuaded Mr. Raghunandan
Saran, an industrialist to enter into the
automobile industry.

• Ashok Motors established in 1948. In 1955


with equity participation by British
Leyland, the Company's name changed to
Ashok Leyland.

• For over five decades now, Ashok Leyland


has been the technology leader in India's
commercial vehicle industry
(Contd.)
• Ashok Leyland is India's second largest
commercial vehicles and diesel engine
manufacturer and Hinduja Group's
flagship company in India.

• It has been offering world class products to


millions of customers to 40 countries
across the world.

• Its main product line includes Trucks, Buses,


Defense & Special Vehicles and Engines
for Indian and overseas market.
Manufacturing Plants
Ashok Leyland has seven

manufacturing plants:
• Ennore
• Hosur: Unit 1
• Hosur: Unit 2
• Hosur: Unit 2A
• Alwar
• Bhandara
• Pantnagar
Associate Companies
• Automotive coaches and components
ltd.
• Lanka ashok leyland
• Hinduja foundries
• Irizar-tvs
• Ashok leyland project service ltd.
Joint Ventures
• Nissan motor company

• John Deere company



• Automotive infotronics

• Ashley alteams India pvt. ltd.


Products
Products
• Buses

– Leaders in the Indian bus market, offering unique models such as


CNG, Double Decker and Vestibule bus.

• Trucks

 - Pioneers in multi axle trucks and tractor-trailers


• Engines

– Diesel engines for Industrial, Genset and Marine applications, in


collaboration with technology leaders.
• Defence & Special Vehicles

– Largest provider of logistic vehicles to the Indian army.


Corporate Philosophy
• Proactive approach

• Providing customers the most appropriate transport


solutions for each of their applications, and by
backing them up with consultancy, finance, driver
training and a responsive after-market network

The five Ashok Leyland values are:


• International
• Speedy
• Value creator
• Innovative
• Ethical
Corporate Governance
• sound business decisions
• prudent financial management
• high standards of ethics
• transparency and professionalism
• regularly reviewing the Board
processes and the Management
systems
CSR
" Our commitment to improving the quality of life of our
employees , their families , the driver and the local
communities around our units , and the society ."
(Contd.)

• Green Mission
– Energy Conservation
– Emission Mission
– India's first CNG-run bus
– Effluent Treatment
– Greening
– Environmental Policy

• Driver Training Centre


• AIDS Awareness
• Community Service
• Fun Bus

Employee Motivation
• continuous improvement activities.
• “Improve”
• “RISE”
• “BITES”
• “100% Club”
• “Green Shield”
• Future Leader Programme (FLP)
• 'Mission YEs - Powered by Youth'.
Major milestones
1966 Introduced full air brakes

1967 Launched double-decker bus

1968 Offered power steering in commercial


vehicles
1979 Introduced multi-axle trucks

1980 Introduced the international concept of


integral bus with air suspension
1982 Introduced vestibule bus
(contd.)
1992 Won self-certification status for defense
supplies
1993 Received ISO 9002

1997 India's first CNG powered bus joined the


BEST fleet
2001 Received ISO 14001 certification for all
manufacturing units
2002 Launched hybrid electric vehicle
Shareholding pattern
The Indian Commercial vehicle
Companies.
• Tata Motors
• Swaraj Mazda
• Eicher Motors
• Volvo
Finance
SALES
PROFIT AFTER TAX
Reserves
Expenses as composition of
total sales
Total Debt
Eps
D-e ratio

Debt Equity Ratio

0.8

0.6
0.4

0.2
0
Mar '06 Mar '07 Mar '08 Mar '09 Mar '10
Curr ratio

Current Ratios

1.3
1.25
1.2
1.15
1.1
1.05
1
0.95
Mar '06 S1
Mar '07 Mar '08 Mar '09 Mar '10
Future prospects
• Ashok Leyland plans to raise up to rs
600crore in long term debt this fiscal to
fund its capital expenditure plans till
2011-12.”this fiscal,the fund raising plan
is only through debt.we had planned to
raise rs 500-600 crore through debt and
already we have raised about rs 360
crore.”CFO K Sridharan said.
• Another rs 200 crore will be raised before
the end of the year,he said ,adding that
the fund would be utilized mainly for
capital expenditure till the next fiscal.the
funds are long-term debts with a 5 year
duration ,sridharan said,adding that ashok
leyland’s debt will go up to rs 2,700 crore
by the end of this fiscal from around rs
Bibliography
Thank You

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