Escolar Documentos
Profissional Documentos
Cultura Documentos
to market a company's goods or services within a certain territory or location. Some examples of today's popular franchises are McDonald's, Subway, Domino's Pizza, and the UPS Store. Franchisee: An individual who purchases and runs a franchise is called a "franchisee Franchisor: The franchisee purchases a franchise from the franchisor Franchisee opportunity: A unique opportunity for enterprising individuals who have a sincere mind and a desire to excel. The franchisee enjoys the comforts and security of the parent company in marketing and publicity.
HISTORY OF FRANCHISING
Franchising began back in the 1850's when Isaac Singer invented the sewing machine. In order to distribute his machines outside of his geographical area, and also provide training to customers, Singer began selling licenses to entrepreneurs in different parts of the country. In 1955 Ray Kroc took over a small chain of food franchises and built it into today's most successful fast food franchise in the world, now known as McDonald's. McDonald's currently has the most franchise units worldwide of any franchise system.
FRANCHISING IN INDIA
Franchising of goods and services, foreign to India, is in its infancy. The first International Exhibition was only held in 2009.India is, however, one of the biggest franchising markets because of its large middle-class of 300 million who are not reticent on spending and because the population is entrepreneurial in character. In a highly diversified society) McDonalds is a success story despite its fare differing from the rest of the world. So far, franchise agreements are covered under two standard commercial laws: the Contract Act 1872 and the Specific Relief Act 1963, which provide for both specific enforcement of covenants in a contract and remedies in the form of damages for breach of contract.
Corporate Image Scale Quicker Limit Losses Well Managed Encourage Efficiency Economies of Scale Training Saving in Time
Single/Multiple Unit & Area Development Start with one unit and build up to several units; control your own mini-empire and achieve financial independence in the quickest way. You'll receive excellent support in all areas of the business operation with a minimal out-of-pocket investment.