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Blalock and Blalock It is a small piece of the population obtained by a probability process that mirrors, with known precision, the various patterns and subclasses of the population
Paul L. Endos and Anthus J. Morgan Statistical sampling is the process of selecting a segment of the universe to obtain informations of ascertainable reliability about the population.
Economy in expenditure Greater Speed Greater Accuracy Practicability Only feasible method
Truly representative of the universe Minimum sampling errors Financially viable Bias to be controlled Returns of sample to be applied with reasonable level of confidence
Defining the population or universe Development of sample frame Selection of sample design Selecting sample size Actual selection of sample and substitution of sample
Non probability sampling each unit of the population does not have an equal chance of being selected. Judgement or Purposive Sampling Convenient or Accidental Sampling Quota Sampling Snowball Sampling
Advantages of Sampling
Quickness Speed Economy Get more information Accurate data Practical method of collection of data in case when Universe is extremely large
Limitations of Sampling
Accuracy and reliability affected by sampling and non sampling errors. Needs knowledge about lack element May need knowledge of different sampling methods Scattered distribution of sample units. Population growth rate, popualtion density census method is suitable.
Sampling Errors
The discrepancy in the inferences about the population on the basis of few observations (sampling) and the population is called sampling error. Difference between the results derived from a sample study and true value in the population.
error arise from any bias in selection and collection of information and faulty method of analysis.
Unbiased
errors arise due to chance differences between the members of the population
Methods
of reducing sampling error avoidance of bias and increasing the size of the sample.
Non sampling errors arise from one or more of the following factors
Inappropriate methods of data collection Untrained and inexperienced investigators Inadequate inspection and supervision Incomplete coverage Errors due to non-response Errors in coding, punching and verification Errors committed during presentation and tabulation.