HUMAN RESOURCE MANAGEMENT

Group Members
Nipuna Weerakoon (105649) Sorwar Hussain (106815)

Contents
O Background of coca cola

O Define Human resource management

O Define Recruitment and selection
* Internal External recruitment * Stages in Recruitment * Recruitment process at coca cola * Selection process and job specification

O Ethical and Legal Issues at coca cola

Coca cola
O The Coca-Cola Company is the largest manufacturer,

distributor and marketer of non-alcoholic beverage concentrates and syrups in the world.
O The company sells over six million beverages every day (Coca-

Cola, 2005).
O World's largest beverage distribution system.

Company History
Type Manufacturer Founder(s) Country of origin Introduced Area served Colour Soft Drink (cola) The Coca Cola Company Johan.s.pemberton United States 1886 Over 200 countries Caramel E-150d

MISSION
O To refresh the world in mind, body & sprit.
O To create a value in brands & difference

everywhere we engage.
O To inspire moments of optimism through

our brand and action.

O Being a global leader in Beverage

VISION
O Profit: Maximize the return of shareholder.
O People: Establish a great place to work

where people are inspired to the best they can do

O Planet: Being a responsible global citizen

that makes a difference

What is the HRM?

HUMAN RESOURCE MANAGEMENT

Human resource management

(HRM) is the function that assists

organizations in achieving goals by obtaining and maintaining effective employees.

What are the HRM Activities?

Organisational work and job design
Planning Recruitment and selection Training and Development Performance Management Compensation Occupational health and safety Employee and labour relations

THE HUMANRESOURCE MANAGEMENT PROCESS

Organizati on culture

Strategic Objectives

Environ ment

HR Strategy
Performance Management Training and development Reward Management Employee relation

Job analysis & recruitment

Organization Structure

Outputs

HR Background of coca cola

HR Line Function
VP, Customer Development

SALES

CUSTOMER SUPPORT

OPERATIONS

FINANCE

HR

SPECIALIZE D SALES TEAMS

SALES

CUSTOMER SERVICE

WORKFORC E

CUSTOMER ACTION CENTER WORK FORCE OPTIMIZAT ION

TRAINING & COMMUNI CATION

QUALITY ASSURANC E

DEPARTMENTALISATION

GEOGRAPHICAL

FUNCTIONAL

FUNCTIONAL
I.
II.

Marketing
Finance

III. Packaging IV. Sales V.

Research & Development

VI. Administration

GEOGRAPHICAL The strategic business units

I.
II. III. IV. V.

North America
Africa Asia Europe Latin America

What is Recruitment?

Recruitment process at coca cola

Internal recruitment External recruitment

Our recruitment process O Our recruitment process is well established first of all we give ads in news papers, company website, institutions etc. Once we receive an application form, from candidates with required documents and CV.

Job description
O A list of job duties, responsibilities, reporting

Relationship, working conditions, and supervisory

responsibilities-one product of a job.

Job specification
O A list of a jobs human requirements that is

requisites education, skills, personality, and so on-other product of a job analysis.

Coca cola selection process

Selection process O The selection process will vary depending on the position youre applying for, as one process cant fit all the different roles we have here at CCE. However, in most cases a combination of any of the following tools will be used:
O O O O O O

Interview Group exercises Presentations Psychometric tests Role plays/Situational Exercises Interview

Group exercises: Were very much a team at CCE so these will show us how effectively you work with people. Theyre a good opportunity for us to see how you communicate, influence and involve other people in the workplace

Presentations: Presentations give you the chance to show your ability to communicate to a group of people on a specific topic. You may be given a topic in advance or on the day, but dont worry youll have plenty of time to prepare.

Psychometric tests: Psychometric tests are timed exercises that examine your abilities and potential. On occasions, we may also use a personality assessment tool that is designed to find out more specific things about you. If youre asked to complete a psychometric test, well send you information and advice in advance on how to prepare.

Role Plays/Situational Exercises Designed to assess how you react in certain situations, these help to highlight particular skills and how well youre suited for a position. You may be given facts and figures to review, or a report to complete; we may also have an assessor acting as a customer or employee to simulate a situation that could occur in the workplace. Dont worry, youll be given a brief and ample time to prepare

Ethical and Legal Issues at coca cola

What is ethical issues?

O There are a wide range of areas which come under

ethical issues in business, ranging from professional ethics, particularly relating to certain

professions. Employee rights include the right to a

fair wage, a safe working environment and nondiscriminatory policies. Ethical issues in business also exist in areas such as sales and marketing.

Ethical Issue of coca cola:

O

Understanding the characteristics of ethical issues in business in

relation to the sale of soft drinks, food and beverages analysing them economically, legally and philosophically and reaching the right, just and proper decision.

Highlighting the ethical, legal and economic aspects involved in promoting a harmful product to schoolchildren through exclusive contracts with schools

O Examining the various issues and consequences

involved in the campaign for commercial-free schools.

O Understanding the government's role in regulating

the corporate contracts with schools

Analysis of ethical issues based on coca cola:

O There are a number of issues relating to this incident

that demonstrate the ethical and moral issues

surrounding business.
O Coca-Cola claims that its activities are entirely legal.

O How honest are the claims that Coca-Cola is making? O How reliable are the claims made by those who oppose

Coca-Cola's activities?
O What conflicts arise between the responsibilities that

Coca-Cola has to the environment and the local community, and to its shareholders, suppliers and employees?

Work place rights policy coca cola

O The Workplace Rights Policy applies to The Coca-

Cola Company and all of the entities that it owns or in which it holds a majority interest. The Policy includes the following components: Freedom of Association and Collective Bargaining Forced Labor Child Labor Discrimination Work Hours and Wages Safe and Healthy Workplace Workplace Security Community and Stakeholder Engagement

Any Question