Points to be Discussed

park hotel:- Brief Background Case in Nut Shell - Brief History Does it have Strategy ? How good it is ? Functional Strategies production &logistics ,marketing , branding , finance What is meant by internal consistency ? S/ W - & Future Goal & Path

SFI-1
The environment

Expectation and purpose

SFI-2
Resources, competencies and capability

Strategic Analysis

Strategic bases

Strategic Choice
Option Evaluation and selection

Strategic Implementation

Organization structure and design

Strategic option

Monitoring Strategic change

Resource allocation and control

Wisdom/Knowledge
High

Qualitative Aspects

Excellence

Success

Failure

Performance

Low Low

Quantitative Aspects
Learn From Failure High

What is good Strategy?academic Originality Purpose logical consistency risk and resources flexibility
Class-1 Strategy -2011-13 batch -Prof VinayAuluck

Understanding a Companys Strategy -What to Look For

Actions to diversify Actions to strengthen resources & capabilities How functional activities are managed Efforts to pursue new opportunities or defend against threats Actions to out compete rivals Responses to changing external circumstances Actions to alter geographic coverage Actions to merge or acquire rival companies

Pattern of Actions That Define Strategy

Actions to form strategic alliances and collaborative partnerships

Class-1 Strategy -2011-13 batch -Prof VinayAuluck