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Company Overview
Handheld Culture (Handheld) is a cloud mobile e-bookstore geared towards the global Chinese reading and literary creative community.
Founded in 2010 and headquartered in Hong Kong with a satellite office in Beijing, Handheld is one of the largest online ebookstores in Hong Kong. Use of cloud technology, mobile app development and web integration
Twofold Mission: 1. To liberate the creativity of Chinese writing from the myriad of inefficiencies in traditional publishing 2. To serve the growing Chinese reading community, hungry for high quality copyrighted content
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Handheld is determined to bring back reading as a mainstream lifestyle element current physical bookstore business model hinders creativity
Ability to explore niche titles, download free previews and find classics or out-of-print titles
Cross-device experience: ownership of cloud server enables users to switch between devices
Content providers enjoy an efficient, and secured e-book production with complete transparency
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Handheld is active across different social network services including Facebook, Twitter, Weibo, Youtube, etc.
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Handheld is not simply a passive e-book platform. Instead, we strive to be an opinion-leader who continuously pushes quality content to users
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Handhelds e-bookstore platform opens the option of digital advertising and publish-on-demand service for the creative community
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Handheld reinstates and stimulates the development of an online book club, where users recommend, discuss and share literary takeaways. Various offline marketing initiatives to promote lifestyle reading. For example, our collaboration with gourmet caf, Pacific Coffee.
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Technical Expertise
Next Generation Platform (NGP)
NGP provides all the answers in face of the digital challenges of today for both readers and publishers
Robust backend for analytics management allowing for plugging in a future advertising platform
Cloud technology for efficient global content distribution via the content delivery network
NGP reflects our mission to let value stays within the simple equation of the creation and consumption of content.
Note: Please refer to Handhelds NGP Pamphlet for more technical details on the platform.
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Technical Expertise
Content License Acquisition & POD Solution
Content to sell
One-stop-shop to make content available to the Chinese market of more than 1 billion population.
Content to buy
Print solution
POD centers provide inventory-less, warehouse-less books solutions to publishers around the world.
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Technical Expertise
Mobile Publication Solutions
Support cross-platform solutions at reasonable cost Leverage e-book distribution experience to provide influence and insights on user behaviors
Tracks, measures and reports solution effectiveness through tangible data: page-view, clickthrough-rate, lead generation & conversion, etc.
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Usability: one of the most comprehensive copyrighted and current Hong Kongpublished Chineselanguage e-book databases in the world 2,000+ book titles and at least 3 updates to total title database every week Accessibility: simple free cross-platform app download
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Users share and recommend books online or via mobile platforms 6 months since launch, we accumulated 40,000+ users and 800,000+ total title downloads. Over 100+ new and current book titles are added to the bookstore on a monthly basis.
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Cloud-based POD: Content owners can streamline publishing in as short as one week Print, package and ship physical copies based on orders
Ideal choice for the below content: For niche readers Requires constant updates New authors Academic research No longer in mass market
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Digital books have always been an environmental choice, and Handheld is no exception. As a leading e-bookstore with POD service, Handheld is driving the sustainability and environmental effort on the publishing industry.
We will continue to uphold our corporate social responsibility to further raise awareness, encourage green developments and boost creativity.
Note: Please refer to sample program leaflet for more details
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Thank You!
For further information, please contact:
Nini Suet (M) +852 6892 8926 Nini.Suet@handheldculture.com