SWOT AND PEST ANALYSIS

BACHELOR OF BUSINESS ADMINISTRATION

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SUBMITTED BY :ABHISHEK JAIN

INTRODUCTION OF BANK
HDFC Bank was incorporated in Aug. 1994 and promoted by Housing Development Finance Corporation Limited (HDFC) India's premier housing finance company which also enjoys an impeccable track record in India as well as in international markets. HDFC was amongst the first to receive an 'in principle' approval from the Reserve Bank of India (RBI) to set up a bank in the private sector, as part of the RBI's liberalization of the Indian Banking Industry.
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COMPANY PROFILE OF HDFC BANK LIMITED, INDIA

The Housing Development Finance Corporation Limited (HDFC) was amongst the first to receive an in principle approval from the Reserve Bank of India (RBI) to set up a bank in the private sector, as part of the RBI's liberalization of the Indian Banking Industry. The bank was incorporated in August 1994 in the name of HDFC Bank Limited, with its registered 7/12/12

SWOT ANALYSIS
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Strength
The keys strength areas of HDFC Bank are its motivated and highly competent staff who are aggressive in their pursuit for excellence in terms of employee competence it rivals the highly rated foreign banks.

Weakness
Though HDFC Bank has wide coverage of ATM Network through out the country it is not considered adequate keeping in view is wide 7/12/12 customer base.

Opportunity
HDFC Bank has good opportunity in Rural area and offices etc. which are still untouched by banks of such repute an are considered virgin markets.

Threat
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Other banks like ICICI, Centurion, UTI,

PEST ANALYSIS
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Political Aspects

HSBC Banking has been protected by the regulations and policies formulated by different government in the countries where they are operating. The company has been able to adhere to the policies given by each government to make sure that the company will be able to conduct business operations successfully and effectively. Furthermore, the company also formulates their own protection strategies against any governmental restrictions and
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Economic Aspect

Being the world's largest and competitive industry in terms of banking and finance, HSBC, is said to have a stable and successful economic stability. In spite of many dangers that they encounter in different parts of the world, the management of HSBC sees to it that they would be able to surpass such struggles and strives to have a better economic condition.
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Social Aspect
HSBC is being affected by the situation of the society in which they are operating. Along with this, HSBC tries harder to make sure that each society is given equal chances to take advantage of the resources given by the organisation. The company adheres to having good reputation and relations in the society that they belong.
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Technological Aspect
The emergence of information technology and internet affects how HSBC has been operating in the past years. The company adopts different IT/IS systems and used internet to reach their customer all over the world and to know the latest trends in the global business. Aside from these, the company also uses facilities which helps them improved their productions 7/12/12

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HDFC Standard Life in Collaboration with Manipal Education Launches

Mumbai, March 12, 2009: HDFC Standard

Life, one of India's leading private life insurance companies, in collaboration with Manipal Education, India's premier academic and education services provider, has announced the launch a three-month Certificate Programme in Insurance and Management. Announcing the launch of the programme, Mr. Sharad Gangal, General Manager, HR, HDFC Standard Life said, "Our association with Manipal Education, one of India's prestigious learning institution to launch the Certificate Programme in Insurance and Management is in line with our efforts to provide the best-in-class learning, work environment, enabling culture and development 7/12/12 opportunities in the insurance industry.

The key objective of this programme is to select, train, and groom talent from across the country to ensure a ready pool of insurance-trained sales professionls for the company." "Branded as First Advantage, this 3-month Certificate Programme in Insurance and Management is specially developed to cater to those individuals (MBAs, experienced and fresh graduates) who are looking for a rewarding career in the insurance industry. On successful completion of the programme, and post assessment, candidates would be appointed as Sales Development Managers (retail) at HDFC Standard Life," added Mr. Gangal. The selection process for the 3-month Certificate Programme on Insurance and Management will 7/12/12

The course to be conducted at the campus of Manipal Education in Bangalore, Hyderabad, Lucknow, Calcutta and Mumbai includes a twomonth classroom session and one month 'onthe-job training' at HDFC Standard Life offices. The curriculum of the course has been jointly designed by HDFC Standard Life and Manipal Education in line with HDFC Standard Life's eight-step structured sales process known as 'Disha, apart from concepts of insurance and areas related to sales.

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Thank you
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