- DocumentoChapter 5 - Demographic Dimensions of Global Consumer Marketsenviado porDeng Kheng
- DocumentoChapter 11 - Place & Development of Channel Systemsenviado porDeng Kheng
- DocumentoChapter 21 - Developing Innovating Marketing Plansenviado porDeng Kheng
- DocumentoChapter 22 - Ethical Marketing in a Consumer-Oriented Worldenviado porDeng Kheng
- DocumentoChapter 19 - Implementing and Controlling Marketing Plans_evolution and Revolutionenviado porDeng Kheng
- DocumentoChapter 17 - Pricing Objectives & Policiesenviado porDeng Kheng
- DocumentoChapter 18 - Price Setting in the Business Worldenviado porDeng Kheng
- DocumentoChapter 6 - Behavioral Dimensions of the Consumer Marketenviado porDeng Kheng
- DocumentoChapter 4 - Evaluating Opportunities in the Changing Marketing Environmentenviado porDeng Kheng
- DocumentoChapter 3 - Focusing Marketing Strategy With Segmentation and Positioningenviado porDeng Kheng
- DocumentoChapter 1 - Marketing's Role in the Global Economyenviado porDeng Kheng